Humza Iqbal 🔮
Building outbound that survives past the pilot, for B2B founders | Outbound Systems & RevOps | Self-taught, not CS background | GTM Engineer @ The Remote Reps
Most outbound programs break the same way: a campaign gets pushed out, and nobody owns what happens to it after. Wrong list, dead replies, a handoff to sales that never gets
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For a founder, that's not just an ops gap. It means guessing whether outbound even works, because nobody around can tell if a stalled campaign is a targeting problem or a systems problem. So it gets patched with more spend instead of I got here through business development, marketing internship, then cold email at an agency, before landing on GTM engineering as the deliberate long-term Now I build outbound and revops systems end to end: ICP definition, list-building, Clay enrichment, campaign execution, reply handling, and the infrastructure underneath all of it, using AI to engineer the whole A pipeline that keeps running without a founder babysitting every step as a Claude Code and Clay do the heavy lifting behind that:signal-based targeting, personalization at scale, workflow automation. Systems-first thinking over chasing whatever tool is trending this That's not One build generated 125+ positive replies in a single quarter by running the full loop, from list quality to response speed. Another meant owning outbound end to end under real budget constraints, self-taught, from the list source through the infrastructure it ran I write about this here so follow Also, If your outbound isn't producing pipeline you trust, DM me.
GTM Index
- THE REMOTE REPSJOB
- GTM Eng7M
GTM Engineer
The Remote Reps
Building GTM systems for TRR's clients. Each engagement covers the full stack: → Cold email infrastructure: domain acquisition, inbox setup, DNS configuration (SPF, DKIM, DMARC), warmup, and send governance → ICP definition and list building: account targeting logic, data sourcing, enrichment workflows, and contact validation → Clay workflow design: enrichment waterfalls, conditional logic, AI variables, and personalization at scale → Campaign execution: sequence structure, copy, send cadence, and deliverability management across Smartlead and Instantly → Ongoing management: reply handling, inbox monitoring, campaign iteration based on engagement signals
- HUMANTEKJOB
- Cold Email1Y 4M
Cold Email
Humantek
Lead outbound strategy and execution for Humantek. A full-cycle Development & Marketing partner for growing tech companies. Owned the entire outbound motion: • Define ICPs across SaaS, B2B services, and funded startups • Build custom cold email and ABM campaigns • Write persona-specific messaging that resonates with technical and non-technical buyers • Scrape, enrich, and verify account-contact data • Run reply-focused experiments to get more meetings, faster Results I've driven: • Booked meetings with Founders, CTOs, Directors, and Product Heads • Built outbound engine from scratch • Generated consistent deal flow in <90 days • Maintained 30%+ positive reply rates • Created high-impact…
- KARACHI UNIVERSITYSCHOOL
- Bachelor's of commerce, Ac…3Y
Bachelor's of commerce, Accounting and Finance
Karachi University
- CUBIXJOB
- Assistant Email Mktg7M
Assistant Email Marketing
Cubix
In my role as Assistant Email Marketing at Cubix, I was responsible for lead scraping, validation, list building, and management to drive successful email marketing campaigns. I also focused on email deliverability and inbox/mailbox organization to optimize engagement rates. Additionally, I led the launch and management of cold outreach campaigns, constantly innovating new strategies for improved outreach. Through this role, I developed valuable skills in data analysis, communication, and strategic planning for marketing initiatives.
- NIRSH PRODUCTIONSJOB
- Intern Digital Mktg3M
Intern Digital Marketing
Nirsh Productions
I assisted with: - Paid Campaigns. - Cold Email Outreach. - Monthly Reports. - New Strategies for Campaigns and Cold Outreach.
- KAMSOFT TECHNOLOGIESJOB
- BD Executive2M
Business Development Executive
Kamsoft Technologies
Here's what I do: - Generate Leads. - Turn Prospects into Customers. - Manage Projects to make sure it's completion. - Upsell other services to ongoing clients.
- ONE CLICKJOB
- International Sales Execut…1Y 2M
International Sales Executive
One Click
ROLES & RESPONSIBILITIES: Acquiring business through different channels (Fiverr, Upwork, Freelance, Guru, etc.) for Graphic Design, Video editing/animation, and Web design/Development projects, etc. Quality project selection and bidding. Writing proposals and customizing each proposal based on the nature of the project. Project's price estimation, quote, proposal creation, communicating with clients and closure. Gathering client's requirements and communicating it with the team and deliver the project to the client. Maintaining high rating on platforms Maintaining a healthy relationship with the client(s) Experienced in interacting with clients reside in US/UK/Canada/Australia
- INSTITUTE OF QUALITY EDUCATIONJOB
- Administrative Coordinator1Y 2M
Administrative Coordinator
Institute of Quality Education
Worked as an Administrative Co-ordinator at The Institute of Quality Education.
- Job: The Remote Reps — GTM Engineer · 2026-03 – present · 5 mo — Building GTM systems for TRR's clients. Each engagement covers the full stack: → Cold email infrastructure: domain acquisition, inbox setup, DNS configuration (SPF, DKIM, DMARC), warmup, and send governance → ICP definition and list building: account targeting logic, data sourcing, enrichment workflows, and contact validation → Clay workflow design: enrichment waterfalls, conditional logic, AI variables, and personalization at scale → Campaign execution: sequence structure, copy, send cadence, and deliverability management across Smartlead and Instantly → Ongoing management: reply handling, inbox monitoring, campaign iteration based on engagement signals
- Job: Humantek — Cold Email · 2024-10 – 2026-02 · 1y 4mo — Lead outbound strategy and execution for Humantek. A full-cycle Development & Marketing partner for growing tech companies. Owned the entire outbound motion: • Define ICPs across SaaS, B2B services, and funded startups • Build custom cold email and ABM campaigns • Write persona-specific messaging that resonates with technical and non-technical buyers • Scrape, enrich, and verify account-contact data • Run reply-focused experiments to get more meetings, faster Results I've driven: • Booked meetings with Founders, CTOs, Directors, and Product Heads • Built outbound engine from scratch • Generated consistent deal flow in <90 days • Maintained 30%+ positive reply rates • Created high-impact…
- Job: Cubix — Assistant Email Marketing · 2024-02 – 2024-09 · 7 mo — In my role as Assistant Email Marketing at Cubix, I was responsible for lead scraping, validation, list building, and management to drive successful email marketing campaigns. I also focused on email deliverability and inbox/mailbox organization to optimize engagement rates. Additionally, I led the launch and management of cold outreach campaigns, constantly innovating new strategies for improved outreach. Through this role, I developed valuable skills in data analysis, communication, and strategic planning for marketing initiatives.
- Job: Nirsh Productions — Intern Digital Marketing · 2023-10 – 2024-01 · 3 mo — I assisted with: - Paid Campaigns. - Cold Email Outreach. - Monthly Reports. - New Strategies for Campaigns and Cold Outreach.
- Job: Kamsoft Technologies — Business Development Executive · 2023-05 – 2023-07 · 2 mo — Here's what I do: - Generate Leads. - Turn Prospects into Customers. - Manage Projects to make sure it's completion. - Upsell other services to ongoing clients.
- Job: One Click — International Sales Executive · 2022-03 – 2023-05 · 1y 2mo — ROLES & RESPONSIBILITIES: Acquiring business through different channels (Fiverr, Upwork, Freelance, Guru, etc.) for Graphic Design, Video editing/animation, and Web design/Development projects, etc. Quality project selection and bidding. Writing proposals and customizing each proposal based on the nature of the project. Project's price estimation, quote, proposal creation, communicating with clients and closure. Gathering client's requirements and communicating it with the team and deliver the project to the client. Maintaining high rating on platforms Maintaining a healthy relationship with the client(s) Experienced in interacting with clients reside in US/UK/Canada/Australia
- Job: Institute of Quality Education — Administrative Coordinator · 2019-01 – 2020-03 · 1y 2mo — Worked as an Administrative Co-ordinator at The Institute of Quality Education.
- Job: No-company. (Self-employed.) — Administrative Coordinator · unknown – present
- Job: Mike Ollefs — Administrative Coordinator · unknown – present
- Job: Go To Market Engineering — Administrative Coordinator · unknown – present
- School: Karachi University — Bachelor's of commerce, Accounting and Finance · 2021-12 – 2024-12
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