Mike Mulligan

Sales & GTM Executive | Built/led sales orgs: Amazon Ads (11 yrs) + Amazon Freight | Enterprise Sales | US + Europe

Location n/a
Global Overviewex-Amazonex-Best Buy

I’m a Sales, Business Development, and GTM executive with 20 years of experience, including 14+ years at Amazon—11 in Amazon Ads. I build and lead sales organizations in ambiguous, high-growth environments: new products, new markets, and complex enterprise deals.

More

My experience spans Advertising, Retail, and Logistics. Across the US and Europe, I’ve led leaders and distributed sales organizations, launched new sales offices in Berlin and Washington, , and turned around an underperforming sales organization in Germany. As a seller, I’ve helped brands drive step-change growth as they entered new markets; as a sales leader, I’ve coached teams to deliver similar outcomes for customers. I’m known for translating product strategy into measurable selling motions the field can execute—clear positioning, practical enablement, and an operating cadence that drives results. I care about talent and culture: high standards, direct feedback, and developing leaders who scale.

Career Timeline

GTM Index

  1. GLOBAL OVERVIEWJOB
    1. VP of BD
      6M
  2. AMAZONJOB
    1. Head of Enterprise Sales B…
      11M
    2. Head of WW Sales GTM, Amaz…
      2Y 11M
    3. Head of Softlines and Heal…
      3Y 3M
    4. Head of Emerging Account A…
      2Y 2M
    5. Senior Account Executive,…
      2Y 5M
    6. Vendor Mgr
      2Y 3M
  3. BEST BUYJOB
    1. Merchant
      3Y 5M
  4. MACY'SJOB
    1. Assistant Planner
      1Y 5M
  5. CITY OF MADISONJOB
    1. Eng Inspector's Aid
      1Y 5M

Time in market 21Y 4MOpen 1Closed 9Stints 10

gtmindex.io/p/mpmulligan

  1. Job: Global Overview — VP of Business Development · 2026-02 – present
  2. Job: Amazon — Head of Enterprise Sales BD, Amazon Freight · 2025-03 – 2026-02
  3. Job: Amazon — Head of WW Sales GTM, Amazon Ads · 2022-04 – 2025-03
  4. Job: Amazon — Head of Softlines and Health & Personal Care Ad Sales, Amazon Ads · 2019-01 – 2022-04
  5. Job: Amazon — Head of Emerging Account Ad Sales, Germany, Amazon Ads · 2016-10 – 2018-12
  6. Job: Amazon — Senior Account Executive, Amazon Ads · 2014-04 – 2016-09
  7. Job: Amazon — Vendor Manager · 2012-01 – 2014-04
  8. Job: Best Buy — Merchant / Buyer (multiple roles) · 2008-07 – 2011-12
  9. Job: Macy's — Assistant Planner · 2006-12 – 2008-05
  10. Job: City of Madison — Engineering Inspector's Aid · 2005-04 – 2006-09

Skills

BuyingContract NegotiationsNew Business DevelopmentIndustry AnalysisCompetitive AnalysisAnalyticsProgram ManagementMobile DevicesContract NegotiationP&L ManagementStrategic PartnershipsRetailE-commerceBusiness StrategyCross-functional Team LeadershipCustomer ServiceManagementStrategic PlanningSales

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