Michael Lopez

About

Seasoned demand generation leader specializing in B2B SaaS. Proven track record driving revenue growth through data-driven strategies and high-performing teams. Expertise in PPC, Paid Social, ABM, and full-funnel campaign optimization.

Company history

1. 
   iStrategyLabsAnalytics Strategist2014-04 – 2016-07 · 2y 3mo
2. 
   iExcelSenior Demand Generation Consultant2025-04 – 2025-09 · 5 mo
3. 
   FormulyticSenior Demand Generation Consultant2024-01 – 2026-03 · 2y 2mo
4. 
   RevGeniusMember2025-04 – present · 1y 4mo
5. 
   FormulyticSr. Acquisition Marketing Manager2020-03 – 2024-01 · 3y 10mo
6. 
   KrogerSocial Analytics & Listening Insights Consulant2018-03 – 2018-08 · 5 mo
7. 
   iExcelDirector of Demand Generation2023-11 – 2025-04 · 1y 5mo
8. 
   ContactuallySenior Digital Marketing Manager2016-07 – 2018-03 · 1y 8mo
9. 
   ChurnZeroDigital Marketing Manager2018-08 – 2020-03 · 1y 7mo
10. 
    Exit FiveMember2025-04 – present · 1y 4mo
11. 
    Reingold, Inc.Social / Digital Media Analyst2013-07 – 2014-04 · 9 mo
12. 
    The Lopez Group LLCFractional GTM Engineer | Solopreneur2025-04 – present · 1y 4mo

Skills

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