Amy Gartland-Magee

Consumer Engagement Leader | Integrated Marketing Strategist | Author | Illustrator

Boston1.3k followers
Historic Newtonex-Digitas North Americaex-Evenflo Company, Inc.

Emotion over 'need' often drives a final purchase decision. An excellent product drives initial sales and opens the door to a long-term relationship.

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A positive, memorable experience fosters trust and loyalty, encouraging repeat purchases and additional services, beginning a relationship. a great experience builds lasting relationships, keeping consumers coming back. I build these relationships one touch at a time. As a CMO, General Manager, and Consultant, I bring extensive knowledge and leadership to every organization, initiative, or project. Since 2013, I’ve provided consulting and fractional support, offering peace of mind in strategy development, retail/digital leadership, consumer experience, operations, program management, product development, and go-to-market strategies. My diverse industry experience spans automotive, CPG, healthcare, financial services, language services (AI/ML), and technology. I create strategies that drive products to market and deliver business outcomes. I’ve led organizations, served as a brand steward, championed products, and provided vision and thought leadership. Let me help your organization thrive, whether you’re evolving, hiring, or need a trusted advisor to drive business, revenue, and growth.

Career Timeline

JobSchool

GTM Index

  1. SELF-EMPLOYEDJOB
    1. Consultant (GTM /Mktg
      13Y 9M
  2. HISTORIC NEWTONJOB
    1. Community Engagement Lead
      3M
  3. EVENFLO COMPANY,JOB
    1. VP of Mktg
      2Y 3M
  4. FIDELITY INVESTMENTSJOB
    1. VP
      1Y 11M
  5. LIONBRIDGEJOB
    1. VP, General Mgr (Global Mk…
      2Y 11M
  6. DIGITAS NORTH AMERICAJOB
    1. VP/ Group Dir, Business Op…
      6Y 11M
    2. Associate Dir
      5Y
  7. MODEM MEDIAJOB
    1. Associate Dir
      1Y 7M
  8. SMARTBARGAINS.COMJOB
    1. Project Mgr
      1Y
  9. DIRECT RESULTS GROUPJOB
    1. Mktg Mgr
      1Y 5M

Time in market 28Y 9MOpen 7Closed 8Stints 15

gtmindex.io/p/amygmagee

  1. Job: Digitas North America — Associate Director · 1999-06 – 2004-06 · 5y
  2. Job: Self-employed — Consultant (GTM /Marketing / Product / Customer Experience) · 2013-01 – present · 13y 7mo
  3. Job: Evenflo Company, Inc. — VP of Marketing · 2022-01 – 2024-04 · 2y 3mo
  4. Job: Digitas North America — VP/ Group Director, Business Operations & Production · 2007 – 2013 · 6y
  5. Job: Lionbridge — Vice President, General Manager (Global Marketing Services) · 2013 – 2015 · 2y
  6. Job: Fidelity Investments — VP / Channel Strategy & Operations, PWI · 2015 – 2016 · 1y
  7. Job: Direct Results Group — Marketing Manager · 1998-01 – 1999-06 · 1y 5mo
  8. Job: SmartBargains.com — Project Manager · 2004-06 – 2005-06 · 1y
  9. Job: Modem Media — Associate Director · 2005-06 – 2007-01 · 1y 7mo
  10. Job: Historic Newton — Community Engagement Lead · 2026-07 – present · 1 mo — Historic Newton, a partnership between the Newton Historical Society and the City of Newton, preserves, shares, and celebrates Newton's history through museums, archives, education, and community engagement, connecting local stories to the larger American experience.
  11. School: Rhode Island College — BA, Communications/marketing
  12. School: General Assembly — Product Management
  13. School: Scrum Alliance — Certified ScrumMaster
  14. School: PMI — PMP
  15. School: Cass School of Floral Design

Skills

Product MarketingCustomer ExperienceProgram ManagementGo-to-Market StrategyIntegrated MarketingDigital StrategyOnline AdvertisingEmail MarketingInteractive MarketingWeb AnalyticsSEMAnalyticsE-commerceDirect MarketingDigital MediaWeb Project ManagementDigital MarketingSocial Media MarketingSocial Media

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