Nicholas Pearce
CRO | Perception Hacker | Podcaster | GTM Focused Board Advisor | Co-Founder Object Matrix, GlobalWelsh, WIG & Chepstow Gold
When we started Object Matrix in 2003, there were doubts about a UK software firm's ability to make it big. Some said we'd fail, that success was improbable.
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However, instead of being deterred, their words fueled our determination. Over the next two decades, we worked hard to prove the skeptics wrong. With limited resources, we built a trusted brand in the Media & Entertainment technology market through perseverance and innovation. We pioneered groundbreaking concepts, forged strategic partnerships, and assembled a talented team. Our disruptive technologies opened doors to major brands like the BBC, NBA, the WRU, the Miami Heat, France Televisions, Orange, TV Globo, Warner Bros Discovery, BT, and ITN. We achieved global sales by delivering solutions that contributed to the transformation of the entertainment industry's tech landscape. In January 2023, our journey culminated in a successful acquisition, a testament to the sustainable and organic growth we achieved as an international business. Ours is a story of vision, perseverance, and a refusal to accept limitations. We turned doubters into believers and paved the way for software excellence through our stubbornness to be successful. On a personal level, I am a technology enthusiast that advocates a purpose and personality-driven approach to building a successful Go To Market strategy and I am a passionate believer that people, community and partners are key to any successful business. The R&D experience gained at AT&T Bell Labs, EMC and Object Matrix has helped me to formulate more holistic GTM strategies that ensure dev, ops, sales and marketing teams are all aligned to ensure customer success.
GTM Index
- RECCEJOB
- Seed Investor9M
Seed Investor
Recce
- SNICKET LABSJOB
- Chief Revenue Officer (CRO)1Y 2M
Chief Revenue Officer (CRO)
Snicket Labs
- SCALING WITH SCARCITYJOB
- Founder2Y 10M
Founder
Scaling With Scarcity
Scarcity is not always a bad thing. It engenders innovation, heightens the creative senses and makes you focus. SwS (Scaling with Scarcity) can help scale businesses without doing the things people do because that's the way it's been done.
- WORKFLOW INNOVATION GROUPJOB
- Co-Founder - Workflow Inno…16Y 7M
Co-Founder - Workflow Innovation Group
Workflow Innovation Group
A group dedicated to developing, enhancing and improving rich media workflows in broadcast, advertising, sports, news, post-production or any other enterprise that ingests, processes or archives rich media content on a daily basis. (https://www.linkedin.com/groups/3053972/)
- STORJ LABSJOB
- GTM Advisor1Y 5M
GTM Advisor
Storj Labs
Developing, planning, and executing Go-To-Market (GTM) strategies to drive product launch success, market penetration (broadcast media and sports), and revenue growth.
- EMOTION SYSTEMSJOB
- Strategic Growth Advisor10M
Strategic Growth Advisor
Emotion Systems
- OBJECT MATRIXJOB
- Co-Founder20Y
Co-Founder
Object Matrix
Board Director responsible for revenue generation and go to market strategies.
- GLOBALWELSHJOB
- Co-Founder6Y 11M
Co-Founder
GlobalWelsh
- DELL TECHNOLOGIESJOB
- Corporate Systems Eng2Y 11M
Corporate Systems Engineer
Dell Technologies
- QANTASJOB
- Consultant11M
Consultant
Qantas
- Job: Recce — Seed Investor · 2025-11 – present
- Job: Snicket Labs — Chief Revenue Officer (CRO) · 2025-06 – present
- Job: Scaling With Scarcity — Founder · 2023-10 – present — Scarcity is not always a bad thing. It engenders innovation, heightens the creative senses and makes you focus. SwS (Scaling with Scarcity) can help scale businesses without doing the things people do because that's the way it's been done.
- Job: Workflow Innovation Group — Co-Founder - Workflow Innovation Group · 2010-01 – present — A group dedicated to developing, enhancing and improving rich media workflows in broadcast, advertising, sports, news, post-production or any other enterprise that ingests, processes or archives rich media content on a daily basis. (https://www.linkedin.com/groups/3053972/)
- Job: Storj Labs — GTM Advisor · 2024-05 – 2025-10 — Developing, planning, and executing Go-To-Market (GTM) strategies to drive product launch success, market penetration (broadcast media and sports), and revenue growth.
- Job: Emotion Systems — Strategic Growth Advisor · 2023-10 – 2024-08
- Job: Object Matrix — Co-Founder · 2003-08 – 2023-08 — Board Director responsible for revenue generation and go to market strategies.
- Job: Dell Technologies — Corporate Systems Engineer · 2001 – 2003
- Job: Qantas — Consultant · 2001 – 2001
- Job: GlobalWelsh — Co-Founder · 2014-06 – 2021-05
- School: MAD//Masters by Rory Sutherland
- School: University of Wales, Aberystwyth — Bachelor of Science - BS, Software Engineering
- School: Bryntirion Comprehensive
- School: Laleston
Skills
Playbooks
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