Lorenzo Ego
Revenue Systems Architect | AI-native GTM & RevOps | Signal-driven pipeline systems & agent orchestration
Most GTM teams still operate on a campaign-based model. That model is breaking.
More
Freelance Revenue Systems Architect designing AI-native GTM and RevOps systems for B2B companies. I focus on building signal-driven pipeline systems by aligning positioning, targeting, and system execution within a clear data and decision framework. Over the past 7+ years, I’ve worked with SaaS, tech, and impact-driven companies including Oper Credits, IntelliProve, GoFamily, Ziggu, WeTransact, and Stibo Systems, designing and implementing signal-driven GTM systems that improve pipeline consistency and reduce manual execution across multi-market environments (Europe, North America, and global), often within Microsoft partner ecosystems. Based in Ghent (Belgium), occasionally working as a digital nomad abroad. Previously, I co-founded Studaro, a digital recruitment agency connecting students with talent-based job opportunities. As COO, I led strategy and operations, taking the company from launch to early scale. I focus on technology- and impact-driven business models, cross-cultural environments, and building systems that combine commercial performance with long-term scalability. I’m most useful for teams where GTM execution is in place, but results are inconsistent, tooling is fragmented, or pipeline growth is not compounding over time.
GTM Index
- CRUMBS..JOB
- Revenue Systems Architect8M
Revenue Systems Architect
Crumbs..
Designing AI-native, signal-driven GTM and RevOps systems for B2B companies. Building revenue systems that replace static campaigns with continuous, signal-based targeting and automated workflows across data, outreach, and CRM. Worked with SaaS and tech companies including Oper Credits, IntelliProve, Ziggu, WeTransact, and Stibo Systems, across multi-market environments and Microsoft partner ecosystems.
- GTM Eng & Outbound Systems1Y 5M
GTM Engineer & Outbound Systems
Crumbs..
Focused on executing and scaling outbound and RevOps systems, building the foundation for more advanced, signal-driven GTM architectures. Worked on structuring ICPs, messaging, outreach workflows, and CRM systems to create more consistent pipeline generation and improve operational efficiency.
- MUNDEROJOB
- Adventure Travel Guide3Y 10M
Adventure Travel Guide
Mundero
Led small-group adventure travel experiences in international environments, managing logistics, group dynamics, and on-the-ground execution.
- GO FORESTJOB
- GTM & Revenue Growth Eng7M
GTM & Revenue Growth Engineer
Go Forest
Worked on growth and operations across marketing and sales, contributing to early GTM development and scaling efforts in a startup environment.
- CHASEJOB
- Growth Lead2Y 7M
Growth Lead
Chase
Led growth initiatives across marketing and operations, supporting early-stage development and go-to-market execution.
- Growth and Operations Mgr11M
Growth and Operations Manager
Chase
- Business Mgr4M
Business Manager
Chase
- GO OCEANJOB
- GTM & Revenue Growth Eng1Y 2M
GTM & Revenue Growth Engineer
Go Ocean
- OCTOSALESJOB
- Chief Growth Officer2Y 2M
Chief Growth Officer
OctoSales
Led growth and operations in a B2B sales environment, focusing on pipeline development, commercial strategy, and early GTM execution.
- Startup Coach & Consultant5M
Startup Coach & Consultant
OctoSales
- TECHWOLFJOB
- Enterprise Business Develo…5M
Enterprise Business Developer
TechWolf
Focused on enterprise sales and business development within a fast-scaling SaaS environment, contributing to early commercial growth and pipeline development.
- STUDAROJOB
- Co-founder & COO3Y 11M
Co-founder & COO
Studaro
Co-founded and scaled a digital recruitment platform connecting students with talent-based job opportunities. As COO, led strategy and operations from launch to early scale.
- GHENT UNIVERSITYSCHOOL
- Master of Science (M.Sc.),…2Y 11M
Master of Science (M.Sc.), Business Economics
Ghent University
- Master of Science (M.Sc.),…2Y 11M
Master of Science (M.Sc.), International Relations, Diplomacy and Global Governance
Ghent University
- Bachelor of Science (B.Sc.…4Y 11M
Bachelor of Science (B.Sc.), Political Science
Ghent University
- METROPOLITAN UNIVERSITY PRAGUESCHOOL
- Master of Science (M.Sc.),…11M
Master of Science (M.Sc.), International Relations and European Studies
Metropolitan University Prague
- SINT-LIEVENSCOLLEGESCHOOL
- ASO: Economics and Modern…5Y 11M
ASO: Economics and Modern Languages
Sint-Lievenscollege
- Job: Crumbs.. — Revenue Systems Architect · 2026-02 – present · 6 mo — Designing AI-native, signal-driven GTM and RevOps systems for B2B companies. Building revenue systems that replace static campaigns with continuous, signal-based targeting and automated workflows across data, outreach, and CRM. Worked with SaaS and tech companies including Oper Credits, IntelliProve, Ziggu, WeTransact, and Stibo Systems, across multi-market environments and Microsoft partner ecosystems.
- Job: Crumbs.. — GTM Engineer & Outbound Systems · 2024-11 – 2026-04 · 1y 5mo — Focused on executing and scaling outbound and RevOps systems, building the foundation for more advanced, signal-driven GTM architectures. Worked on structuring ICPs, messaging, outreach workflows, and CRM systems to create more consistent pipeline generation and improve operational efficiency.
- Job: Mundero — Adventure Travel Guide · 2022-12 – present · 3y 8mo — Led small-group adventure travel experiences in international environments, managing logistics, group dynamics, and on-the-ground execution.
- Job: Go Forest — GTM & Revenue Growth Engineer · 2025-08 – 2026-03 · 7 mo — Worked on growth and operations across marketing and sales, contributing to early GTM development and scaling efforts in a startup environment.
- Job: Chase — Growth Lead · 2023-06 – 2026-01 · 2y 7mo — Led growth initiatives across marketing and operations, supporting early-stage development and go-to-market execution.
- Job: Chase — Growth and Operations Manager · 2022-06 – 2023-05 · 11 mo
- Job: Chase — Business Manager · 2022-01 – 2022-05 · 4 mo
- Job: OctoSales — Chief Growth Officer · 2022-07 – 2024-09 · 2y 2mo — Led growth and operations in a B2B sales environment, focusing on pipeline development, commercial strategy, and early GTM execution.
- Job: OctoSales — Startup Coach & Consultant · 2022-01 – 2022-06 · 5 mo
- Job: TechWolf — Enterprise Business Developer · 2021-07 – 2021-12 · 5 mo — Focused on enterprise sales and business development within a fast-scaling SaaS environment, contributing to early commercial growth and pipeline development.
- Job: Studaro — Co-founder & COO · 2017-02 – 2021-01 · 3y 11mo — Co-founded and scaled a digital recruitment platform connecting students with talent-based job opportunities. As COO, led strategy and operations from launch to early scale.
- Job: Go Ocean — GTM & Revenue Growth Engineer · 2024-10 – 2025-12 · 1y 2mo
- Job: Go To Market Engineering — Business Developer & Growth Marketer · unknown – present
- Job: Mike Ollefs — Business Developer & Growth Marketer · unknown – present
- Job: No-company. (Self-employed.) — Business Developer & Growth Marketer · unknown – present
- School: Ghent University — Master of Science (M.Sc.), Business Economics · 2017 – 2019
- School: Ghent University — Master of Science (M.Sc.), International Relations, Diplomacy and Global Governance · 2015 – 2017
- School: Metropolitan University Prague — Master of Science (M.Sc.), International Relations and European Studies · 2015 – 2015
- School: Ghent University — Bachelor of Science (B.Sc.), Political Science · 2011 – 2015
- School: Sint-Lievenscollege — ASO: Economics and Modern Languages · 2006 – 2011
Skills
Playbooks
All playbooks →No playbooks indexed for this profile yet.

ex-Degreed
ex-BigTime Software, Inc.