Brian L. Ring

Senior Agentic GTM Leader | Full-stack Coder | Prod Mktg Black Belt | Expert in LLMs, Video, Streaming & Ad Tech

Burlingame, California, United States6.5k followers
Big Blue Marble Groupex-Ericssonex-Cisco

Hey all. I'm a full-stack growth marketer with a deep technical product bent.

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I'm passionate about improving the TV viewing experience.

Career Timeline

JobSchool

GTM Index

  1. RING DIGITALJOB
    1. PMM & GTM Leadership (frac…
      2Y 7M
    2. GTM & PMM (fractional)
      2Y
  2. BIG BLUE MARBLE GROUPJOB
    1. Sr Agentic GTM Lead, US
      4M
  3. AMAGI CORPORATIONJOB
    1. Senior Dir of PMM
      2Y 4M
  4. CISCOJOB
    1. Strategic PMM
      11M
  5. THUUZ SPORTSJOB
    1. Head of PMM & Sales Enable…
      2Y
  6. ERICSSONJOB
    1. Strategic Product Mgr, Bro…
      2Y 5M
    2. VP Sales & BD, TV Software…
      2Y 10M
  7. SCOPE SEVEN (NOW ZOO DIGITAL GROUP PLC)JOB
    1. VP Strategic BD & GM Inter…
      3Y 5M
  8. DVDMARKETER.COMJOB
    1. Founder & President
      1Y 3M
  9. UNIVERSAL MUSIC GROUPJOB
    1. Dir of BD, eLabs
      1Y

Time in market 27Y 4MOpen 4Closed 9Stints 13

gtmindex.io/p/brianlring

  1. Job: Ericsson — VP Sales & Business Development, TV Software Solutions · 2007-08 – 2010-06 · 2y 10mo — Responsible for driving TV software sales by building solutions & partnerships. - Led product strategy & business case for the WatchPoint CMS video software product. - Worked across global teams in engineering, product, marketing, sales and support. - WatchPoint grew to be a clear leader in its segment & exceeded original projections by 100%. - Won 1st Prize in the company's innovation competition & presented at NAB Show: "Multiplatform Queues: Using Social Networks to Improve Content Discovery for TV Subscribers” - Developed product vision and business case for the company’s online video platform. Marketing contributions - Nxtcomm 2008 (Three-screen Television) - Broadband World Forum Eur…
  2. Job: Ericsson — Strategic Product Manager, Broadcast Software · 2010-06 – 2012-11 · 2y 5mo — Moved to Stockholm on assignment to build the global Broadcast software business for Ericsson AB. - Secured significant budget and executed across functions in a strategic program management leadership role. - Led new product development of a cloud-native media management platform which included an innovative OEM component and many 3rd party partnerships. - Guided the development of an OTT video solution that integrated vendors in four separate modules, including CMS, billing, CRM, and OVP. - Led a global RFI for OVPs, including Kaltura, Brightcove, Vimond, tvinci and Ooyala.
  3. Job: Cisco — Strategic Product Marketing Manager · 2018 – 2018 · 0 mo
  4. Job: DVDMarketer.com LLC — Founder & President · 2002-10 – 2004-01 · 1y 3mo — Acquired by Scope Seven in 2004, DVDMarketer.com was a B2B marketing site providing strategic analysis, market research and lead generation to DVD and post-production companies. White paper downloads, blog, paid search, and email marketing efforts resulted in 2,000 unique monthly visitors, database of 1,000 newsletter subscribers, and invitations to speak at industry events.
  5. Job: Amagi Corporation — Senior Director of Product Marketing · 2021-11 – 2024-03 · 2y 4mo — Helping Amagi verticalize our offering to deepen product-market-fit across the News & Sports genre verticals for the world's first and best cloud playout, FAST & end-to-end streaming TV platform.
  6. Job: Scope Seven (now ZOO Digital Group plc) — VP Strategic Business Development & GM Interactive Content · 2004-01 – 2007-06 · 3y 5mo — Led strategic business development at Scope Seven, a 75-person digital media, technology development and creative services company. Reported to Chairman & CEO with P&L and account responsibility for our interactive games business. Key accomplishments: - Drove over $3 million in new business revenue within 3 years by closing large, strategic accounts like DIRECTV, Hasbro, Mattel, Funrise Toy Corp., Leapfrog, Warner Bros. and FunBrandz. - Managed the development of a pioneering iTV game service that utilized Cisco DVR technology to deliver video-clip based games on DIRECTV set-top boxes. - Closed a multi-million dollar game production services contract with licensee of DreamWorks. - Structur…
  7. Job: Ring Digital llc — Product Marketing & GTM Leadership (fractional) · 2024-03 – present · 2y 5mo — Product Marketing & GTM fractional services. Clients include: Big Blue Marble, Tedial, Omnisearch, IndiCue & others. WebinarVault is an LLM-Native Video Library for strategic product marketers
  8. Job: Ring Digital llc — GTM & Product Marketing (fractional) · 2019-11 – 2021-11 · 2y — Clients: Amagi, Tedial, Levels Beyond, Haivision/SRT Alliance, Singular.Live, Grass Valley, SeaChange, ATEME, Beamr, Evergent, Mux, Thuuz Sports, Univision, Wowza, Pac-12 Networks, Brightcove, Bitcentral, nanoCosmos, Burst.it, NewBay Media (Multichannel News and B&C) Expert in go-to-market, product-market-fit, content strategy, sales enablement, business development, partnerships, market research, M&A advisory, and corporate strategy. Free Quarterly Research 👉 www.RingDigital.tv
  9. Job: Thuuz Sports — Head of Product Marketing & Sales Enablement · 2015-09 – 2017-09 · 2y — Head of Product Marketing and Sales Enablement for Thuuz Sports. Instrumental in facilitating one of the company's biggest wins, ultimately helping Thuuz to successfully exit to Stats Perform, a leader in sports streaming.
  10. Job: Big Blue Marble Group — Sr Agentic GTM Lead, US · 2026-06 – present · 2 mo — Product, strategy & growth
  11. Job: Universal Music Group — Director of Business Development, eLabs · 1999-06 – 2000-06 · 1y — Venture investment, business development, and content licensing deals covering all aspects of digital music. Selected to write a keynote conference speech on digital music. Deal highlights - Lead investment in DataPlay, Inc.'s $50MM Series C - Valuation analysis and due diligence for a $120MM acquisition candidate for GetMusic JV - Group-wide artist marketing agreement with NeoPlanet, Inc. - Negotiation of $24MM portal deal for GetMusic JV
  12. School: The Wharton School — MBA, Entrepreneurship & Finance
  13. School: University of California, Berkeley — Bachelor of Arts - BA, Cognitive Psychology

Skills

WebinarVaultValue PropositionsCompetitive AdvantageAd ServingKey Account ManagementInternational BusinessProduct LaunchMarketing CampaignsSocial InfluenceCustomer MarketingCase StudiesSales PresentationsCompetitive DifferentiationPaid Media AdvertisingAd TechSystems EngineeringSolution ArchitectureContent ProductionRevenue GenerationPositioning (Marketing)

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