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Frederick CHEN

APJ Renewal Sales Leader | GTM Strategy & Operations | ARR Retention & Expansion | Enterprise & Commercial | Data-Driven

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Polyex-Check Point Softwareex-Hewlett Packard Enterprise

With 20+ years of experience in Renewal Sales, GTM Strategy & Operations, and Marketing roles in enterprise technology and SaaS across APJ, I build disciplined operating rhythms for predictable ARR retention and expansion.

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I turn renewals into a high-growth engine by leveraging analytics, operating cadence, and clear ownership convert renewal opportunities and risks into ARR growth. Core Impact: • Scale & Strategy: Led APJC Renewals across a $170M+ ARR portfolio and influenced global strategy for $1B+ ARR. • Operational Excellence: Expert in building GTM functions including annual operating plans (AOP), territory management, and forecast predictability. • Team Leadership: Led diverse regional teams of 21 members, fostering a culture of accountability and excellence in execution. Now exploring APJ leadership roles in: • Renewal / Subscription Revenue Sales • GTM Strategy & Revenue Operations

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Career TimelineNOW → PAST

GTM Index

  1. CHECK POINT SOFTWAREJOB
    1. Global Dir of Renewal Sale…
      11M
    2. APJC Dir of Renewal Sales
      3Y 1M
    3. APJC Head of New Business,…
      1Y 8M
    4. APJC Head of Channels, Clo…
      9M
  2. JOY MUSIC STUDIO PTEJOB
    1. Dir / Co-Founder
      8Y 9M
  3. POLYJOB
    1. APAC Alliance GTM, UC and…
      11M
  4. CISCOJOB
    1. Senior Solution Mktg Mgr -…
      2Y 5M
    2. Various Roles - Channel Op…
      12Y 11M
  5. HEWLETT PACKARD ENTERPRISEJOB
    1. Senior GTM Mgr - Security…
      10M
  6. SYMANTECJOB
    1. Senior PMM - Enterprise Se…
      2Y 11M
  7. TELLABSJOB
    1. APJ Head of Sales Operatio…
      11M
  8. DIALOGICJOB
    1. Pre-Sales (ASEAN) & Post-S…
      4Y 11M

Time in market 30Y 7MOpen 0Closed 12Stints 12

gtmindex.io/p/chenfrederick

Skills

Renewal Sales LeadershipEnterprise RenewalsRenewal Sales StrategyInstalled Base MonetizationData-Driven Sales ExecutionExecutive NegotiationGo-to-market StrategyChannel PartnersSales OperationsSubscription ARR Retention & ExpansionForecasting & Pipeline ManagementForecast Accuracy & PredictabilityRegional Team Leadership (APJC)Revenue Operations (Renewals)Cross-functional Team LeadershipCustomer Lifecycle ManagementSaaSStrategic Planning

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