Dardan Dashaj
GTM Lead at Microsoft
Novel-thinking Cloud & AI leader with an entrepreneurial drive and a demonstrated ability to design and scale go-to-market strategies at I lead cross-functional Go-to-Market efforts that help enterprises and software companies apply AI to their critical business challenges.
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My work spans strategy development, sales enablement, and coaching teams to convert complex technical capability into measurable business Known for bridging strategy and execution, bringing clarity to ambiguity through structured thinking, commercial focus, and people-first Technology enables change, but people create impact.
GTM Index
- MICROSOFTJOB
- Cloud & AI GTM Lead2Y 1M
Cloud & AI GTM Lead | North Europe
Microsoft
Leading Microsoft’s Cloud & AI go-to-market strategy in Denmark and Iceland, I am responsible for driving the strategic vision and business performance of our cloud and AI offerings. I convert market insights into strategic initiatives, coach sales teams on execution, and foster product leadership through public speaking and workshop facilitation.
- Azure GTM Lead, Data & AI1Y 6M
Azure GTM Lead, Data & AI
Microsoft
End-to-end accountable for the business performance of the Microsoft Azure business in the Danish market. Responsible for business critical planning, execution, and governance - and driving changes in the GTM-model, based on business issues and market dynamics.
- Customer Program Mgr1Y
Customer Program Manager
Microsoft
Accountable for landing Microsoft's Worldwide and Western European segment strategy, identifying channel capacity needs and securing necessary investments to ensure Microsoft realizes its full Azure growth potential.
- Azure Customer Success Mgr2Y 5M
Azure Customer Success Manager
Microsoft
- JUCJOB
- Development Mgr, Strategy…2Y 2M
Development Manager, Strategy & Business Development
JUC
I led the business development cycle across executive network services, spanning the full journey from discovery through commercial launch. I managed a team responsible for extracting and reporting key insights to challenge strategy execution and support the assessment of new business opportunities. My primary responsibility was converting market, competitive, and customer intelligence into concrete strategy and business development initiatives. I developed executive training solutions across domains such as corporate governance, foundations, strategic compliance and risk, financial compliance, banking regulation, digital transformation, cybersecurity, CSR, IT contract management, GDPR, se…
- Market Researcher, Strateg…1Y 9M
Market Researcher, Strategy & Business Development
JUC
Defined and implemented market research methodologies and developed information flow structures to support decision making through white papers, executive board presentations, and dash boards. Additionally, I would act as a sparring partner for the sales team by defining and providing applicable value propositions and ensuring that clients were correctly approached with optimum value. Focus: Competitive Intelligence, Market Research, Data Management, Product Development, Business Intelligence, Market Intelligence
- CASEBASE.DKJOB
- Co-founder & Partner2Y 4M
Co-founder & Partner
Casebase.dk
Co-founded an online crowdsourcing platform that offered firms and Danish authorities access to talent and innovative ideas through online hackathons and case challenges. Cases were solved by highly qualified undergraduates from universities in Denmark. Managed the portfolio of cases and advised Danish companies in crowd sourcing opportunities on the platform. Focus: Innovation, Business Development, Problem Solving, Crowd Sourcing, Marketing
- AALBORG UNIVERSITETJOB
- Guest Lecturer on Innovati…11M
Guest Lecturer on Innovation and Entrepreneurship
Aalborg Universitet
Attended the course of Digital Media where I was invited to introduce the entrepreneurial journey of Casebase and to share insights on how we constructed a user adoption-centric business plan. Focus: Startup, Entrepreneurship, Business Models, Innovation, Social Responsibility, Digital Media
- ASSOCIATION OF YOUNG BILINGUAL PROFFESIONALSJOB
- Commercial Mgr3Y 11M
Commercial Manager
Association of Young Bilingual Proffesionals
I held the responsibility for all commercial activities, included managing and onboarding partners, negotiating partnership terms & agreements, and fundraising for projects.
- KLIPBOARD (FORMERLY COMPILATOR)JOB
- Master's Thesis Intern1Y
Master's Thesis Intern
Klipboard (formerly Compilator)
Completed my master's thesis in collaboration with Compilator, focusing on the company's expansion into the Danish ERP market. Developed strategic recommendations to support a customer-centric market entry strategy and improve the conditions for sustainable growth.
- BUSINESS DANMARK UDDANNELSEJOB
- Advisory Consultant1Y 11M
Advisory Consultant
Business Danmark Uddannelse
- TELENOR DKJOB
- IT and Service Consultant2Y 11M
IT and Service Consultant
Telenor DK
- Job: Casebase.dk — Co-founder & Partner · 2015-03 – 2017-07 — Co-founded an online crowdsourcing platform that offered firms and Danish authorities access to talent and innovative ideas through online hackathons and case challenges. Cases were solved by highly qualified undergraduates from universities in Denmark. Managed the portfolio of cases and advised Danish companies in crowd sourcing opportunities on the platform. Focus: Innovation, Business Development, Problem Solving, Crowd Sourcing, Marketing
- Job: Microsoft — Customer Program Manager · 2021-11 – 2022-11 — Accountable for landing Microsoft's Worldwide and Western European segment strategy, identifying channel capacity needs and securing necessary investments to ensure Microsoft realizes its full Azure growth potential.
- Job: Microsoft — Azure Customer Success Manager · 2019-05 – 2021-10
- Job: Microsoft — Azure GTM Lead, Data & AI · 2022-12 – 2024-06 — End-to-end accountable for the business performance of the Microsoft Azure business in the Danish market. Responsible for business critical planning, execution, and governance - and driving changes in the GTM-model, based on business issues and market dynamics.
- Job: Aalborg Universitet — Guest Lecturer on Innovation and Entrepreneurship · 2016 – 2016 — Attended the course of Digital Media where I was invited to introduce the entrepreneurial journey of Casebase and to share insights on how we constructed a user adoption-centric business plan. Focus: Startup, Entrepreneurship, Business Models, Innovation, Social Responsibility, Digital Media
- Job: Klipboard (formerly Compilator) — Master's Thesis Intern · 2012-07 – 2013-07 — Completed my master's thesis in collaboration with Compilator, focusing on the company's expansion into the Danish ERP market. Developed strategic recommendations to support a customer-centric market entry strategy and improve the conditions for sustainable growth.
- Job: JUC — Market Researcher, Strategy & Business Development · 2015-05 – 2017-02 — Defined and implemented market research methodologies and developed information flow structures to support decision making through white papers, executive board presentations, and dash boards. Additionally, I would act as a sparring partner for the sales team by defining and providing applicable value propositions and ensuring that clients were correctly approached with optimum value. Focus: Competitive Intelligence, Market Research, Data Management, Product Development, Business Intelligence, Market Intelligence
- Job: Association of Young Bilingual Proffesionals — Commercial Manager · 2012 – 2015 — I held the responsibility for all commercial activities, included managing and onboarding partners, negotiating partnership terms & agreements, and fundraising for projects.
- Job: Telenor DK — IT and Service Consultant · 2008 – 2010
- Job: Microsoft — Cloud & AI GTM Lead | North Europe · 2024-07 – present — Leading Microsoft’s Cloud & AI go-to-market strategy in Denmark and Iceland, I am responsible for driving the strategic vision and business performance of our cloud and AI offerings. I convert market insights into strategic initiatives, coach sales teams on execution, and foster product leadership through public speaking and workshop facilitation.
- Job: JUC — Development Manager, Strategy & Business Development · 2017-02 – 2019-04 — I led the business development cycle across executive network services, spanning the full journey from discovery through commercial launch. I managed a team responsible for extracting and reporting key insights to challenge strategy execution and support the assessment of new business opportunities. My primary responsibility was converting market, competitive, and customer intelligence into concrete strategy and business development initiatives. I developed executive training solutions across domains such as corporate governance, foundations, strategic compliance and risk, financial compliance, banking regulation, digital transformation, cybersecurity, CSR, IT contract management, GDPR, se…
- Job: Business Danmark Uddannelse — Advisory Consultant · 2010 – 2011
- School: Copenhagen Business School — Master of Science (MSc), Economics and Business Administration (cand.merc.IMM)
- School: Aalborg University — Bachelor of Science (BSc), Economics and Business Administration
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