Abdullah Ashraf
Senior GTME Ops at The Kiln | Clay Expert | Building World’s Leading GTM Strategies to scale your most creative Ideas
With over 3 years of experience in GTM strategies, business development and growth, I specialize in crafting high-converting cold email, LinkedIn campaigns and optimizing sales pipelines to drive business growth.
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Currently managing GTM Engineering at The Kiln, I leverage my expertise in tools like Clay, io, Phantom Buster, Apify, Common room etc to deliver customized strategies that align with client goals and maximize engagement. 🚀We are a team of GTM experts, data scientists, and former Clay employees that help the world's leading RevOps and growth teams scale their most creative ideas. 💸Want to get 3000 free clay credits? Sign up here ;) via=b944a7Let's Collaborate: com/p/abdullah-ashraf
GTM Index
- THE KILNJOB
- Senior GTME Ops1Y 6M
Senior GTME Ops
The Kiln
- Design and execute personalized cold email campaigns using Clay and n8n, driving consistent lead generation and conversions. - Build automated outbound workflows in n8n to streamline campaign deployment, lead routing, and response management. - Leverage Clay to enrich prospect data, test messaging, and optimize outbound campaigns for maximum performance. - Maintain high email deliverability standards by minimizing bounce rates and proactively avoiding spam triggers. - Use A/B testing and audience segmentation to continuously refine outbound strategies and improve engagement rates. - Deliver high-impact GTM solutions that exceed client expectations and contribute to long-term client succes…
- CLAYJOB
- Expert2Y 9M
Expert
Clay
- Automated Outreach: Clay-powered campaigns that outperform traditional SDRs. - Laser-Focused Targeting: Hyper-specific lead lists using cutting-edge data. - AI-Driven Enrichment: 150+ data sources, OpenAI, and integrations for top-tier leads. - API Integration: Connect Clay to anything, from job boards to weather data. - Intent-Infused Outreach: Utilize tech, hiring, and funding signals for precision. - Smart Data Scraping: Claygent extracts exact intel for targeted outreach. - GPT-4 Messaging: AI-crafted emails with personalized insights. - One-Click Integration: Seamlessly add enriched leads to campaigns. - Automated Follow-Up: Instant contact info discovery and outreach via Slack Get…
- OPPJOB
- GTM Eng9M
GTM Engineer
Opp
-Developing and executing customized cold email campaigns that convert prospects into leads. -Utilizing Clay.com to its full potential, optimizing all campaigns -Ensuring emails meet deliverability standards, minimizing bounce rates and avoiding spam filters. -Continuously monitoring and optimizing campaigns, using A/B testing, audience segmentation to improve performance. -Delivering on expectations and ensuring client satisfaction.
- CHARMJOB
- GTME6M
GTME
Charm
- Developed creative prospecting strategies and utilized intent-based targeting to identify and engage high-potential leads. - Configured targeted outreach inboxes and built hyper-targeted campaigns using Clay.com to align messaging with lead generation goals. - Scheduled, deployed, and monitored campaigns while troubleshooting issues to ensure timely execution and high deliverability. - Analyzed key metrics, resolved workflow issues, and documented insights to continuously improve campaign performance. - Conducted A/B tests, analyzed campaign data, and delivered weekly reports to optimize outreach strategies. - Maintained organized records, proposed process enhancements, and leveraged new…
- CLOUDVISORJOB
- Sales Development Represen…9M
Sales Development Representative
Cloudvisor
Advanced tier AWS partner helping startups across the globe get the most out of AWS. AWS + startups = Cloudvisor 💗
- REVGENIUSJOB
- Member1Y 5M
Member
RevGenius
- THE NERDS LABJOB
- Sales Development Represen…2Y
Sales Development Representative
The Nerds Lab
1. Pioneered and executed innovative email marketing strategies that led to a 40% increase in lead generation, utilizing advanced prospecting tools such as Sales Navigator, Apollo, and ZoomInfo. 2. This key initiative resulted in the successful acquisition of numerous high-potential schools and students, thereby expanding Nerdslab's customer base. 3. Successfully closed numerous deals by leveraging exceptional communication skills and industry knowledge to engage and persuade potential customers. This proactive approach led to a significant 30% increase in customer acquisition and a subsequent increase in company revenue, reinforcing Nerdslab's position as a leader in the tutoring platfor…
- ISLAMIA COLLEGE PESHAWAR (CHARTERED UNIVERSITY)SCHOOL
- FSc (Equivalent to A level…2Y 1M
FSc (Equivalent to A levels), Pre-Engineering
Islamia College Peshawar (Chartered University)
- ARMY PUBLIC SCHOOL - (APSACS)SCHOOL
- Matriculation (Equivalent…10Y 1M
Matriculation (Equivalent to O Levels), Computer Science
Army Public School - (APSACS)
- Job: The Kiln — Senior GTME Ops · 2025-04 – present · 1y 4mo — - Design and execute personalized cold email campaigns using Clay and n8n, driving consistent lead generation and conversions. - Build automated outbound workflows in n8n to streamline campaign deployment, lead routing, and response management. - Leverage Clay to enrich prospect data, test messaging, and optimize outbound campaigns for maximum performance. - Maintain high email deliverability standards by minimizing bounce rates and proactively avoiding spam triggers. - Use A/B testing and audience segmentation to continuously refine outbound strategies and improve engagement rates. - Deliver high-impact GTM solutions that exceed client expectations and contribute to long-term client succes…
- Job: Clay — Expert · 2024-01 – present · 2y 7mo — - Automated Outreach: Clay-powered campaigns that outperform traditional SDRs. - Laser-Focused Targeting: Hyper-specific lead lists using cutting-edge data. - AI-Driven Enrichment: 150+ data sources, OpenAI, and integrations for top-tier leads. - API Integration: Connect Clay to anything, from job boards to weather data. - Intent-Infused Outreach: Utilize tech, hiring, and funding signals for precision. - Smart Data Scraping: Claygent extracts exact intel for targeted outreach. - GPT-4 Messaging: AI-crafted emails with personalized insights. - One-Click Integration: Seamlessly add enriched leads to campaigns. - Automated Follow-Up: Instant contact info discovery and outreach via Slack Get…
- Job: Opp — GTM Engineer · 2024-07 – 2025-04 · 9 mo — -Developing and executing customized cold email campaigns that convert prospects into leads. -Utilizing Clay.com to its full potential, optimizing all campaigns -Ensuring emails meet deliverability standards, minimizing bounce rates and avoiding spam filters. -Continuously monitoring and optimizing campaigns, using A/B testing, audience segmentation to improve performance. -Delivering on expectations and ensuring client satisfaction.
- Job: Charm — GTME · 2024-08 – 2025-02 · 6 mo — - Developed creative prospecting strategies and utilized intent-based targeting to identify and engage high-potential leads. - Configured targeted outreach inboxes and built hyper-targeted campaigns using Clay.com to align messaging with lead generation goals. - Scheduled, deployed, and monitored campaigns while troubleshooting issues to ensure timely execution and high deliverability. - Analyzed key metrics, resolved workflow issues, and documented insights to continuously improve campaign performance. - Conducted A/B tests, analyzed campaign data, and delivered weekly reports to optimize outreach strategies. - Maintained organized records, proposed process enhancements, and leveraged new…
- Job: Cloudvisor — Sales Development Representative · 2023-10 – 2024-07 · 9 mo — Advanced tier AWS partner helping startups across the globe get the most out of AWS. AWS + startups = Cloudvisor 💗
- Job: RevGenius — Member · 2023-01 – 2024-06 · 1y 5mo
- Job: The Nerds Lab — Sales Development Representative · 2021-10 – 2023-10 · 2y — 1. Pioneered and executed innovative email marketing strategies that led to a 40% increase in lead generation, utilizing advanced prospecting tools such as Sales Navigator, Apollo, and ZoomInfo. 2. This key initiative resulted in the successful acquisition of numerous high-potential schools and students, thereby expanding Nerdslab's customer base. 3. Successfully closed numerous deals by leveraging exceptional communication skills and industry knowledge to engage and persuade potential customers. This proactive approach led to a significant 30% increase in customer acquisition and a subsequent increase in company revenue, reinforcing Nerdslab's position as a leader in the tutoring platfor…
- School: Institute of Business Administration — Bachelor's degree, Economics and Mathematics
- School: Islamia College Peshawar (Chartered University) — FSc (Equivalent to A levels), Pre-Engineering · 2017-08 – 2019-09
- School: Army Public School - (APSACS) — Matriculation (Equivalent to O Levels), Computer Science · 2007-02 – 2017-03
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