Adrian Lara

Solution Engineering Leader | Strategy & GTM | AI advocate

Location n/a
Atlassianex-App-DNAex-Citrix

Senior leader with a proven track record in developing and guiding high-performing sales, presales, and strategy teams within large enterprise technology companies and dynamic startups.

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With a broad background in sales, strategy, go-to-market, and operations, I excel in fast-paced settings, motivating teams towards success and embracing transformative changes. Recognized for strong leadership coupled with clear communication, I approach challenges with a strategic, data-driven mindset, fostering a sense of urgency to influence outcomes and deliver impactful results. My commitment to excellence is as strong as my dedication to putting customers first, aiming to consistently create value for clients, colleagues, and stakeholders whilst accelerating change, profitability, and growth.

Career TimelineNOW → PAST

GTM Index

  1. ATLASSIANJOB
    1. Head of Solution Eng APAC…
      2Y
  2. CLOUD SOFTWARE GROUPJOB
    1. Dir, WW Strategy & Execution
      1Y 11M
  3. CITRIXJOB
    1. Dir, Global Presales Strat…
      4Y 4M
    2. Senior Mgr, WW Presales En…
      1Y 11M
    3. Senior Mgr - Sales Eng, AP…
      3Y 11M
  4. APP-DNAJOB
    1. Regional Mgr - Sales & Sol…
      11M
  5. SPARK NEW ZEALANDJOB
    1. Sales Eng
      3Y 6M
    2. Senior Consultant - Applic…
      1Y 11M
  6. UBSJOB
    1. Technical Project Mgr
      2Y 11M
  7. IBMJOB
    1. Application Developer, App…
      3Y 2M

Time in market 27Y 6MOpen 1Closed 9Stints 10

gtmindex.io/p/profile-adrian-lara

  1. Job: App-DNA — Regional Manager - Sales & Solutions, APAC & Japan · 2011-01 – 2011-12
  2. Job: Citrix — Director, Global Presales Strategy & Product GTM · 2018-01 – 2022-05
  3. Job: Spark New Zealand — Sales Engineer · 2007-07 – 2011-01
  4. Job: UBS — Technical Project Manager · 2002-09 – 2005-08
  5. Job: IBM — Application Developer, Applications Specialist, SOE Engineer · 1999-02 – 2002-04
  6. Job: Citrix — Senior Manager, WW Presales Enablement & Salesforce Strategy · 2016-01 – 2017-12
  7. Job: Cloud Software Group — Director, WW Strategy & Execution · 2022-05 – 2024-04
  8. Job: Atlassian — Head of Solution Engineering APAC & Head of Global Presales Strategy · 2024-08 – present
  9. Job: Spark New Zealand — Senior Consultant - Applications & Desktop · 2005-08 – 2007-07
  10. Job: Citrix — Senior Manager - Sales Engineering, APAC & Japan · 2012-01 – 2015-12

Skills

ForecastingRelationship BuildingMEDDIC Sales MethodologyCustomer EngagementSales ProcessesCustomer-Focused SellingCommercial ProposalsAnalytical SkillsAccount ExecutivesProduct DemonstrationSales ManagementPre-salesProblem SolvingPresentation SkillsNegotiationCommunicationStrategic PlanningCoachingStrategyLeadership

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