Riyaz Khan
GTM Engineer - Omnibound AI
Omnibound AI
ex-ScalerMost people want to scale what already works. I am built for what comes before that.
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After a decade of building and leading revenue teams - managing large sales pods, getting promoted at every company I worked at, and closing deals myself - I kept finding myself most engaged when I was building the system from zero. The routing logic. The enrichment workflow. The sequence that did not exist yesterday and booked three meetings by morning. That realization changed my direction. For the last few years, I have been doing exactly that - building outbound systems for B2B SaaS companies from scratch. Currently working as GTM Engineer - Rev Ops at Omnibound AI, architecting Clay-based outbound infrastructure targeting US and Canada markets. Full stack: ICP sourcing via Apollo and Apify, email verification via Findymail and Prospeo, Multi-channel sequencing on Smartlead and HeyReach, and deliverability via Dynadot and InboxKit. For automation and API integrations, I work with Claude Code via terminal at an advanced level - connecting tools that do not natively talk to each other without needing a developer. One thing I focus on specifically - highest possible Clay enrichment quality at the lowest possible credit cost. Every paid AI agent sits behind a zero-credit formula gate. Most teams burn credits on bad data. I do not let that happen. What I built at Omnibound: → Clay enrichment pipeline with ICP Tiering & Scoring, data freshness gating, and company ownership validation - all gated by formula logic to protect credit spend → Three-email hyper personalized cold outreach sequence built entirely as zero-credit formulas inside Clay. → Automated copy guardrails - First Name Validator, Competitor Sanity check, Category Clean, and Copy Validator scanning all three emails before any row touches the sending queue → Multi-channel outbound connecting Smartlead and HeyReach across multiple rotating mailboxes → 95%+ open rate on Day 1 of campaign launch across US and Canada B2B SaaS marketing leaders My USP - "I have seen both sides of the table. A decade on the sales floor - managing teams, closing deals, watching pipelines break in real time. Now I build the systems that prevent that from happening. Most people who build GTM systems have never sat in a discovery call. I have done both. That is what makes my systems actually work." Tools: Clay - Apollo - Smartlead - HeyReach - InboxKit - Dynadot - Findymail - Prospeo - Apify - Theirstack - Ahrefs - n8n - Claude Code via Terminal com
GTM Index
- OMNIBOUND AIJOB
- GTM Eng4M
GTM Engineer
Omnibound AI
Omnibound helps B2B SaaS companies get cited by AI search engines like Claude, ChatGPT and Perplexity. I engineer the outbound systems that bring this to the right people. → Architect outbound systems from scratch for US and Canada B2B SaaS companies - the data, the enrichment, the copy, and the sending infrastructure all built and owned end to end. → Integrate Clay with Smartlead and HeyReach via native API connections, building a single multi-channel pipeline where email and LinkedIn run off the same enriched data source. → Use Claude Code via terminal to build custom automations and connect tools that do not natively talk to each other - extending what Clay and Smartlead can do out of…
- HIREFORSKILLZJOB
- Freelance GTM Consultant -…7M
Freelance GTM Consultant - B2B SaaS
HireForSkillz
→ Built and managed end-to-end outbound systems for US and UK B2B SaaS clients - ICP research, data enrichment via Clay and BuiltWith, cold email infrastructure setup, and multi-channel sequence deployment on Smartlead and HubSpot. → Booked 28 qualified ICP meetings across live campaigns - prospects qualified using BANT and MEDDIC frameworks, matched on company size, tech stack, funding stage, and decision-maker seniority. → Managed full sending infrastructure including domain warmup, deliverability monitoring, and sequence optimisation - running 400-500 emails per week across active campaigns. → Built a 65+ GTM tools tracker across 13 categories covering enrichment, sequencing, intent d…
- PW (PHYSICSWALLAH)JOB
- Mgr2Y 11M
Manager
PW (PhysicsWallah)
- SCALERJOB
- Sales Mgr1Y 7M
Sales Manager
Scaler
→ Managed sales pods generating ₹13L+ monthly recurring revenue per associate - improved overall revenue by 15% through structured pipeline reviews and CRM accountability. → Designed onboarding playbooks and sales training bootcamps that reduced new hire ramp-up time significantly. → Collaborated with Product, Finance, and Operations to build performance dashboards and streamline incentive models. → Conducted structured discovery and objection-handling sessions with prospects - improved qualified pipeline and closure rates consistently.
- RELEVEL BY UNACADEMYJOB
- Senior Sales Trainer1Y 3M
Senior Sales Trainer
Relevel by Unacademy
→ Trained 1,000+ sales professionals across live cohorts of 80+ learners per batch - achieved 80% placement success rate and maintained 4.8+ NPS consistently. → Built CRM-integrated referral and alumni feedback funnels to drive higher conversion rates across the platform. → Audited educator-led classes to improve learning outcomes and align delivery with sales curriculum objectives. → Conducted live sales cohorts covering lead generation, consultative selling, negotiation, and closing techniques.
- VEDANTUJOB
- BD Mgr1Y 2M
Business Development Manager
Vedantu
→ Led JEE/NEET-focused sales teams; ranked 3rd PAN India in revenue performance. → Drove 150% increase in monthly revenue through structured referral campaigns and disciplined pipeline management. → Managed a team of 25 Senior Academic Counselors across multiple regions - maintained consistent performance through structured coaching and accountability systems. → Implemented CRM-based sales dashboards and performance trackers to improve conversion visibility across the team.
- UNITY PHARMAJOB
- Area Sales Mgr1Y 2M
Area Sales Manager
Unity Pharma
→ Managed a 15-member B2B medical sales team achieving ₹1.5 Cr+ in annual institutional sales. → Conducted international product training seminars for doctors in UK and UAE - built relationships with institutional buyers across markets. → Negotiated large-scale B2G and institutional deals - improved margins and client retention through structured account management. → Introduced Marg ERP CRM across the team - automated reporting, and improved daily accountability and visibility.
- INDIAN INSTITUTE OF PLANNING AND MANAGEMENTSCHOOL
- Master of Business Adminis…2Y 1M
Master of Business Administration - MBA, Marketing/Marketing Management, General
Indian Institute of Planning and Management
- ARMY PUBLIC SCHOOL, NEHRU ROAD, LUCKNOWSCHOOL
- Army Public School, Nehru Road, Lucknow10Y
Army Public School, Nehru Road, Lucknow
Army Public School, Nehru Road, Lucknow
- Job: Omnibound AI — GTM Engineer · 2026-06 – present · 2 mo — Omnibound helps B2B SaaS companies get cited by AI search engines like Claude, ChatGPT and Perplexity. I engineer the outbound systems that bring this to the right people. → Architect outbound systems from scratch for US and Canada B2B SaaS companies - the data, the enrichment, the copy, and the sending infrastructure all built and owned end to end. → Integrate Clay with Smartlead and HeyReach via native API connections, building a single multi-channel pipeline where email and LinkedIn run off the same enriched data source. → Use Claude Code via terminal to build custom automations and connect tools that do not natively talk to each other - extending what Clay and Smartlead can do out of…
- Job: HireForSkillz — Freelance GTM Consultant - B2B SaaS · 2025-10 – 2026-05 · 7 mo — → Built and managed end-to-end outbound systems for US and UK B2B SaaS clients - ICP research, data enrichment via Clay and BuiltWith, cold email infrastructure setup, and multi-channel sequence deployment on Smartlead and HubSpot. → Booked 28 qualified ICP meetings across live campaigns - prospects qualified using BANT and MEDDIC frameworks, matched on company size, tech stack, funding stage, and decision-maker seniority. → Managed full sending infrastructure including domain warmup, deliverability monitoring, and sequence optimisation - running 400-500 emails per week across active campaigns. → Built a 65+ GTM tools tracker across 13 categories covering enrichment, sequencing, intent d…
- Job: Scaler — Sales Manager · 2021-04 – 2022-11 · 1y 7mo — → Managed sales pods generating ₹13L+ monthly recurring revenue per associate - improved overall revenue by 15% through structured pipeline reviews and CRM accountability. → Designed onboarding playbooks and sales training bootcamps that reduced new hire ramp-up time significantly. → Collaborated with Product, Finance, and Operations to build performance dashboards and streamline incentive models. → Conducted structured discovery and objection-handling sessions with prospects - improved qualified pipeline and closure rates consistently.
- Job: Relevel by Unacademy — Senior Sales Trainer · 2019-12 – 2021-03 · 1y 3mo — → Trained 1,000+ sales professionals across live cohorts of 80+ learners per batch - achieved 80% placement success rate and maintained 4.8+ NPS consistently. → Built CRM-integrated referral and alumni feedback funnels to drive higher conversion rates across the platform. → Audited educator-led classes to improve learning outcomes and align delivery with sales curriculum objectives. → Conducted live sales cohorts covering lead generation, consultative selling, negotiation, and closing techniques.
- Job: Vedantu — Business Development Manager · 2018-09 – 2019-11 · 1y 2mo — → Led JEE/NEET-focused sales teams; ranked 3rd PAN India in revenue performance. → Drove 150% increase in monthly revenue through structured referral campaigns and disciplined pipeline management. → Managed a team of 25 Senior Academic Counselors across multiple regions - maintained consistent performance through structured coaching and accountability systems. → Implemented CRM-based sales dashboards and performance trackers to improve conversion visibility across the team.
- Job: Unity Pharma — Area Sales Manager · 2017-06 – 2018-08 · 1y 2mo — → Managed a 15-member B2B medical sales team achieving ₹1.5 Cr+ in annual institutional sales. → Conducted international product training seminars for doctors in UK and UAE - built relationships with institutional buyers across markets. → Negotiated large-scale B2G and institutional deals - improved margins and client retention through structured account management. → Introduced Marg ERP CRM across the team - automated reporting, and improved daily accountability and visibility.
- Job: PW (PhysicsWallah) — Manager · 2022-11 – 2025-10 · 2y 11mo
- Job: No-company. (Self-employed.) — Area Sales Manager · unknown – present
- Job: Go To Market Engineering — Area Sales Manager · unknown – present
- Job: Mike Ollefs — Area Sales Manager · unknown – present
- School: Indian Institute of Planning and Management — Master of Business Administration - MBA, Marketing/Marketing Management, General · 2016-04 – 2018-05
- School: Army Public School, Nehru Road, Lucknow · 2002-03 – 2012-03
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ex-Unacademy