Nick Bennett

Product Manager, Web3

Epoch Partners

Aug – Dec 20224 months

Web3 marketing agency to enable Crypto based companies to grow effectively • Developed the product roadmap for the marketing agency's services, including growth marketing, community management, GTM strategies, and influencer marketing • Established the company branding and created the website to manage the presence and all messaging • Managed services and client relations to grow community channels like Discord, and partnered with executives to close 6-digit deals earning $180,000 for the firm • Identified company opportunities and generates innovative ideas to expand market share, improve customer experiences, satisfaction, and drive growth

Lifecycle Marketing Manager

AdRoll

Feb – Aug 20226 months

Lifecycle Marketing Associate

AdRoll

Jun 2021 – Jan 20227 months

• Developed the #1 lead system by creating and maintaining a global Chat Bot program with 50 salespeople • Provided promotional new integration strategies and drive the targeted campaigns for referral programs • Drove over 1,200 self-serve signs-ups for an AdRoll Account through email campaign programs

Growth Marketing Associate

AdRoll

Feb 2020 – Jun 202116 months

• Increased media product adoption by 30% creating growth experiments for AdRoll's Shopify group • Produced a review program campaign that increased AdRoll's Shopify rating from 3 to 4.4 stars and TrustPilot's rating from 2.5 to 4.2 stars • Hosted bi-weekly sessions with FullStory session recording software to review in-app recordings to identifying opportunities and solving performance bottlenecks for product, sales, and marketing teams

Product Marketing Coordinator

AdRoll

Feb 2019 – Jan 202011 months

• Supported the Product Marketing & Product Managers by delivering research including customer data platforms, recommendation engines, and e-commerce • Oversaw Net Promoter Score (NPS) program to measure sentiment, grow advocates, and support detractors • Partnered with the Product Team to deliver the weekly newsletter to support changes to the customer base

Marketing Intern

AdRoll

Aug 2018 – Jan 20195 months

• Supported customer marketing campaigns with “swag” event creation and delivery • Improved and ran over 160 social media program posts on Facebook, Twitter, Instagram and LinkedIn • Engaged in research efforts focused on deeper analytics of e-commerce and persona data

Co-Founder

Just Decorate

Feb 2021 – Feb 202212 months

• Initiated all business start-up activities including LLC filings, legal and customer analytics • Served the e-Commerce Home Store space on the web serving the entire USA homeowner base • Market restructuring led to an interior design focus after departure from the firm

Analyst at Securieon Group

Securieon Group

Jun 2016 – Mar 201821 months

A boutique Mergers and Acquisitions Firm (M&A) that builds high growth strategies • M&A Management Consulting services to improve the profitability and market share for companies including Le Boulangerie and related mid-sized companies • Designed a new 6-page website presenting the company brand and services • Developed and managed Securieon's Sugar CRM to allow client prospecting and tracking • Ran marketing campaigns utilizing e-mail campaigns and newsletter subscription • Conducted market research to identify the demographics of clients’ prospects and market share • Assisted with an M&A deal with Le Boulangerie in all executive meetings and processes to closure • Worked directly with the…