Amy Gartland-Magee
Consumer Engagement Leader | Integrated Marketing Strategist | Author | Illustrator
Emotion over 'need' often drives a final purchase decision. An excellent product drives initial sales and opens the door to a long-term relationship.
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A positive, memorable experience fosters trust and loyalty, encouraging repeat purchases and additional services, beginning a relationship. a great experience builds lasting relationships, keeping consumers coming back. I build these relationships one touch at a time. As a CMO, General Manager, and Consultant, I bring extensive knowledge and leadership to every organization, initiative, or project. Since 2013, I’ve provided consulting and fractional support, offering peace of mind in strategy development, retail/digital leadership, consumer experience, operations, program management, product development, and go-to-market strategies. My diverse industry experience spans automotive, CPG, healthcare, financial services, language services (AI/ML), and technology. I create strategies that drive products to market and deliver business outcomes. I’ve led organizations, served as a brand steward, championed products, and provided vision and thought leadership. Let me help your organization thrive, whether you’re evolving, hiring, or need a trusted advisor to drive business, revenue, and growth.
GTM Index
- SELF-EMPLOYEDJOB
- Consultant (GTM /Mktg13Y 9M
Consultant (GTM /Marketing / Product / Customer Experience)
Self-employed
- HISTORIC NEWTONJOB
- Community Engagement Lead3M
Community Engagement Lead
Historic Newton
Historic Newton, a partnership between the Newton Historical Society and the City of Newton, preserves, shares, and celebrates Newton's history through museums, archives, education, and community engagement, connecting local stories to the larger American experience.
- EVENFLO COMPANY,JOB
- VP of Mktg2Y 3M
VP of Marketing
Evenflo Company, Inc.
- FIDELITY INVESTMENTSJOB
- VP1Y 11M
VP / Channel Strategy & Operations, PWI
Fidelity Investments
- LIONBRIDGEJOB
- VP, General Mgr (Global Mk…2Y 11M
Vice President, General Manager (Global Marketing Services)
Lionbridge
- DIGITAS NORTH AMERICAJOB
- VP/ Group Dir, Business Op…6Y 11M
VP/ Group Director, Business Operations & Production
Digitas North America
- Associate Dir5Y
Associate Director
Digitas North America
- MODEM MEDIAJOB
- Associate Dir1Y 7M
Associate Director
Modem Media
- SMARTBARGAINS.COMJOB
- Project Mgr1Y
Project Manager
SmartBargains.com
- DIRECT RESULTS GROUPJOB
- Mktg Mgr1Y 5M
Marketing Manager
Direct Results Group
- Job: Digitas North America — Associate Director · 1999-06 – 2004-06 · 5y
- Job: Self-employed — Consultant (GTM /Marketing / Product / Customer Experience) · 2013-01 – present · 13y 7mo
- Job: Evenflo Company, Inc. — VP of Marketing · 2022-01 – 2024-04 · 2y 3mo
- Job: Digitas North America — VP/ Group Director, Business Operations & Production · 2007 – 2013 · 6y
- Job: Lionbridge — Vice President, General Manager (Global Marketing Services) · 2013 – 2015 · 2y
- Job: Fidelity Investments — VP / Channel Strategy & Operations, PWI · 2015 – 2016 · 1y
- Job: Direct Results Group — Marketing Manager · 1998-01 – 1999-06 · 1y 5mo
- Job: SmartBargains.com — Project Manager · 2004-06 – 2005-06 · 1y
- Job: Modem Media — Associate Director · 2005-06 – 2007-01 · 1y 7mo
- Job: Historic Newton — Community Engagement Lead · 2026-07 – present · 1 mo — Historic Newton, a partnership between the Newton Historical Society and the City of Newton, preserves, shares, and celebrates Newton's history through museums, archives, education, and community engagement, connecting local stories to the larger American experience.
- School: Rhode Island College — BA, Communications/marketing
- School: General Assembly — Product Management
- School: Scrum Alliance — Certified ScrumMaster
- School: PMI — PMP
- School: Cass School of Floral Design
Skills
Playbooks
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