Carmen Pastor

Iberia GSIs GTM Lead

Greater Madrid Metropolitan Area3.4k followers
Amazon Web Services (AWS)ex-McAfeeex-Microsoft

I´m a proven results driven senior manager with deep experience in Channel Sales, Alliances Management and Business Development fields who is creative, versatile and with very high initiative.

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I´m able to create and develop partnerships and negotiate sales at the highest level with a solid background coordinating and managing resources trough v-teams. I have a proven track record, focus on customers success, excellent leadership skills, strong results orientation and have achieved multi million € sales through strategic partnerships supporting partners and customers to succeed in their Digital Transformation Journey bringing solid value in environments of strong Change and Innovation.

Career Timeline

GTM Index

  1. AMAZON WEB SERVICES (AWS)JOB
    1. GSIs GTM Lead Iberia
      4Y 4M
    2. Sr. Partner Sales Mgr
      1Y 5M
  2. MICROSOFTJOB
    1. Enterprise Channel Mgr
      4Y 11M
  3. RED HATJOB
    1. Alliance Mgr
      2Y 11M
  4. TRUPHONEJOB
    1. Channel Alliances Mgr
      2Y 11M
  5. TREND MICROJOB
    1. Channel Alliances Mgr Iberia
      7Y 11M
  6. KYOCERA MITA CORPORATIONJOB
    1. Marcom Mgr Spain
      1Y 11M
  7. MCAFEEJOB
    1. Mktg Mgr South of Europe
      3Y 11M

Time in market 24Y 9MOpen 1Closed 7Stints 8

gtmindex.io/p/carmenpastor

  1. Job: McAfee — Marketing Manager South of Europe · 2002 – 2005 · 3y — Responsible at Stonesoft (McAfee) to define, implement and coordinate End Users and Channel Marketing (distributors and resellers) and PR & Communications Strategy trough South of Europe region (France, Italy and Iberia) understanding market and business issues and cultural specification with local Marketers, customers, and channels: resellers and distributors. Member of SEUR marketing team, reporting to SEUR VP of Sales.
  2. Job: Microsoft — Enterprise Channel Manager · 2017 – 2021 · 4y — Focus in driving business and co-selling with G-SIs and ISVs in FSI and Energy IBUs. My priorities are: • Support Partner Co-Sell motion to accelerate Customers Digital Transformation Driving Azure consumption trough all partners typologies: G-SIs and ISVs • Help customers to solve business needs identifying joint partner value proposition: G-SIs+ISVs • Match vertical industry solutions with direct business impact to customers • Build mind share, adoption and sales plans for Microsoft cloud solutions offering • I work directly with Enterprise sales teams (Account Team Unit, Specialist Team Unit, Customer Success Unit) as the link with partners to identify, drive, follo…
  3. Job: Amazon Web Services (AWS) — Sr. Partner Sales Manager · 2021-01 – 2022-06 · 1y 5mo — Focus in driving business and coselling with G-SIs. My priorities are: • Support Partner Co-Sell motion to accelerate Customers Digital Transformation • Build plans to achieve new revenue & growth consumption with partners in Enterprise accounts • Own Partner Account plan by customer and Partner Ecosystem plans cross industry • Lead Partners efforts and coordinate resources trough GTM, Account (sales&tech) and Partner teams for joint success engagement with a total focus in driving opportunities to closure to overachieve sales targets
  4. Job: Kyocera Mita Corporation — Marcom Manager Spain · 2005 – 2006 · 1y — Responsible for defining,develop, implement, measure and follow-up of all Kyocera Mita Spain B2C and B2B Marketing, PR& Communications (external and internal), Branding and Advertisement activities for Spain and Portugal. Responsible to identify and negotiate sponsorships as Atletico de Madrid Club de Futbol and Club de Baloncesto Estudiantes between other initiatives. In charge of Corporate Social Responsibility strategies and initiatives.
  5. Job: Red Hat — Alliance Manager · 2015 – 2017 · 2y — Focus in driving Strategic Alliances GTM strategies. My priorities are: - Influence an negotiate business plans with strategic partners: GSI's and SIs - Identify customer segments to generate business with a joint value proposition - Ensure that Red Hat is the partner’s preferred cloud computing offering - Work with Partner Account Team to deliver qualified customer opportunities trough partners to Account teams - Build mindshare, adoption and sales plans for the Red Hat cloud offering - Ensure right tech and and sales enablement are set up for partners to have required capabilities for success deliver
  6. Job: Amazon Web Services (AWS) — GSIs GTM Lead Iberia · 2022-06 – present · 4y 2mo — Focus in building GSIs GTM strategy for Iberia to drive innovation for customers, prioritizing GSIs Solutions powered by AWS that led to market leading/disruption
  7. Job: Truphone — Channel Alliances Manager · 2013 – 2015 · 2y — Truphone is a revolutionary mobile telecom operator offering voice and data services worldwide through our own global network which allow us to eliminate roaming costs and offer local bundles to speak and browse like at home in 66 countries in the world. I´m in charge of developing business, alliances and new channels to enter the large enterprise segment being in touch directly with end user as well as recruiting and involving Systems Integrator, VARs and consultancies to speed up the creation of a partner ecosystem.
  8. Job: Trend Micro — Channel Alliances Manager Iberia · 2006 – 2013 · 7y — Responsible for managing channel sales operations in Spain and Portugal, from forecasting, tracking and closing projects, reporting all sales activities within the region. Responsible for Alliances and Business Development Management, expanding and growing Trend Micro Cibersecurity Partner Network, implementing new channels models to enter cloud and virtualization business. I had the main responsibility in my team to build and close projects and negotiate partnerships, being a proactive interface with Channel Partners to provide sales assistance and project support. Responsible for recruiting and managing channels: distributors, resellers and System Integrators implementing channel partne…

Skills

Go-to-market StrategyChannelDemand GenerationCloud ComputingSecurityChannel PartnersSolution SellingMarketing CommunicationsPartner ManagementSales EnablementBusiness AlliancesMulti-channel MarketingPre-salesSales OperationsMarketing StrategyCorporate CommunicationsSaaSBusiness DevelopmentStrategyManagement

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