Lorenzo Ego

Revenue Systems Architect | AI-native GTM & RevOps | Signal-driven pipeline systems & agent orchestration

Ghent, Flemish Region, Belgium3.2k followers
Crumbs..ex-Go Forestex-Chase

Most GTM teams still operate on a campaign-based model. That model is breaking.

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Freelance Revenue Systems Architect designing AI-native GTM and RevOps systems for B2B companies. I focus on building signal-driven pipeline systems by aligning positioning, targeting, and system execution within a clear data and decision framework. Over the past 7+ years, I’ve worked with SaaS, tech, and impact-driven companies including Oper Credits, IntelliProve, GoFamily, Ziggu, WeTransact, and Stibo Systems, designing and implementing signal-driven GTM systems that improve pipeline consistency and reduce manual execution across multi-market environments (Europe, North America, and global), often within Microsoft partner ecosystems. Based in Ghent (Belgium), occasionally working as a digital nomad abroad. Previously, I co-founded Studaro, a digital recruitment agency connecting students with talent-based job opportunities. As COO, I led strategy and operations, taking the company from launch to early scale. I focus on technology- and impact-driven business models, cross-cultural environments, and building systems that combine commercial performance with long-term scalability. I’m most useful for teams where GTM execution is in place, but results are inconsistent, tooling is fragmented, or pipeline growth is not compounding over time.

Career Timeline

JobSchool

GTM Index

  1. CRUMBS..JOB
    1. Revenue Systems Architect
      8M
    2. GTM Eng & Outbound Systems
      1Y 5M
  2. MUNDEROJOB
    1. Adventure Travel Guide
      3Y 10M
  3. GO FORESTJOB
    1. GTM & Revenue Growth Eng
      7M
  4. CHASEJOB
    1. Growth Lead
      2Y 7M
    2. Growth and Operations Mgr
      11M
    3. Business Mgr
      4M
  5. GO OCEANJOB
    1. GTM & Revenue Growth Eng
      1Y 2M
  6. OCTOSALESJOB
    1. Chief Growth Officer
      2Y 2M
    2. Startup Coach & Consultant
      5M
  7. TECHWOLFJOB
    1. Enterprise Business Develo…
      5M
  8. STUDAROJOB
    1. Co-founder & COO
      3Y 11M
  9. GHENT UNIVERSITYSCHOOL
    1. Master of Science (M.Sc.),…
      2Y 11M
    2. Master of Science (M.Sc.),…
      2Y 11M
    3. Bachelor of Science (B.Sc.…
      4Y 11M
  10. METROPOLITAN UNIVERSITY PRAGUESCHOOL
    1. Master of Science (M.Sc.),…
      11M
  11. SINT-LIEVENSCOLLEGESCHOOL
    1. ASO: Economics and Modern…
      5Y 11M

Time in market 20Y 9MOpen 5Closed 15Stints 20

gtmindex.io/p/egolorenzo

  1. Job: Crumbs.. — Revenue Systems Architect · 2026-02 – present · 6 mo — Designing AI-native, signal-driven GTM and RevOps systems for B2B companies. Building revenue systems that replace static campaigns with continuous, signal-based targeting and automated workflows across data, outreach, and CRM. Worked with SaaS and tech companies including Oper Credits, IntelliProve, Ziggu, WeTransact, and Stibo Systems, across multi-market environments and Microsoft partner ecosystems.
  2. Job: Crumbs.. — GTM Engineer & Outbound Systems · 2024-11 – 2026-04 · 1y 5mo — Focused on executing and scaling outbound and RevOps systems, building the foundation for more advanced, signal-driven GTM architectures. Worked on structuring ICPs, messaging, outreach workflows, and CRM systems to create more consistent pipeline generation and improve operational efficiency.
  3. Job: Mundero — Adventure Travel Guide · 2022-12 – present · 3y 8mo — Led small-group adventure travel experiences in international environments, managing logistics, group dynamics, and on-the-ground execution.
  4. Job: Go Forest — GTM & Revenue Growth Engineer · 2025-08 – 2026-03 · 7 mo — Worked on growth and operations across marketing and sales, contributing to early GTM development and scaling efforts in a startup environment.
  5. Job: Chase — Growth Lead · 2023-06 – 2026-01 · 2y 7mo — Led growth initiatives across marketing and operations, supporting early-stage development and go-to-market execution.
  6. Job: Chase — Growth and Operations Manager · 2022-06 – 2023-05 · 11 mo
  7. Job: Chase — Business Manager · 2022-01 – 2022-05 · 4 mo
  8. Job: OctoSales — Chief Growth Officer · 2022-07 – 2024-09 · 2y 2mo — Led growth and operations in a B2B sales environment, focusing on pipeline development, commercial strategy, and early GTM execution.
  9. Job: OctoSales — Startup Coach & Consultant · 2022-01 – 2022-06 · 5 mo
  10. Job: TechWolf — Enterprise Business Developer · 2021-07 – 2021-12 · 5 mo — Focused on enterprise sales and business development within a fast-scaling SaaS environment, contributing to early commercial growth and pipeline development.
  11. Job: Studaro — Co-founder & COO · 2017-02 – 2021-01 · 3y 11mo — Co-founded and scaled a digital recruitment platform connecting students with talent-based job opportunities. As COO, led strategy and operations from launch to early scale.
  12. Job: Go Ocean — GTM & Revenue Growth Engineer · 2024-10 – 2025-12 · 1y 2mo
  13. Job: Go To Market Engineering — Business Developer & Growth Marketer · unknown – present
  14. Job: Mike Ollefs — Business Developer & Growth Marketer · unknown – present
  15. Job: No-company. (Self-employed.) — Business Developer & Growth Marketer · unknown – present
  16. School: Ghent University — Master of Science (M.Sc.), Business Economics · 2017 – 2019
  17. School: Ghent University — Master of Science (M.Sc.), International Relations, Diplomacy and Global Governance · 2015 – 2017
  18. School: Metropolitan University Prague — Master of Science (M.Sc.), International Relations and European Studies · 2015 – 2015
  19. School: Ghent University — Bachelor of Science (B.Sc.), Political Science · 2011 – 2015
  20. School: Sint-Lievenscollege — ASO: Economics and Modern Languages · 2006 – 2011

Skills

automationRevenue OperationsGo-to-Market StrategyAI AgentsMarketing AutomationSales AutomationData-driven Decision MakingSales OperationsOutbound OperationsStartup DevelopmentHigher Education PolicyInternational relationsStudent RepresentationPolitical SciencesArtificial Intelligence (AI)Go-to-market (GTM) EngineeringData AnalysisBusiness StrategyEntrepreneurshipHuman rights and democracy promotion

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