Aru Tholkapian Sadagopan
Digital/AI Transformation Executive | Product Led Growth | Go-to-market strategy
Digital transformation executive with a track record of driving enterprise growth by reimagining how customers discover, evaluate, adopt, and expand technology through AI-powered digital experiences and Product-Led Growth
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Over the past two decades, I have partnered with executive leadership to modernize go-to-market strategies, accelerate product adoption, and build scalable self-serve growth engines that align Product, Marketing, Sales, Customer Success, and Engineering around measurable business Today, I lead digital and AI transformation strategy for NetApp’s post-sales business, shaping AI-enabled customer experiences and PLG motions across on-prem, storage-as-a-service and cloud products (AWS, GCP & Azure). Throughout my career—from Cisco to NetApp—I have consistently transformed digital engagement into a strategic revenue lever by simplifying the buyer journey, increasing product adoption, and accelerating customer I thrive at the intersection of AI, cloud, digital transformation, and business strategy, helping organizations create repeatable growth through modern digital operating models rather than traditional marketing execution.
GTM Index
- NETAPPJOB
- Sr. Dir/Head of Digital/AI…4Y 9M
Sr. Director/Head of Digital/AI Transformation Strategy
NetApp
- CISCOJOB
- Global Leader - GTM Strate…2Y 9M
Global Leader - GTM Strategy, Planning and Analytics
Cisco
- HARBOUR.SPACEJOB
- Professor (Visiting) - Dig…8M
Professor (Visiting) - Digital Transformation & GTM Strategy
HARBOUR.SPACE
- BROADSOFTJOB
- Dir - PMM & Digital Strategy3Y 4M
Director - Product Marketing & Digital Strategy
BroadSoft
- RINGCENTRALJOB
- PMM (International & Indir…1Y 9M
Product Marketing (International & Indirect Channel)
RingCentral
- DYNOHMOJOB
- Co-Founder and VP of Mktg…11M
Co-Founder and VP of Marketing & Business Development
Dynohmo
- RUCKUS WIRELESSJOB
- Sr. Mgr - PMM (Strategic P…9M
Sr. Manager - Product Marketing (Strategic Partnerships)
Ruckus Wireless
- VERAZ NETWORKS/DIALOGICJOB
- Dir - Field Mktg & Products11Y 6M
Director - Field Marketing & Products
Veraz Networks/Dialogic
- ROBERT BOSCH - INDIA/GERMANYJOB
- Lead Software Eng2Y 9M
Lead Software Engineer
Robert Bosch - India/Germany
- Job: Veraz Networks/Dialogic — Director - Field Marketing & Products · 2000-06 – 2011-12
- Job: Robert Bosch - India/Germany — Lead Software Engineer · 1997-08 – 2000-05
- Job: HARBOUR.SPACE — Professor (Visiting) - Digital Transformation & GTM Strategy · 2019-02 – 2019-10
- Job: Cisco — Global Leader - GTM Strategy, Planning and Analytics · 2018-12 – 2021-09
- Job: Ruckus Wireless — Sr. Manager - Product Marketing (Strategic Partnerships) · 2012-01 – 2012-10
- Job: RingCentral — Product Marketing (International & Indirect Channel) · 2013-09 – 2015-06
- Job: Dynohmo — Co-Founder and VP of Marketing & Business Development · 2012-10 – 2013-09
- Job: BroadSoft — Director - Product Marketing & Digital Strategy · 2015-07 – 2018-11
- Job: NetApp — Sr. Director/Head of Digital/AI Transformation Strategy · 2021-09 – 2026-06
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