Justin Mehta
Executive Product and GTM Leader | Payments, Fintech, AI & Commercial Strategy | Visa
Visa
ex-RippleExecutive product leader with a history of directing fintech-related product strategy, design, and development efforts that have generated $5B+ in value for both mature Fortune 500 enterprises (Visa, Wells Fargo), as well as high-growth startups (Ripple, Turvo, Coupa).
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Recognized throughout career for exceptional strategic vision, product positioning, and portfolio management skills—as well as invaluable strengths helping companies understand the opportunities, pitfalls, risks, and challenges faced in various product ecosystems so that they can align their product strategy to their specific corporate life stage and market Known for building high-performing global organizations and translating product innovation into scalable commercial growth through strategic partnerships, ecosystem development, and go-to-market Areas of expertise include:• FinTech & Payment Solutions: Expert-level knowledge of emerging financial, blockchain, and payment technologies, including solutions using cutting-edge Artificial Intelligence (AI) and Machine Learning (ML) technology• Entrepreneurship & Innovation: Extensive history of success in industry disruption and first-to-market product realization; skilled at building/scaling startups from the ground up, as well as incubating new ventures in large, mature organizations and identifying ways to leverage IP in novel, profitable new ways• Product Commercialization & GTM Planning: Proven track record of driving products from ideation phase to product launch under intensive timelines, guiding all product lifecycle management steps from feature roadmap and prioritization to market analysis, segmentation, and pricing strategy • Global Team Leadership: Highly respected people leader with experience fostering high-performance work cultures and building, managing, and mentoring talented teams of up to 30 global direct reports in various product-related disciplines – in addition to overseeing ~60 dotted-line Engineering staff• Additional Competencies: Roles to date have also centered heavily around the use of skills in product strategy, customer experience (UX/ UI), user centered design, strategic planning, customer acquisition/retention, strategic partnership formation, data analysis, product differentiation, and value proposition development
GTM Index
- VISAJOB
- Head of Product, North Ame…3M
Head of Product, North America | Visa Commercial Solutions
Visa
Lead product strategy and commercialization for Visa Commercial Solutions' Large & Mid-Market (LMM) business across North America. As a member of the North America VCS Leadership Team, drive growth through innovative B2B payment and money movement solutions, partnering with issuers, fintechs, and enterprise clients to unlock new payment flows, accelerate adoption, and strengthen Visa's leadership in commercial payments.
- Global VP of Solutioning a…2Y 4M
Global Vice President of Solutioning and GTM | Consumer Payments
Visa
Lead a global team of product strategists, enablement experts, solution architects, and technical specialists, responsible for advancing product adoption and implementing go-to-market strategies for consumer payment products. This includes developing and executing comprehensive plans to enhance market penetration, ensuring seamless integration and support for clients, and driving innovation to stay ahead of industry trends. The objective is to deliver immediate value to Visa and its clients, fostering growth in consumer payment products for key global partners and industry sectors, while maintaining a strong focus on client satisfaction and long-term strategic partnerships.
- VP of Product Management &…1Y 4M
Vice President of Product Management & Engineering | Visa Garage
Visa
Founding member of the Visa Garage corporate incubator, tasked with driving product innovation throughout the company and leading the exploration, incubation, and launch of new business ventures aimed at leveraging Visa’s strengths to capture market share and create new revenue streams. Direct multiple cross-functional, full-stack venture teams (i.e. Product, Engineering, Research, Operations, Marketing) in the creation of ventures from ideation to market launch. Additionally serve as GM for the company's Embedded Finance and Lending venture, accountable for managing budget/revenue goals, devising GTM strategy, securing partnerships, and reporting related metrics to the Visa investment co…
- RIPPLEJOB
- Head of Product Management…2Y 1M
Head of Product Management - Payments Platform, Compliance & Finance
Ripple
Ripple provides a frictionless experience for sending money globally using the power of blockchain and cryptocurrency -- creating a global real-time payment system that enables banks and financial institutions around the world to directly transact with each other without the need for a central correspondent. As a member of the company's Product and Engineering leadership team, drove strategic planning, set the vision/direction of the company's product lines, identified emerging opportunities, and made critical investment and resourcing decisions to capitalize on emerging market needs. Scope of responsibility included directing a 25-member global team of product managers and engineers focus…
- TURVOJOB
- VP of Product Management3Y
Vice President of Product Management
Turvo Inc.
Turvo is a collaborative logistics platform providing breakthrough new capabilities to shippers, brokers, and carriers and enables real-time visibility into shipping processes, billing, and payments. Led a world-class product management team of 20 globally distributed (US, India, UK, Belarus) product managers, technical program managers, and UX Designers -- fostering a culture known for extreme innovation that brought numerous innovative products to market to disrupt the supply chain and logistics industry, including TurvoPay, TurvoExchange, and the Connect Framework.
- COUPA SOFTWAREJOB
- Head of Data Analytics - P…2Y 4M
Head of Data Analytics - Product Management
Coupa Software
Coupa Software is the leading provider of cloud-based spend management applications, with 500+ customers in over 40 countries including Sanofi, Salesforce.com, BNP Paribas North America, NEC, Royal Bank of Canada, Swiss Re, and Highmark Health. Managed a cross-functional team of product managers, data scientists, data engineers, and developers with the mandate to disrupt the existing procurement space by applying Machine Learning and Artificial Intelligence concepts to Spend Management. Successfully developed, launched, and managed multiple new products aimed at increasing revenue and customer adoption/renewals, including the Coupa Analytics Platform, Community Intelligence, and Coupa Paym…
- QUOTIENT TECHNOLOGYJOB
- Dir of Product Management,…3Y 4M
Director of Product Management, Retail Products (Web & Mobile)
Quotient Technology Inc.
Quotient Technologies (formerly Coupons.com) is a publicly traded digital promotion and media platform that connects brands, retailers, and consumers. As a senior product leader within the company, launched the Card Linked Offers platform enabling online advertisers to track offline purchases by linking digital offers to credit cards -- a process that included partnering with the major Card Networks (AMEX, Mastercard, Visa) and Payment Processors (First Data, Chase). Additionally developed Retailer iQ, a personalized digital coupon and AI/ML-based targeting platform utilized by 27K+ retail stores and 100M+ users.
- WELLS FARGOJOB
- VP, Product Management of…5Y 1M
VP, Product Management of Mobile Banking - App Strategy & Mobile Payments
Wells Fargo
Initially hired as Sr. Business Systems Analyst and rapidly promoted to an executive product leadership role for this nationwide, diversified financial services company headquartered in San Francisco -- ranked at the time as No. 30 on the Fortune 500 list. Oversaw the success of Wells Fargo's mobile application strategy for iPhone and Android, managing the product pipeline/roadmap and applying human-centered design principles to drive ongoing product design, development, and strategy. Rolled out numerous new products and revolutionary features that included Wells Fargo Mobile Deposit, NFC Payments, and P2P Payments (now branded as Zelle).
- CELLBUZZJOB
- Founder & CEO5Y 2M
Founder & CEO / Chief Product Officer
CellBuzz Inc
CellBuzz developed and launched a promotion service that connects merchants with their customers and allow them to drive loyalty and repeat business in a non-intrusive, value added medium via mobile and SMS platforms.
- QUILOGYJOB
- Managing Consultant4Y
Managing Consultant
Quilogy
Quilogy enabled organizations to turn the potential of unified communications into real business results, through enhanced knowledge worker and agent productivity and by helping optimize business processes throughout the enterprise and contact center for improved agility and responsiveness.
- EXPRESS SCRIPTS,JOB
- Project Consultant5M
Project Consultant
Express Scripts, Inc.
Express Scripts makes the use of prescription drugs safer and more affordable, managing more than one billion prescriptions each year for tens of millions of patients. Express Scripts provides integrated pharmacy benefit management services, including network-pharmacy claims processing, home delivery, specialty benefit management, benefit-design consultation, drug utilization review, formulary management, and medical and drug data analysis services.
- Job: Visa — Head of Product, North America | Visa Commercial Solutions · 2026-07 – present · 1 mo — Lead product strategy and commercialization for Visa Commercial Solutions' Large & Mid-Market (LMM) business across North America. As a member of the North America VCS Leadership Team, drive growth through innovative B2B payment and money movement solutions, partnering with issuers, fintechs, and enterprise clients to unlock new payment flows, accelerate adoption, and strengthen Visa's leadership in commercial payments.
- Job: Visa — Global Vice President of Solutioning and GTM | Consumer Payments · 2024-03 – 2026-07 · 2y 4mo — Lead a global team of product strategists, enablement experts, solution architects, and technical specialists, responsible for advancing product adoption and implementing go-to-market strategies for consumer payment products. This includes developing and executing comprehensive plans to enhance market penetration, ensuring seamless integration and support for clients, and driving innovation to stay ahead of industry trends. The objective is to deliver immediate value to Visa and its clients, fostering growth in consumer payment products for key global partners and industry sectors, while maintaining a strong focus on client satisfaction and long-term strategic partnerships.
- Job: Visa — Vice President of Product Management & Engineering | Visa Garage · 2022-11 – 2024-03 · 1y 4mo — Founding member of the Visa Garage corporate incubator, tasked with driving product innovation throughout the company and leading the exploration, incubation, and launch of new business ventures aimed at leveraging Visa’s strengths to capture market share and create new revenue streams. Direct multiple cross-functional, full-stack venture teams (i.e. Product, Engineering, Research, Operations, Marketing) in the creation of ventures from ideation to market launch. Additionally serve as GM for the company's Embedded Finance and Lending venture, accountable for managing budget/revenue goals, devising GTM strategy, securing partnerships, and reporting related metrics to the Visa investment co…
- Job: Ripple — Head of Product Management - Payments Platform, Compliance & Finance · 2020-10 – 2022-11 · 2y 1mo — Ripple provides a frictionless experience for sending money globally using the power of blockchain and cryptocurrency -- creating a global real-time payment system that enables banks and financial institutions around the world to directly transact with each other without the need for a central correspondent. As a member of the company's Product and Engineering leadership team, drove strategic planning, set the vision/direction of the company's product lines, identified emerging opportunities, and made critical investment and resourcing decisions to capitalize on emerging market needs. Scope of responsibility included directing a 25-member global team of product managers and engineers focus…
- Job: Turvo Inc. — Vice President of Product Management · 2017-10 – 2020-10 · 3y — Turvo is a collaborative logistics platform providing breakthrough new capabilities to shippers, brokers, and carriers and enables real-time visibility into shipping processes, billing, and payments. Led a world-class product management team of 20 globally distributed (US, India, UK, Belarus) product managers, technical program managers, and UX Designers -- fostering a culture known for extreme innovation that brought numerous innovative products to market to disrupt the supply chain and logistics industry, including TurvoPay, TurvoExchange, and the Connect Framework.
- Job: Coupa Software — Head of Data Analytics - Product Management · 2015-06 – 2017-10 · 2y 4mo — Coupa Software is the leading provider of cloud-based spend management applications, with 500+ customers in over 40 countries including Sanofi, Salesforce.com, BNP Paribas North America, NEC, Royal Bank of Canada, Swiss Re, and Highmark Health. Managed a cross-functional team of product managers, data scientists, data engineers, and developers with the mandate to disrupt the existing procurement space by applying Machine Learning and Artificial Intelligence concepts to Spend Management. Successfully developed, launched, and managed multiple new products aimed at increasing revenue and customer adoption/renewals, including the Coupa Analytics Platform, Community Intelligence, and Coupa Paym…
- Job: Quotient Technology Inc. — Director of Product Management, Retail Products (Web & Mobile) · 2012-02 – 2015-06 · 3y 4mo — Quotient Technologies (formerly Coupons.com) is a publicly traded digital promotion and media platform that connects brands, retailers, and consumers. As a senior product leader within the company, launched the Card Linked Offers platform enabling online advertisers to track offline purchases by linking digital offers to credit cards -- a process that included partnering with the major Card Networks (AMEX, Mastercard, Visa) and Payment Processors (First Data, Chase). Additionally developed Retailer iQ, a personalized digital coupon and AI/ML-based targeting platform utilized by 27K+ retail stores and 100M+ users.
- Job: Wells Fargo — VP, Product Management of Mobile Banking - App Strategy & Mobile Payments · 2007-01 – 2012-02 · 5y 1mo — Initially hired as Sr. Business Systems Analyst and rapidly promoted to an executive product leadership role for this nationwide, diversified financial services company headquartered in San Francisco -- ranked at the time as No. 30 on the Fortune 500 list. Oversaw the success of Wells Fargo's mobile application strategy for iPhone and Android, managing the product pipeline/roadmap and applying human-centered design principles to drive ongoing product design, development, and strategy. Rolled out numerous new products and revolutionary features that included Wells Fargo Mobile Deposit, NFC Payments, and P2P Payments (now branded as Zelle).
- Job: CellBuzz Inc — Founder & CEO / Chief Product Officer · 2004-01 – 2009-03 · 5y 2mo — CellBuzz developed and launched a promotion service that connects merchants with their customers and allow them to drive loyalty and repeat business in a non-intrusive, value added medium via mobile and SMS platforms.
- Job: Quilogy — Managing Consultant · 2002-07 – 2006-07 · 4y — Quilogy enabled organizations to turn the potential of unified communications into real business results, through enhanced knowledge worker and agent productivity and by helping optimize business processes throughout the enterprise and contact center for improved agility and responsiveness.
- Job: Express Scripts, Inc. — Project Consultant · 2002-01 – 2002-06 · 5 mo — Express Scripts makes the use of prescription drugs safer and more affordable, managing more than one billion prescriptions each year for tens of millions of patients. Express Scripts provides integrated pharmacy benefit management services, including network-pharmacy claims processing, home delivery, specialty benefit management, benefit-design consultation, drug utilization review, formulary management, and medical and drug data analysis services.
- School: Washington University in St. Louis - Olin Business School — MBA, Strategy
- School: North Carolina State University — BS, Environmental Engineering
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