Samuel Niraj Puvanendran
Islander 🇱🇰 | Marketing & GTM @LMI Technologies | Ex- Pearson, WSO2 & Hayleys
LMI Technologies
ex-WSO2Data-driven | Curious | Story-teller Interests: Online and Offline Marketing, Social Media, Branding, Big Data, Data Science, Change Management, Diversity & Inclusion, Business psychology and Empathetic leadership.
GTM Index
- LMI TECHNOLOGIESJOB
- Senior Regional Mktg Speci…9M
Senior Regional Marketing Specialist - Americas
LMI Technologies
- Regional Mktg Specialist -…11M
Regional Marketing Specialist - Americas
LMI Technologies
- TIMOWAVEJOB
- GTM Eng & Founder1Y 11M
GTM Engineer & Founder
Timowave
My passion project to identify and bridge the gap between strategy, branding and tech in organizations.
- VENTURIS CAPITAL CORPORATIONJOB
- Coordinator - Digital Mktg1Y 9M
Coordinator - Digital Marketing
Venturis Capital Corporation
- Revamped and optimized paid advertising campaigns, leading to a 102% increase in leads, followed by a further 42% increase, reaching 1,771 leads in the second year. - Effectively reduced Cost Per Lead by 55%, from $146 USD to $66 USD over two years, improving paid media efficiency and ROI. - Significantly boosted organic website leads, increasing from 696 to 3,418 over the course of the tenure. - Increased website traffic by 52%, from 61,953 sessions in 2021/2022 to over 117,000 sessions in 2023/2024.
- TRINITY WESTERN UNIVERSITYSCHOOL
- Master's degree, Business…1Y 10M
Master's degree, Business Leadership - Change Management & Conflict Resolution
Trinity Western University
- WSO2JOB
- Campaign Specialist1Y 6M
Campaign Specialist / Senior Marketing Officer
WSO2
Product Marketing
- LYANS CREATIVEJOB
- Digital Mktg Consultant11M
Digital Marketing Consultant
Lyans Creative
- PEARSON EDUCATION SERVICES PRIVATE LIMITEDJOB
- Senior Executive - Brandin…2Y 11M
Senior Executive - Branding and Digital Marketing
Pearson Education Services Private Limited
Branding and Digital Marketing
- CIM | THE CHARTERED INSTITUTE OF MARKETINGSCHOOL
- Diploma & Postgraduate Dip…3Y 11M
Diploma & Postgraduate Diploma, Business, Management, Marketing, and Related Support Services
CIM | The Chartered Institute of Marketing
- HAYLEYS ADVANTIS LIMITEDJOB
- Junior Executive - Sales a…10M
Junior Executive - Sales and Marketing
Hayleys Advantis Limited
- Job: LMI Technologies — Senior Regional Marketing Specialist - Americas · 2026-01 – present · 7 mo
- Job: LMI Technologies — Regional Marketing Specialist - Americas · 2025-02 – 2026-01 · 11 mo
- Job: Timowave — GTM Engineer & Founder · 2024-11 – present · 1y 9mo — My passion project to identify and bridge the gap between strategy, branding and tech in organizations.
- Job: Venturis Capital Corporation — Coordinator - Digital Marketing · 2023-02 – 2024-11 · 1y 9mo — - Revamped and optimized paid advertising campaigns, leading to a 102% increase in leads, followed by a further 42% increase, reaching 1,771 leads in the second year. - Effectively reduced Cost Per Lead by 55%, from $146 USD to $66 USD over two years, improving paid media efficiency and ROI. - Significantly boosted organic website leads, increasing from 696 to 3,418 over the course of the tenure. - Increased website traffic by 52%, from 61,953 sessions in 2021/2022 to over 117,000 sessions in 2023/2024.
- Job: WSO2 — Campaign Specialist / Senior Marketing Officer · 2021-07 – 2023-01 · 1y 6mo — Product Marketing
- Job: Lyans Creative — Digital Marketing Consultant · 2021-05 – 2022-04 · 11 mo
- Job: Pearson Education Services Private Limited — Senior Executive - Branding and Digital Marketing · 2018-08 – 2021-07 · 2y 11mo — Branding and Digital Marketing
- Job: Hayleys Advantis Limited — Junior Executive - Sales and Marketing · 2017-09 – 2018-07 · 10 mo
- School: Trinity Western University — Master's degree, Business Leadership - Change Management & Conflict Resolution · 2023-01 – 2024-11
- School: IPAC — Bachelor of Business Administration - BBA, International Business
- School: CIM | The Chartered Institute of Marketing — Diploma & Postgraduate Diploma, Business, Management, Marketing, and Related Support Services · 2017 – 2020
- School: Wesley College, Colombo — Physical Sciences
Skills
Playbooks
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