Steve Dawson

Founder of Asia Market Entry | Co-Founder of The GTM Studio | Market Expansion and Growth Expert | GTM Engineering

The GTM Studioex-Talismaex-QUMAS

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I’m Steve Dawson, Founder of Asia Market Entry and Co-Founder of The GTM Studio, based in Singapore in Southeast Asia. Asia Market Entry isn’t a generic advisory firm.

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I come from a long career as a quota-carrying sales contributor, and we operate with the same mindset: accountability to pipeline and revenue. Strategy matters - but only if it converts into qualified opportunities, partner-driven pipeline, and closed deals. Since founding Asia Market Entry in 2016, we’ve hundreds of international companies expand across Asia Pacific - especially when they can’t relocate staff, don’t want to set up a local office yet, or need to prove the region before making a full commitment. We bridge that gap by acting as an in-region commercial engine: data-driven GTM execution with measurable outcomes. Core services at Asia Market Entry 1) Expansion Workshops & Group Programs We design and run hands-on workshops for Government agencies, Private Equity portfolio companies, and accelerators - helping cohorts define their APAC expansion plan, sharpen messaging, prioritize markets, and build a practical execution roadmap. 2) Direct Pipeline Generation (Data + GTM Engineering) We build and run outbound programs that create qualified pipeline with target prospects using data, segmentation, and GTM engineering - so clients get real market signals, meetings, and opportunities 3) Partner Recruitment & Enablement (Data-Driven Channel Build) We apply the same data-led approach to identify, recruit, and enable the right partners - creating channel strategy, partner shortlists, outreach sequences, enablement assets, and sales motions that turn partners into revenue. 4) Fractional In-Market Sales (Before Hiring Local Headcount) For companies not ready to hire in-region yet, we provide fractional sales execution in-market - driving deals forward, building pipeline, supporting partners, and establishing early traction until it’s time to invest in dedicated local headcount. Co-Founder - The GTM Studio The GTM Studio uses the same data-driven approach we’ve proven at Asia Market Entry, but it isn’t limited to Asia. Because data is borderless, The GTM Studio help companies solve growth challenges anywhere in the world: targeting, segmentation, outbound systems, and GTM execution that produces measurable pipeline and commercial traction. More: com