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Seda T.

Go-To-Market Lead for Europe, Middle East and Africa (EMEA) at Microsoft

Location n/a
Microsoftex-IBMex-AkzoNobel

I lead Go-To-Market (GTM) for Microsoft across Europe, Middle East and Africa. My role is to be the bridge: taking our technology and ensuring it delivers real business impact across the incredible diversity of our EMEA

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Managing GTM at this scale is about navigating a "mosaic." I enjoy the challenge of taking a global strategy and translating it into something that works in our local markets whether that’s in London, Dubai or Johannesburg. I love bringing together cross-functional teams to solve the puzzle of how we get our most innovative tech and solutions into the hands of our customers who need it I believe that the best strategies are the ones that actually get executed and I am passionate about building the frameworks that make that happen at scale.

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Career Timeline

GTM Index

  1. MICROSOFTJOB
    1. Data Security GTM (GTM) Le…
      1Y 1M
    2. Data Security GTM (GTM) Le…
      2Y 2M
    3. PMM - Middle East and Africa
      3Y
  2. IBMJOB
    1. MEA Mktg Leader, IBM Globa…
      2Y 1M
    2. Central and West Africa Co…
      5M
    3. MEA PMM, IBM Technology Su…
      1Y 3M
    4. Brand & Communications Lea…
      2Y 11M
  3. AKZONOBELJOB
    1. Brand Mgr (Product Mgr)
      1Y 5M
    2. Purchasing & Import Specia…
      2Y 8M
  4. NESTLÉJOB
    1. Regulatory Affairs and Pro…
      1Y 11M
  5. MONDELĒZ INTERNATIONALJOB
    1. Production Eng Intern
      11M

Time in market 19Y 7MOpen 1Closed 10Stints 11

gtmindex.io/p/seda-t-84173219

Skills

MakeProcurementStrategic CommunicationsProject TeamsEmerging TrendsStrategic InitiativesCorporate StrategyData SecurityGenerative AICybersecurityBusiness LeadershipBusiness ManagementProduct MarketingBrand ManagementBrand StrategyMarketing StrategyMarketing CommunicationsBrand DevelopmentBrand AwarenessMicrosoft Modern WorkplaceMarketing

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