Derrick Snyder
Head of Sales Strategy and Operations at Google Cloud
Google
ex-DeloitteGTM Index
- GOOGLEJOB
- Head of Solutions GTM and…4Y 6M
Head of Solutions GTM and Specialist Sales Strategy and Operations, North America, Google Cloud
Google
Oversaw Sales Strategy and Operations teams responsible for Regional go-to-market motions (e.g., segmentation, propensity modeling and targeting, sales plays, programs/offers) through the lens of product Solutions as well as Specialist Sales orgs for Data & Analytics, Business Intelligence, and API management.
- Head of Business Cadence a…1Y 2M
Head of Business Cadence and Forecasting, North America, Google Cloud
Google
Responsible for bi-monthly consumption and bookings forecast including modeling, accuracy, narrative development, gap planning, and process execution across thousands of sales resources. Partnered directly with President of Sales for the Americas. Key contributor to Regional QBRs and strategic analytics.
- Sales Strategy and Operati…1Y 7M
Sales Strategy and Operations Lead, US SouthCentral, Google Cloud
Google
Lead Sales Strategy and Operations for the sales territories in the Southern Central North America market. Direct partnership with Sales Director. Executed annual planning. Orchestrated consumption and bookings forecasting.
- GOTRANSVERSEJOB
- Senior Dir of Partnerships…1Y 2M
Senior Director of Partnerships and Alliances
Gotransverse
Business development through marketing demand generation, industry analyst relationships, partner co-selling, and strategic account relationship management.
- DELOITTEJOB
- Mgr7M
Manager
Deloitte
Managed teams to deliver Growth Strategy and Pricing & Profitability Management engagements within the Consumer & Industrial Products industries that enabled top-line growth, drove pricing consistency, improved efficiency, and eliminated margin leakage.
- Senior Consultant2Y
Senior Consultant
Deloitte
Managed teams to deliver Growth Strategy and Pricing & Profitability Management engagements within the Consumer & Industrial Products industries that enabled top-line growth, drove pricing consistency, improved efficiency, and eliminated margin leakage.
- Summer Associate3M
Summer Associate
Deloitte
Developed a go-to-market pricing strategy for a large industrials manufacturer in order to drive pricing consistency, improve organizational efficiency, and eliminate margin leakage. Analyzed impact to organization of new tiered pricing program. Produced and taught sales training roadshow detailing new program. Initiated office toiletry drive, collecting 500+ toiletry items for domestic abuse shelter. Created methodology for custom price discounting. Proposed web-based quoting tool via custom-made mockup.
- HARVARD BUSINESS SCHOOLJOB
- MBA Student1Y 9M
MBA Student
Harvard Business School
Master in Business Administration. Member: Management Consulting, Tech/Media, Marketing & CPG, Texas, and Sales Clubs. Lead Actor and Board Member, HBS Show. Co-Chair, Section F Charity Ball.
- NATIONAL INSTRUMENTSJOB
- Product / Program Mktg Mgr1Y 10M
Product / Program Marketing Manager
National Instruments
Evaluated expansion into cloud service product lines to augment existing portfolio. Managed relationship with leading technology partners. Co-managed international marketing communications program for product portfolio consisting of test and measurement hardware products. Developed business proposal for overhaul of worldwide seminars. Secured worldwide investment. Managed global roll-out resulting in increased attendance and conversion YOY. Won NI International Marketing Rainmaker 2012 award for exceeding goals using influence, not authority.
- Product Mgr1Y 3M
Product Manager
National Instruments
Responsible for a software product focused on management of engineering data. Achieved 24% YOY worldwide product revenue growth through a developed market expansion strategy into automotive and machine condition monitoring (MCM) markets. Conducted in-depth customer interviews and sales win/loss analysis to validate customer needs before programming software proof-of-concept for breakthrough new product feature enabling market expansion. Won NI Marketing Rookie of the Year 2011 award for exciting potential demonstrated via first year results.
- Applications Eng3Y 1M
Applications Engineer
National Instruments
Advised customers on proper product implementation and capabilities as a technical consulting resource. Diagnosed erratic product behavior and provided guidance on proper technical implementation architectures based upon customers’ stated needs. Won NI Applications Engineering Excellence 2009 award for overall excellence in job facets including customer support, technical excellence, team spirit, and leadership.
- Job: Google — Head of Solutions GTM and Specialist Sales Strategy and Operations, North America, Google Cloud · 2022-04 – present · 4y 4mo — Oversaw Sales Strategy and Operations teams responsible for Regional go-to-market motions (e.g., segmentation, propensity modeling and targeting, sales plays, programs/offers) through the lens of product Solutions as well as Specialist Sales orgs for Data & Analytics, Business Intelligence, and API management.
- Job: Google — Head of Business Cadence and Forecasting, North America, Google Cloud · 2021-01 – 2022-03 · 1y 2mo — Responsible for bi-monthly consumption and bookings forecast including modeling, accuracy, narrative development, gap planning, and process execution across thousands of sales resources. Partnered directly with President of Sales for the Americas. Key contributor to Regional QBRs and strategic analytics.
- Job: Google — Sales Strategy and Operations Lead, US SouthCentral, Google Cloud · 2019-05 – 2020-12 · 1y 7mo — Lead Sales Strategy and Operations for the sales territories in the Southern Central North America market. Direct partnership with Sales Director. Executed annual planning. Orchestrated consumption and bookings forecasting.
- Job: Gotransverse — Senior Director of Partnerships and Alliances · 2018-03 – 2019-05 · 1y 2mo — Business development through marketing demand generation, industry analyst relationships, partner co-selling, and strategic account relationship management.
- Job: Deloitte — Manager · 2017-08 – 2018-03 · 7 mo — Managed teams to deliver Growth Strategy and Pricing & Profitability Management engagements within the Consumer & Industrial Products industries that enabled top-line growth, drove pricing consistency, improved efficiency, and eliminated margin leakage.
- Job: Deloitte — Senior Consultant · 2015-08 – 2017-08 · 2y — Managed teams to deliver Growth Strategy and Pricing & Profitability Management engagements within the Consumer & Industrial Products industries that enabled top-line growth, drove pricing consistency, improved efficiency, and eliminated margin leakage.
- Job: Harvard Business School — MBA Student · 2013-08 – 2015-05 · 1y 9mo — Master in Business Administration. Member: Management Consulting, Tech/Media, Marketing & CPG, Texas, and Sales Clubs. Lead Actor and Board Member, HBS Show. Co-Chair, Section F Charity Ball.
- Job: Deloitte — Summer Associate · 2014-05 – 2014-08 · 3 mo — Developed a go-to-market pricing strategy for a large industrials manufacturer in order to drive pricing consistency, improve organizational efficiency, and eliminate margin leakage. Analyzed impact to organization of new tiered pricing program. Produced and taught sales training roadshow detailing new program. Initiated office toiletry drive, collecting 500+ toiletry items for domestic abuse shelter. Created methodology for custom price discounting. Proposed web-based quoting tool via custom-made mockup.
- Job: National Instruments — Product / Program Marketing Manager · 2011-10 – 2013-08 · 1y 10mo — Evaluated expansion into cloud service product lines to augment existing portfolio. Managed relationship with leading technology partners. Co-managed international marketing communications program for product portfolio consisting of test and measurement hardware products. Developed business proposal for overhaul of worldwide seminars. Secured worldwide investment. Managed global roll-out resulting in increased attendance and conversion YOY. Won NI International Marketing Rainmaker 2012 award for exceeding goals using influence, not authority.
- Job: National Instruments — Product Manager · 2010-07 – 2011-10 · 1y 3mo — Responsible for a software product focused on management of engineering data. Achieved 24% YOY worldwide product revenue growth through a developed market expansion strategy into automotive and machine condition monitoring (MCM) markets. Conducted in-depth customer interviews and sales win/loss analysis to validate customer needs before programming software proof-of-concept for breakthrough new product feature enabling market expansion. Won NI Marketing Rookie of the Year 2011 award for exciting potential demonstrated via first year results.
- Job: National Instruments — Applications Engineer · 2007-06 – 2010-07 · 3y 1mo — Advised customers on proper product implementation and capabilities as a technical consulting resource. Diagnosed erratic product behavior and provided guidance on proper technical implementation architectures based upon customers’ stated needs. Won NI Applications Engineering Excellence 2009 award for overall excellence in job facets including customer support, technical excellence, team spirit, and leadership.
- School: Harvard Business School — Master of Business Administration (M.B.A.)
- School: Vanderbilt University — Bachelor of Engineering, Computer Engineering
Skills
Playbooks
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