Grant Cohen
GTM Engineer
B2B Tech & SaaS GTM Current: Partner Go-To-Market Manager at XOPS, where I drive strategic partnerships, optimize scalable customer success and execute data-driven GTM initiatives for sales and marketing.
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Past: Co-founder of Bloom Growth Studio, a marketing agency delivering data-driven growth strategies for SaaS companies. Built a SaaS network through a podcast, Pipeline Superheroes, and a blog, growing my audience to 5,000 followers. Led demand generation at Planet Labs, scaling the marketing pipeline from $50M to $300M annually. Earlier roles in sales development and GTM advisory for high-growth startups. Skills: Deep expertise in demand generation, marketing automation, sales enablement, and data analytics. Proficient in SQL, Python, and marketing tech stacks (Marketo, HubSpot, SFDC). Education: Northwestern University, BA in Economics. Wrote for Northwestern Business Review, the Sports Analytics Club, and worked in NU Garage, a student-run incubator. Personal: Sports enthusiast, Letterboxd super-user, and recovering marathon runner.
GTM Index
- HATCHJOB
- GTM Eng1Y 4M
GTM Engineer
Hatch
- PAVILIONJOB
- Executive Member4Y 9M
Executive Member
Pavilion
Revenue Collective is a private membership for high-growth operators who are looking to thrive in today's evolving business world.
- XOPSJOB
- GTM Mgr, Partner1Y 10M
Go-to-Market Manager, Partner
XOPS
Partnered with sales leadership to secure three high-value strategic partnerships, driving the development of data-driven analyses to shape, implement, and track strategies that expanded the partner pipeline and accelerated growth. Tracked revenue and set quota goals for different sales channels. Created and maintained dashboards for KPIs such as pipeline performance, forecast accuracy, and sales efficiency reporting Designed and deployed scalable customer documentation systems leveraging JIRA, SQL, and Confluence, achieving a 30% reduction in client onboarding time and a 50% improvement in support resolution efficiency. Created and delivered high-impact sales enablement and marketing to…
- BLOOM GROWTH STUDIOJOB
- GM / Acting CEO1Y 1M
GM / Acting CEO
Bloom Growth Studio
Launched and scaled a marketing agency, driving a $40K MRR by closing eight deals through targeted campaigns and personalized strategies. Designed and executed data-driven growth marketing and sales development campaigns for 12 different clients, achieving a 50% increase in client ROI. Recruited, trained, and led a high-performing team of six, improving operational efficiency and delivering exceptional customer outcomes. Built a SaaS network through a podcast, Pipeline Superheroes, and a blog, growing my audience to 5,000 followers.
- EVOLV TECHNOLOGYJOB
- Growth Mktg Strategy Advisor6M
Growth Marketing Strategy Advisor
Evolv Technology
- THE GARAGE AT NORTHWESTERNJOB
- San Francisco Community Mg…1Y
San Francisco Community Manager/Startup Advisor
The Garage at Northwestern
- PLANETJOB
- Demand Generation Mgr2Y 7M
Demand Generation Manager
Planet
- ZUORAJOB
- Sales Development1Y 1M
Sales Development
Zuora
- ANDREESSEN HOROWITZJOB
- Market Development3M
Market Development
Andreessen Horowitz
- Job: The Garage at Northwestern — San Francisco Community Manager/Startup Advisor · 2020-09 – 2021-09 · 1y
- Job: Evolv Technology — Growth Marketing Strategy Advisor · 2021-08 – 2022-02 · 6 mo
- Job: XOPS — Go-to-Market Manager, Partner · 2023-08 – 2025-06 · 1y 10mo — Partnered with sales leadership to secure three high-value strategic partnerships, driving the development of data-driven analyses to shape, implement, and track strategies that expanded the partner pipeline and accelerated growth. Tracked revenue and set quota goals for different sales channels. Created and maintained dashboards for KPIs such as pipeline performance, forecast accuracy, and sales efficiency reporting Designed and deployed scalable customer documentation systems leveraging JIRA, SQL, and Confluence, achieving a 30% reduction in client onboarding time and a 50% improvement in support resolution efficiency. Created and delivered high-impact sales enablement and marketing to…
- Job: Bloom Growth Studio — GM / Acting CEO · 2022-05 – 2023-06 · 1y 1mo — Launched and scaled a marketing agency, driving a $40K MRR by closing eight deals through targeted campaigns and personalized strategies. Designed and executed data-driven growth marketing and sales development campaigns for 12 different clients, achieving a 50% increase in client ROI. Recruited, trained, and led a high-performing team of six, improving operational efficiency and delivering exceptional customer outcomes. Built a SaaS network through a podcast, Pipeline Superheroes, and a blog, growing my audience to 5,000 followers.
- Job: Zuora — Sales Development · 2017-10 – 2018-11 · 1y 1mo
- Job: Planet — Demand Generation Manager · 2018-11 – 2021-06 · 2y 7mo
- Job: Hatch — GTM Engineer · 2025-06 – present · 1y 2mo
- Job: Pavilion — Executive Member · 2022 – present · 4y 7mo — Revenue Collective is a private membership for high-growth operators who are looking to thrive in today's evolving business world.
- Job: Andreessen Horowitz — Market Development · 2016-06 – 2016-09 · 3 mo
- School: Northwestern University — Bachelor's Degree, Economics
- School: Danish Institute for Study Abroad
- School: Amador Valley High School
Skills
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