David W.

Technical Program Manager | Sales and Marketing Expert | Business Operations Consultant | Empowering sellers and organizations to excel against their goals. 💪

Cedar City Strategic Consultantsex-Dell Technologiesex-COMPAREX USA

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I bridge the gap between product engineering and market execution.

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As a performance-driven Go-to-Market (GTM) Strategist, Product Marketing Leader, and Revenue Enablement Executive, I direct multi-million-dollar global portfolios across enterprise SaaS, Cloud, and cyber-recovery ecosystems. My expertise lies in translating complex technical capabilities into high-impact value narratives that accelerate pipeline velocity, optimize product-led growth (PLG), and expand My connection to technology started early—from a pre-teen obsession with building computers to a professional trajectory at Dell Technologies. There, I rose from front-line tech sales to managing global Hardware-as-a-Service (HWaaS) and software portfolios, scaling ARR by $300M and receiving the Michael Dell Chairman Award. Whether acting as a GTM advisor for Fortune 20 giants or leading commercial readiness internally at Commvault and SoftwareOne, I build repeatable revenue engines by orchestrating cross-functional "scrum of scrums" alignment and deploying AI-powered enablement 🌐 Core Expertise & DomainsGTM & Revenue Strategy: Product-Led Growth (PLG), ABM, Portfolio Monetization, Pricing & Packaging, Competitive Product Marketing & Governance: Launch Management (NPI), Product Lifecycle, Structural Requirements (PRDs/BRDs), Matrixed Stakeholder Enablement & AI Scale: AI Sales Agent Architectures, Interactive Battlecards, Solution Frameworks, Technical Sales 📈 Selected Impact HighlightsARR Expansion: Drove a $116M ARR expansion (15% YoY increase) for Commvault's GRC software lines by using design thinking to isolate the enterprise GTM Turnaround: Engineered a high-velocity SaaS GTM motion for SoftwareOne's Backup Simple portfolio, hitting a 500% YoY growth track in AI Innovation: Designed and deployed a custom AI Sales Agent providing 250+ enterprise sellers with real-time talking points, compressing sales ramp Revenue Growth: Managed global software alliances (Microsoft, Google, Adobe), guiding teams to exceed core financial KPIs by 300% and capturing $10M+ in incremental 🎓 Qualifications & FrameworksPragmatic Institute: Certified Product Manager & Product Marketing I-IVMIT Sloan School of Management: Corporate Leadership Executive TrainingNorthern Kentucky University: S. in Economics (Statistical Applications focus)Let’s connect to discuss enterprise SaaS strategies, AI enablement, or executive product 📥 com