Jay Muelhoefer
Go-To-Market Executive (Chief Operating Officer, Commercial Officer, Revenue Officer), Growth Advisor, Brand Builder, Transformation Agent, Leader | Stevie® Award for Marketing Executive | Forbes & Fast Company
Lifelong curious learner and entrepreneurial builder of international growth teams, culture, brands and businesses.
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Chief Commercial Officer at Evolv (public) driving a transformative go-to-market strategy across sales, marketing, partners, customer success and support to increase revenue over $ 100M ARR and reduce CAC 20%. CMO of Kinaxis (public) during growth from $100M to $400+M revenue with rule of 40 plus profitability ($4B market cap). Executive leadership roles at public and fast scaling technology businesses (double digit growth and profitability) based across North America with global revenue models. Roles include Chief Operating Officer, General Manager (GM), Chief Commercial Officer (CCO), CMO (Chief Marketing Officer), Sales and Product. Success record of analyzing markets, crafting go-to-market strategies, developing products, executing pipeline building programs (across inbound, inside sales, partner and direct sales models), business development, selling, and driving adoption for customer success. External facing with frequent client meetings, public speaking, thought leadership and evangelism. Relationship-based leader able to connect with people at all levels to build, motivate, and mentor exceptional teams. Advocate for employee culture committees as well as sustainability. Worked globally and graduated from an international high school in Europe (Belgium). Education: MBA, Harvard Business School and , S. Engineering, Massachusetts Institute of Technology (MIT) Operating experience across enterprise / B2B cloud software, security, supply chain, SMB, private cloud / IaaS, big data / analytics, developer, integration, HPC, PLM / CAD, monitoring, SaaS (software-as-a-service), data management, fintech, content management, and collaboration businesses. Social media and inbound marketing savvy , HubSpot certified).
GTM Index
- RIGHTWORKSJOB
- Chief Revenue Officer1Y 2M
Chief Revenue Officer
Rightworks
Rightworks empowers accounting firms and businesses to significantly simplify operations and expand their value to clients via our award-winning, secure intelligent cloud (managed applications, IT, security and compliance) and learning resources. Go-to-market (GTM) leader for global sales, marketing, industry, customer success, partnerships, business development and revenue operations.
- EVOLV TECHNOLOGYJOB
- Chief Commercial Officer (…2Y 11M
Chief Commercial Officer (CCO)
Evolv Technology
Evolv Technology (NASDAQ: EVLV) is the leading security technology company pioneering AI-based weapons screening (physical product with digital SaaS) to create safer experiences where people live, work, learn, and play. Go-to-market (GTM) leader for global sales, marketing, industry, customer success and support (end-to-end customer journey). Grew revenue at 30% per year to over $100M while reducing CAC by 20% and restructured the entire go-to-market strategy across direct and channel sales, including internationally. The company's next generation AI-based security screening system ensures safety without sacrificing the visitor experience. Evolv’s customers include hundreds of top entertai…
- FAST COMPANY EXECUTIVE BOARDJOB
- Board Member1Y 11M
Board Member
Fast Company Executive Board
Collaborator, advisor, and occasional author on topics including innovation, creativity, technology, customer experience, and the future of business for The Fast Company Executive Board.
- KINAXISJOB
- Chief Mktg Officer5Y 11M
Chief Marketing Officer
Kinaxis
Member of Executive Leadership Team of public (TSX: KXS) $4 BN market cap B2B company growing revenue 35+% per year (to $ 375MM since 2018) with 20+% profitability. Kinaxis is a supply chain management applications provider focused on planning and execution for digital transformation, sustainability, and resiliency using AI and advanced analytics. Rebuilt the GTM mission from small corporate into full stack buyers journey. Managed modern, top-performing global marketing and sales/ business development teams (grew from < 10 to 90+ team members) delivering 80% of opportunity pipeline and consistently above 125% of targets. 10x plus increase in key initiatives across Brand Awareness, Account…
- SS&C INTRALINKSJOB
- Chief Mktg Officer2Y 11M
Chief Marketing Officer
SS&C Intralinks
Acquired by SS&C. Intralinks (NYSE: IL) is a $ 300MM global fintech provider of enterprise SaaS solutions for virtual data rooms (secure content sharing, collaboration, and work lifecycle management). Users can easily work securely with anyone, anywhere, inside or outside of the corporate firewall using web, tablet or mobile devices without sacrificing security or compliance requirements. Led a 100+ person global team supporting multiple go-to-market models and regional demand generation requirements across the Americas, Europe and APAC. Key initiatives include: increased pipeline while reducing budgets by transitioning to an account-based model with personas supported by content-driven d…
- IBMJOB
- Global Executive Dir2Y 11M
Global Executive Director
IBM
IBM (NYSE: IBM) acquired Platform Computing (worked for 5 years in increasing roles, promoted to letter banded executive). At IBM, led global go-to-market for Software Defined Data Center initiatives spanning Analytics, Big Data, High Performance Computing, and Cloud / OpenStack with $ 1+ BN revenue. Transitioned multiple sales teams to sell new broader solution portfolio and rebuilt demand generation programs to deliver pipeline. Designed, branded, and launched new Spectrum Computing family (historically 3 different brands and divisions) as an IBM Signature new product launch. Managed global sponsorship with Red Bull Racing Formula One (F1) team (logo on car). Frequent presenter for sa…
- Chief Mktg Officer2Y 11M
Chief Marketing Officer
IBM
Acquired by IBM. Repositioned company from niche High Performance Computing (HPC) provider into mainstream enterprise private cloud management and analytics / big data markets with more than 2,000 customers. Built new buyers journey process growing revenue 50% per year, including modern brand, 10x demand generation, competitive, sales support, product marketing, RevOps, etc. and winning multiple analyst / industry awards (e.g., VMware).
- PTCJOB
- VP, Global Sales2Y 11M
VP, Global Sales
PTC
PTC (Parametric Technology Corp, NASDAQ: PTC) provides Product Lifecycle Management (data management, collaboration, content management, enterprise integration, analytics, program management, change management, business process management, PLM, CAD) software solutions to discrete manufacturers. • Developed portfolio strategy to maximize revenue from multiple solution families across 450 global channel partners. Drove increase in PTC's revenue through SMB channels from 10 to 25+% ($ 235M). Role included partner and market segmentation, sales management, recruiting, marketing, sales development of best practices, and solution roll out. • Established the enterprise software family (Windchill)…
- General Mgr, PLM On Demand…4Y 11M
General Manager, PLM On Demand (SaaS P&L)
PTC
• Managed full P&L for global business for a suite of product lifecycle management (PLM) software-as-a-service (SaaS) solutions targeting SMBs in the US and Europe • Grew revenues 50%+ per year into multi-million dollar ARR with high velocity subscription sales process at $100 per user per month price point and closed loop customer success (adoption, expansion and renewal). • Managed R&D and back office order-to-cash (subscription revenue processing) transition from on-premise software to a multi-tenant SaaS platform with support, IT management, billing and IBM hosting.
- Dir, Solutions GTM3Y 11M
Director, Solutions Go-to-market
PTC
• Co-authored and rolled out the ‘Product First Roadmap’, a series of sales tools to radically elevate PTC's selling campaigns, processes, and training from capability to value-based discussions tying together all layers of an organization. • Managed product strategy, marketing, PR/AR, launches and services for the Windchill solution suite integrating five point solutions into a common platform
- BOWSTREETJOB
- Product Mgr2Y 11M
Product Manager
Bowstreet
Bowstreet (acquired by IBM, raised $ 140 MM with Kleiner, Charles River) pioneered the XML web services industry with an IT automation platform to deliver highly customized J2EE web applications. Multiple roles including first large scale professional services engagement and offering productization, product management, industry marketing and sales operations.
- IT ANGELJOB
- Co-founder (during time1Y 11M
Co-founder (during time at Harvard Business School)
IT Angel
'Venture accelerator' targeting early-stage entrepreneurs for business development, technology (offshore Indian programmers) and venture-creation services (business plans, etc). Sample ventures included broadband wireless service, online 3D apparel-sizing engine, interactive on-demand gaming platform and event planning and payment service.
- Job: Rightworks — Chief Revenue Officer · 2025-08 – present · 1y — Rightworks empowers accounting firms and businesses to significantly simplify operations and expand their value to clients via our award-winning, secure intelligent cloud (managed applications, IT, security and compliance) and learning resources. Go-to-market (GTM) leader for global sales, marketing, industry, customer success, partnerships, business development and revenue operations.
- Job: Evolv Technology — Chief Commercial Officer (CCO) · 2023 – 2025 · 2y — Evolv Technology (NASDAQ: EVLV) is the leading security technology company pioneering AI-based weapons screening (physical product with digital SaaS) to create safer experiences where people live, work, learn, and play. Go-to-market (GTM) leader for global sales, marketing, industry, customer success and support (end-to-end customer journey). Grew revenue at 30% per year to over $100M while reducing CAC by 20% and restructured the entire go-to-market strategy across direct and channel sales, including internationally. The company's next generation AI-based security screening system ensures safety without sacrificing the visitor experience. Evolv’s customers include hundreds of top entertai…
- Job: Fast Company Executive Board — Board Member · 2022 – 2023 · 1y — Collaborator, advisor, and occasional author on topics including innovation, creativity, technology, customer experience, and the future of business for The Fast Company Executive Board.
- Job: Kinaxis — Chief Marketing Officer · 2018 – 2023 · 5y — Member of Executive Leadership Team of public (TSX: KXS) $4 BN market cap B2B company growing revenue 35+% per year (to $ 375MM since 2018) with 20+% profitability. Kinaxis is a supply chain management applications provider focused on planning and execution for digital transformation, sustainability, and resiliency using AI and advanced analytics. Rebuilt the GTM mission from small corporate into full stack buyers journey. Managed modern, top-performing global marketing and sales/ business development teams (grew from < 10 to 90+ team members) delivering 80% of opportunity pipeline and consistently above 125% of targets. 10x plus increase in key initiatives across Brand Awareness, Account…
- Job: SS&C Intralinks — Chief Marketing Officer · 2015 – 2017 · 2y — Acquired by SS&C. Intralinks (NYSE: IL) is a $ 300MM global fintech provider of enterprise SaaS solutions for virtual data rooms (secure content sharing, collaboration, and work lifecycle management). Users can easily work securely with anyone, anywhere, inside or outside of the corporate firewall using web, tablet or mobile devices without sacrificing security or compliance requirements. Led a 100+ person global team supporting multiple go-to-market models and regional demand generation requirements across the Americas, Europe and APAC. Key initiatives include: increased pipeline while reducing budgets by transitioning to an account-based model with personas supported by content-driven d…
- Job: IBM — Global Executive Director · 2013 – 2015 · 2y — IBM (NYSE: IBM) acquired Platform Computing (worked for 5 years in increasing roles, promoted to letter banded executive). At IBM, led global go-to-market for Software Defined Data Center initiatives spanning Analytics, Big Data, High Performance Computing, and Cloud / OpenStack with $ 1+ BN revenue. Transitioned multiple sales teams to sell new broader solution portfolio and rebuilt demand generation programs to deliver pipeline. Designed, branded, and launched new Spectrum Computing family (historically 3 different brands and divisions) as an IBM Signature new product launch. Managed global sponsorship with Red Bull Racing Formula One (F1) team (logo on car). Frequent presenter for sa…
- Job: IBM — Chief Marketing Officer · 2010 – 2012 · 2y — Acquired by IBM. Repositioned company from niche High Performance Computing (HPC) provider into mainstream enterprise private cloud management and analytics / big data markets with more than 2,000 customers. Built new buyers journey process growing revenue 50% per year, including modern brand, 10x demand generation, competitive, sales support, product marketing, RevOps, etc. and winning multiple analyst / industry awards (e.g., VMware).
- Job: PTC — VP, Global Sales · 2007 – 2009 · 2y — PTC (Parametric Technology Corp, NASDAQ: PTC) provides Product Lifecycle Management (data management, collaboration, content management, enterprise integration, analytics, program management, change management, business process management, PLM, CAD) software solutions to discrete manufacturers. • Developed portfolio strategy to maximize revenue from multiple solution families across 450 global channel partners. Drove increase in PTC's revenue through SMB channels from 10 to 25+% ($ 235M). Role included partner and market segmentation, sales management, recruiting, marketing, sales development of best practices, and solution roll out. • Established the enterprise software family (Windchill)…
- Job: PTC — General Manager, PLM On Demand (SaaS P&L) · 2005 – 2009 · 4y — • Managed full P&L for global business for a suite of product lifecycle management (PLM) software-as-a-service (SaaS) solutions targeting SMBs in the US and Europe • Grew revenues 50%+ per year into multi-million dollar ARR with high velocity subscription sales process at $100 per user per month price point and closed loop customer success (adoption, expansion and renewal). • Managed R&D and back office order-to-cash (subscription revenue processing) transition from on-premise software to a multi-tenant SaaS platform with support, IT management, billing and IBM hosting.
- Job: PTC — Director, Solutions Go-to-market · 2002 – 2005 · 3y — • Co-authored and rolled out the ‘Product First Roadmap’, a series of sales tools to radically elevate PTC's selling campaigns, processes, and training from capability to value-based discussions tying together all layers of an organization. • Managed product strategy, marketing, PR/AR, launches and services for the Windchill solution suite integrating five point solutions into a common platform
- Job: Bowstreet — Product Manager · 2000 – 2002 · 2y — Bowstreet (acquired by IBM, raised $ 140 MM with Kleiner, Charles River) pioneered the XML web services industry with an IT automation platform to deliver highly customized J2EE web applications. Multiple roles including first large scale professional services engagement and offering productization, product management, industry marketing and sales operations.
- Job: IT Angel — Co-founder (during time at Harvard Business School) · 1999 – 2000 · 1y — 'Venture accelerator' targeting early-stage entrepreneurs for business development, technology (offshore Indian programmers) and venture-creation services (business plans, etc). Sample ventures included broadband wireless service, online 3D apparel-sizing engine, interactive on-demand gaming platform and event planning and payment service.
- School: Harvard Business School — MBA, General Management
- School: Massachusetts Institute of Technology — MS, Mechanical Engineering
- School: Massachusetts Institute of Technology — BS, Mechanical Engineering
- School: St. John's International High School — Diploma, Math and Science
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