Daniel Mathisen

Fractional CRO & GTM engineer

Stockholm, Stockholm County, Swedenuniverse-v1 · gtme
Go To Market Engineeringex-Talentlyex-NetJobs Group AB

About

I’ve spent the last 15 years helping SaaS companies grow — leading sales teams, building GTM systems, and navigating the messy middle between product, marketing, and revenue. I’ve led commercial and growth functions at companies like Winningtemp, Teemyco, and Talent.ly, and today I work as a Fractional CRO & GTM Engineer - helping SaaS founders turn strategy into scalable systems. My focus is practical: – Build a GTM engine that actually connects marketing, sales, and CS. – Use data and AI tools to surface the right signals, not just more leads. – Train teams to sell and expand with intent instead of activity. I’ve worked hands-on with everything from outbound to market expansion models, and I’ve seen what breaks when companies try to scale too fast. Now I help them fix it — faster, smarter, and without bloated headcount. Main tools used: HS, Clay, n8n, instantly, and many more. Want to know more? Connect and send me a DM.

Company history

  1. Go To Market EngineeringFractional CRO & GTM engineer2024-08 – present · 2y
  2. TalentlyBusiness Area Manager/ Country Manager2012-10 – 2015-08 · 2y 10mo
  3. NetJobs Group ABAccount Manager2009-10 – 2011-04 · 1y 6mo
  4. DM DigitalFounder2018-09 – 2021-08 · 2y 11mo
  5. WinningtempGlobal Director of Sales2022-06 – 2023-04 · 10 mo
  6. NetJobs Group ABSenior Account Manager2011-05 – 2011-08 · 3 mo
  7. TalentlyV Head of Sales, Europe2015-09 – 2018-10 · 3y 1mo
  8. NetJobs Group ABBusiness Area Manager, Sales Manager2011-09 – 2012-09 · 1y
  9. GrowthMentorStartup Sales & GTM Mentor2024-09 – present · 1y 11mo
  10. TeemycoChief Commerical Officer2023-05 – 2024-09 · 1y 4mo
  11. StealthFounder2024-10 – 2025-08 · 10 mo
  12. WinningtempNational Sales Manager2021-08 – 2022-06 · 10 mo
  13. Mike OllefsFractional CRO & GTM engineer2024-08 – present · 2y

Skills

Clayn8nInstantlyGTM engineeringGTM strategyAITillväxtmarknadsföringGo-to-Market StrategySales ManagementStartup DevelopmentNew Business DevelopmentNy företagsutvecklingOnline AdvertisingKey Account ManagementRecruitment AdvertisingEmployer BrandingMentoringCustomer SuccessHuman Resources (HR)Social MediaSalesB2BAccount Management

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