David Abraham Cohen

Enterprise AI GTM Leader | AI & Data Product Commercialization | Driving Revenue at Scale

Israel7.2k followers

Salesforceex-Babiis

ex-Microsoft

I build the revenue architecture behind enterprise AI
More
Over 20 years, I’ve led GTM for some of the world’s most consequential technology platforms — from Microsoft’s global ISV ecosystem (19 years, 2-3X YoY growth on multi-million dollar portfolios) to Salesforce Data Cloud in Israel, where I turn AI and data infrastructure into measurable business outcomes for enterprise I operate at the intersection of AI product strategy, C-suite alignment, and scalable go-to-market execution. My edge is translating what AI can do into what a CFO, CIO, or board will Beyond my day role, I advise and invest in early-stage SaaS and GenAI companies — giving me a founder’s perspective on what it takes to bring AI products to market from If you’re building the team that takes AI from capability to category, let’s talk.

LinkedIn Browse people

Claim profile

Career Timeline

JobSchool

GTM Index

SALESFORCEJOB
1. AI & Data GTM Lead, Israel
  1Y 7M
MICROSOFTJOB
1. Microsoft (Global ISVs Clo…
  3Y 7M
2. Enterprise Technology Stra…
  3Y 4M
3. Client Technology Lead for…
  1Y 11M
4. Senior Account Technology…
  2Y
5. Global Account Technology…
  3Y 11M
6. Customer Success Mgr
  9M
7. Higher Education and Acade…
  2Y
8. Microsoft Technical Evange…
  3Y
9. Technical Account Mgr for…
  2Y 11M
SYLPHEJOB
1. Advisory Board Member
  3Y 10M
BABIISJOB
1. Chief Operations Officer -…
  1Y 7M
MICROSOFT FOR STARTUPSJOB
1. Developer and Technology E…
  2Y 10M
DANONEJOB
1. Leading Peoplesoft's ERP f…
  1Y 2M

Job: Babiis — Chief Operations Officer - Startup experience · 2014-10 – 2016-05 · 1y 7mo — Babiis is the first social network for babies & young children (1-5). A new iOS App revolutionizing the way toddlers are going to play, learn and interact - Business Plan - Product Roadmap - Global partnerships
Job: Microsoft — Higher Education and Academic Research Lead · 2011-09 – 2013-09 · 2y — In my role as the Higher Education and Academic Research Lead at Microsoft France, I managed a team of 4, led academic developer initiatives, and established a developer ecosystem on various platforms. I developed marketing strategies and drove customer acquisition through online channels and events.
Job: Microsoft for Startups — Developer and Technology Evangelist Windows, Research and Developer Experience · 2008-12 – 2011-10 · 2y 10mo — • Successfully engaged and converted ISVs, studios, top developers, and startups to embrace the Microsoft platform, expanding the ecosystem. • Orchestrated developer outreach efforts for Windows 7, 8, Windows Phone 7 launch, driving developer engagement and adoption of our SDK platforms and driving up to apps publishing • Led the developer motion for Xbox Studios ID and indie developers, fostering innovation and community growth.
Job: Microsoft — Microsoft Technical Evangelist · 2008-12 – 2011-12 · 3y — In my role as a Microsoft Technical Evangelist, I worked closely with startups, funders, CTOs, and developers to drive adoption of Microsoft platforms in France. I led the adoption of Windows, Windows Phone, Xbox development platforms, and Cloud Azure, while also managing partnerships with indie studios and development agencies.
Job: Microsoft — Client Technology Lead for ISV & Israel Technology Lead · 2019-07 – 2021-06 · 1y 11mo
Job: Salesforce — AI & Data GTM Lead, Israel | Data 36O & Agentforce · 2025-03 – present · 1y 5mo — Architecting the national Data Cloud GTM strategy. Defining and executing the comprehensive go-to-market (GTM) strategy for Salesforce's Data 36O, driving significant market penetration and revenue growth across all segments in Israel. Leading cross-functional synergy between Sales, Product, and Partners to ensure long-term customer success and adoption of Agentic AI solutions.
Job: Microsoft — Technical Account Manager for Airbus group · 2006-01 – 2008-12 · 2y 11mo — Technical Account Managers are responsible for owning, developing and maintaining close working relationships with Microsoft's most important customers. They are a central point of contact for customers ensuring that they are satisfied with the support service provided. The TAM position is a service delivery role which involves liaising with our internal technical departments to manage a diverse range of support issues and communicating directly with the customer. This is a customer facing account management role which involves holding regular service reviews with customers, making recommendations for service improvements and improve using of Microsoft Technology in the company.
Job: Microsoft — Microsoft (Global ISVs Cloud & GenAI Technology Strategist) · 2021-07 – 2025-02 · 3y 7mo — Orchestrated the cloud and AI strategy for Microsoft’s top 3 Global ISVs (Amdocs, Nice, Verint), managing a $100M+ business and delivering consistent 200%+ YoY growth. Directed the launch of innovative SaaS and GenAI services on Azure, aligning long-term technical roadmaps with the strategic vision of C-level executives.
Job: Danone — Leading Peoplesoft's ERP for Danone HR · 2003-07 – 2004-09 · 1y 2mo — Leading Peoplesoft ERP implementation for Human Ressources @ Danone France
Job: Microsoft — Enterprise Technology Strategy , and ATS Lead for Israeli Sub · 2020-03 – 2023-07 · 3y 4mo — • Acted as the customers' virtual Chief Information and Technology Officer, providing strategic roadmaps for digital transformation and cloud services. • Built strong relationships with key decision-makers and the developer community, driving long-term growth and sustainable cloud solutions alignment. • Orchestrated activities across Microsoft and Partner virtual teams to maximize business results and customer satisfaction.
Job: Sylphe — Advisory Board Member · 2018-09 – 2022-07 · 3y 10mo — Sylphe is a startup which is connecting brands and fans via an innovative approach.
Job: Microsoft — Senior Account Technology Strategist · 2017-07 – 2019-07 · 2y — • Managed challenges for high-tech and telecom customers in Israel, utilizing industry insights to anticipate and resolve issues. • Developed and executed tailored technical and business strategies to evangelize Microsoft’s products and technologies.
Job: Microsoft — Global Account Technology Strategist · 2013-09 – 2017-08 · 3y 11mo
Job: Microsoft — Customer Success Manager · 2016-09 – 2017-06 · 9 mo — • Managed successful adoption of Microsoft 365 solutions for global enterprise customers. • Collaborated with executive teams to enhance productivity and efficiency within organizations. • Drove transformation in the way customers work by implementing Modern Workplace solutions.
School: Université Paris Dauphine - PSL — Master's degree, Management Information Systems, General
School: Quantic School of Business and Technology — Executive MBA, Business/Managerial Economics
School: Northwestern University - Kellogg School of Management — Marketing Excellence
School: UVSQ Université de Versailles Saint-Quentin-en-Yvelines — Engineer, Network, Telecom

Skills

SalesforceDeal StructuringCross-team CollaborationMarket PenetrationSaaS StrategyGlobal Account ManagementStrategic PartnershipsRevenue GenerationP&L ManagementCorporate GovernanceAnnual PlanningBoard Advisory ServicesBusiness TransformationGlobal GTM StrategyExecutive LeadershipCloud ComputingStrategic PlanningMicrosoft TechnologiesSaaS

Playbooks

No playbooks indexed for this profile yet.

David Abraham Cohen

Skills

Playbooks

More GTM Engineers