Jose Gonzalez

About

I build revenue engines that compound over time, not short-term spikes. For more than 20 years, I’ve helped scale platforms, SaaS companies, marketplaces, and complex B2B2C businesses by aligning acquisition, retention, and monetization around strong unit economics. My work has contributed to outcomes such as a $26M exit, revenue growth from roughly $3M to $10M+, 44x traffic expansion, and about $40M in direct-to-consumer revenue on $15M+ in managed spend. I’m particularly focused on improving LTV to CAC, shortening payback, and strengthening retention by bringing product, marketing, and sales together around measurable revenue outcomes. I build the teams, operating rhythms, and experimentation systems that allow growth to scale sustainably beyond any individual

Company history

1. 
   ClioDirector of Marketing2012-09 – 2013-09 · 1y
2. 
   XLMedia PLCVP of Marketing + Operations2017-08 – 2021-10 · 4y 2mo
3. 
   SoleSavyVP of Growth2021-11 – 2022-08 · 9 mo
4. 
   CLTV8 AgencyFractional Growth Leader2021-11 – 2025-12 · 4y 1mo
5. 
   TNKRBXAI GTM Engineer2025-01 – present · 1y 7mo
6. 
   Tourism British ColumbiaOnline Strategist2006-06 – 2010-07 · 4y 1mo
7. 
   DACDigital Account Director2013-10 – 2014-07 · 9 mo
8. 
   VegaDirector of Digital Marketing2015-05 – 2017-07 · 2y 2mo
9. 
   University of British ColumbiaDirector of Interactive Marketing2010-08 – 2012-08 · 2y
10. 
    Rocky MountaineerSenior Digital Manager2014-07 – 2015-05 · 10 mo

Skills

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