Isadora Onofrio Tavares

Revenue Operations (RevOps) · GTM · HubSpot Administrator & Consultant · CRM Architecture, Automation & Reporting

Florianópolis, Santa Catarina, Brazilgtme · universe-v1
IronPeak Marketingex-Exact Salesex-Gerdau

About

Most GTM problems aren't caused by a lack of tools. They're caused by disconnected systems, unreliable CRM data and manual processes that prevent marketing, sales and customer success teams from operating efficiently. That's where I do my best work. I'm a GTM Engineer focused on designing scalable revenue systems that connect CRM architecture, automation, AI and integrations into reliable operational workflows. Over the years, I've worked across Customer Success, Revenue Operations and GTM. Looking back, one thing has always been consistent: I was the person building the systems behind the business. Today, I help B2B SaaS companies transform fragmented processes into scalable GTM infrastructure by: • Designing CRM architecture in HubSpot • Building workflow automations that eliminate manual work • Developing custom API integrations across the GTM stack • Implementing AI-powered operational workflows • Improving CRM data quality and governance • Creating dashboards and reporting systems that support business decisions My recent projects include HubSpot implementations, CRM redesigns, AI-powered enrichment workflows with Clay, custom API integrations, workflow automation, Google Apps Script development, SQL, and GTM process optimization for international clients. I enjoy working with founders and GTM teams to turn operational complexity into simple, scalable systems that support growth. Core Stack HubSpot • HubSpot Breeze AI • Clay • n8n • APIs • SQL • Google Apps Script • JavaScript • Workflow Automation • CRM Architecture • Revenue Systems • GTM Systems • Data Governance • Looker Studio

Company history

  1. Exact SalesJr. Customer Success Analyst III2023-11 – 2024-04 · 5 mo
  2. GerdauEstagiário de COMEX2019-04 – 2021-01 · 1y 9mo
  3. Pieta.techCustomer Success Analyst2022-08 – 2023-11 · 1y 3mo
  4. BKS CompanyConsultora de Projetos Jr.2018-07 – 2019-04 · 9 mo
  5. Departamento Municipal de Água e Esgoto de Porto Alegre (DMAE)Estagiário2015-11 – 2017-08 · 1y 9mo
  6. Warren BrasilAnalista de Relacionamento Jr.2021-11 – 2022-05 · 6 mo
  7. GerdauAnalista Administrativo Jr.2021-01 – 2021-10 · 9 mo
  8. Fundatec (Fundação Universidade Empresa de Tecnologia e Ciências)Estagiário - Contratos2017-08 – 2018-03 · 7 mo
  9. AsksuiteCS Ops Analyst2025-07 – 2026-02 · 7 mo
  10. IronPeak MarketingGTM Engineer2024-04 – 2025-06 · 1y 2mo
  11. Self-employedRevenue Operations & Automation SpecialistRevOps2026-02 – present · 6 mo

Skills

Clayn8nHubSpotSalesforceautomationsqlData EthicsForecastingSalesforce Sales CloudSales MetricsSales ManagementLead QualificationKajabiInbound MarketingGoogle Apps ScriptConvertKitOutbound MarketingMarketing AnalyticsMeta AdsREST APIsThriveCartHubSpot Sales HubData GovernanceGo-to-Market StrategyGenerative AI for SalesMarketing Qualified Lead (MQL)

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