Shubhal Gupta
GTM Engineer | Clay Outbound Certified | Instantly.ai Partner | World Record Holder
ex-AffluentGTM Engineer | Outbound Systems Builder | Automation x Scraping x Code I’m a GTM Engineer who builds scalable outbound systems that turn cold prospects into qualified meetings—on autopilot.
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I combine automation, web scraping, AI, and code to deliver repeatable pipeline for sales teams. I work like an engineer: structured, curious, and obsessed with scale. What I do: Data Acquisition & Scraping Extracting high-quality leads using Apify, Octoparse, Instant Data Scraper, Apollo, and PhantomBuster—layered with enrichment logic inside Clay. Outbound Execution Running cold email + LinkedIn sequences across Instantly, Salesforge, LaGrowthMachine, Lemlist, and HeyReach. Multichannel, data-informed, and fully automated. Workflow & Tool Automation End-to-end automation using Make, Zapier, Bardeen, and n8n. From scraping to CRM handoff—zero manual steps. Custom Code & API Integrations JavaScript & Python for custom scripts, webhooks, and API integrations inside Clay, Supabase, and dev. Powering advanced logic others can’t replicate. AI-Driven Personalization Outbound copy that sounds human, relevant, and gets replies—scaled with dev and AI-enhanced workflows. Tech Stack: Clay | io | Instantly | La Growth Machine | Make | JavaScript | Python | Lemlist | Apify | Octoparse | Instant Data Scraper | Bardeen | Zapier | Supabase | dev | API integrations in Clay | dev | PhantomBuster
GTM Index
- SALESFORGE 🔥JOB
- GTM Eng1Y 6M
GTM Engineer
Salesforge 🔥
- INSTANTLY.AIJOB
- Partner1Y 1M
Partner
Instantly.ai
Partnering with Instantly.ai to promote their cold email automation platform and help businesses scale outbound campaigns. Sharing real-world use cases, tutorials, and strategies that showcase how Instantly improves deliverability and efficiency. Building content and growth initiatives to generate signups and expand Instantly’s customer base through affiliate marketing.
- AFFLUENTJOB
- Clay Wizard2M
Clay Wizard
Affluent
- UNDERSTORYJOB
- GTM Assistant0M
GTM Assistant
Understory
- AAD MARKETINGJOB
- Mktg Specialist1M
Marketing Specialist
AAD Marketing
- SEATTLE NEW MEDIAJOB
- Content Marketer6M
Content Marketer
Seattle New Media
- TUBLIANJOB
- Open source (Github) Techn…6M
Open source (Github) Technical Writer (Documentation)
TUBLIAN
I am interning right now for frontend development which is an open-source internship at TUBLIAN!
- CRIO.DOJOB
- UX Content Designer1Y 4M
UX Content Designer
Crio.Do
- UPWORKJOB
- Content Writer and Direct…3Y 2M
Content Writer and Direct response Copywriter
Upwork
- Creating blog posts and articles using Google Keyword Planner that establishes a brand's voice. Optimizing through on-page SEO by adding LSI, meta tags, meta descriptions, and proper sub-headings will lead your article to engage customers with clarity of your product/services. - Copywriter. Writing for websites includes analyzing key metrics of performance like speed and CTR. Writing sales copies and product descriptions for Amazon listings, Shopify Stores need to adhere to content guidelines. And, of course, Landing Page designs and copies are key to your website's outreach.
- FIVERRJOB
- Social Media Mgr4Y
Social Media Manager
Fiverr
- Content Writer1Y
Content Writer
Fiverr
Fiverr was the first freelancing platform that I joined. It gave me multiple clients and the experience to put all my learnings practically. I got lead squared.com and various other startups to write technical articles for them. It gave me confidence in my writing at the start of my writing career and I realized how to differentiate articles in terms of voice, tone, B2B, B2C and target specific audiences to convert them into leads.
- INDIAN INSTITUTE OF TECHNOLOGY, BOMBAYSCHOOL
- Bachelor of Technology (BT…4Y 11M
Bachelor of Technology (BTech), Chemical Engineering
Indian Institute of Technology, Bombay
- NEW DIGAMBER PUBLIC SCHOOLSCHOOL
- High School Diploma, PCM ,…15Y 11M
High School Diploma, PCM , CS
New Digamber Public School
- Job: Salesforge 🔥 — GTM Engineer · 2025-04 – present · 1y 4mo
- Job: Instantly.ai — Partner · 2025-09 – present · 11 mo — Partnering with Instantly.ai to promote their cold email automation platform and help businesses scale outbound campaigns. Sharing real-world use cases, tutorials, and strategies that showcase how Instantly improves deliverability and efficiency. Building content and growth initiatives to generate signups and expand Instantly’s customer base through affiliate marketing.
- Job: Affluent — Clay Wizard · 2025-02 – 2025-04 · 2 mo
- Job: Understory — GTM Assistant · 2025-01 – 2025-01 · 0 mo
- Job: AAD Marketing — Marketing Specialist · 2024-10 – 2024-11 · 1 mo
- Job: Seattle New Media — Content Marketer · 2024-04 – 2024-10 · 6 mo
- Job: TUBLIAN — Open source (Github) Technical Writer (Documentation) · 2023-10 – 2024-04 · 6 mo — I am interning right now for frontend development which is an open-source internship at TUBLIAN!
- Job: Crio.Do — UX Content Designer · 2022-12 – 2024-04 · 1y 4mo
- Job: Upwork — Content Writer and Direct response Copywriter · 2021-02 – 2024-04 · 3y 2mo — - Creating blog posts and articles using Google Keyword Planner that establishes a brand's voice. Optimizing through on-page SEO by adding LSI, meta tags, meta descriptions, and proper sub-headings will lead your article to engage customers with clarity of your product/services. - Copywriter. Writing for websites includes analyzing key metrics of performance like speed and CTR. Writing sales copies and product descriptions for Amazon listings, Shopify Stores need to adhere to content guidelines. And, of course, Landing Page designs and copies are key to your website's outreach.
- Job: Fiverr — Social Media Manager · 2020-04 – 2024-04 · 4y
- Job: Fiverr — Content Writer · 2020-04 – 2021-04 · 1y — Fiverr was the first freelancing platform that I joined. It gave me multiple clients and the experience to put all my learnings practically. I got lead squared.com and various other startups to write technical articles for them. It gave me confidence in my writing at the start of my writing career and I realized how to differentiate articles in terms of voice, tone, B2B, B2C and target specific audiences to convert them into leads.
- School: Indian Institute of Technology, Bombay — Bachelor of Technology (BTech), Chemical Engineering · 2015 – 2019
- School: New Digamber Public School — High School Diploma, PCM , CS · 1998 – 2013
Skills
Playbooks
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