Thomas Lock

Founder Jopp & Sowly.ai | I help B2B companies increase revenue by automating their commercial processes

Joppex-Knaek Promotions B.V.ex-Scotch & Soda

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Most B2B companies today don't fail to understand AI. They fail to implement it.

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You see it on LinkedIn daily. You hear it from people around you. New tools, new possibilities. It sparks ideas. But between idea and execution sits a gap most teams never bridge. No time. Not enough know-how. And honestly, where do you even start when a shiny new AI tool pops up every day? It's not that you don't want It's that in a growing business, daily operations always beat But the tools exist. The intent is there. But implementation keeps getting pushed. I've been I spent years in commercial roles at early-stage companies. Grinding, selling, figuring out how to do more with less. At Jopp, we built a business from zero to €1M+ revenue through sheer hard work. Then we systemised and automated 70% of commercial processes. That shift - from hustle-mode to system-mode - is exactly what I now bring to and build for other B2B service companies through ai. Since then, I've done this for companies across marketing, staffing & recruitment, real estate and Where I always start: your commercial process. Not because other processes do not matter. But AI that directly drives more leads, better clients and more revenue proves itself fastest. You feel it in your pipeline. You see it in your numbers. ↳ Map your market automatically (ICP + decision makers)↳ Track buying signals so you know when to act↳ Keep your CRM updated without manual work↳ Run follow-up while you focus on closing↳ Reach the right audience with content and ads Tools: Clay, Claude Code, Lemlist, HubSpot, Attio, n8n/zapierResult: a great conversation, with the right lead, at the right More options, more deals, more revenue. Because once you feel what AI does for your commercial results, something shifts. From "we should do something with AI"To "what else can we do "That's how you become AI-first. Not as a philosophy - but as a way of working. Want to explore what's possible for your business? DM me!