Jiabin Lu

About

Most engineers are brilliant at building systems. But navigating careers? That’s a different kind of complexity — and nobody hands you a roadmap.I’ve spent 5+ years at Amplitude, going from distributed systems engineer → tech lead manager → senior engineering manager → now leading GTM at the intersection of GTM and Engineering. Along the way, I’ve helped engineers navigate promotions, 1:1 structures, and the IC-to-EM decision.I’ve been on both sides of the IC-to-EM-to-IC transition. I know what it feels like to not know if management is right for you — and what it takes to thrive once you make the jump.Today, I offer 1:1 coaching for:→ Software Engineers aiming for Senior, Staff, or Principal promotions→ Engineers considering the move into engineering management→ New and experienced EMs building leadership clarity and confidence→ SWEs & EMs preparing for job searches, interviews, and offer negotiationsMy approach is direct, practical, and grounded in real experience — not generic advice. DM me “coaching” or book a free 30-min intro call via my Services section below.

Company history

1. 
   UpHonest CapitalScout2021-01 – present · 5y 7mo
2. 
   AmplitudeHead of GTM EngineerHead of GTM Engineering2026-04 – present · 4 mo
3. 
   AmplitudeSenior Software Engineer2021-03 – 2022-09 · 1y 6mo
4. 
   DyleAdvisor2025-10 – 2026-03 · 5 mo
5. 
   Chinese Academy of SciencesSoftware Engineer Internship2014-02 – 2014-05 · 3 mo
6. 
   AmplitudeStaff Software Engineer and Team Lead2022-09 – 2023-03 · 6 mo
7. 
   AmplitudeSoftware Engineering Manager2023-03 – 2025-03 · 2y
8. 
   MyselfAngel Investor2021-01 – 2022-12 · 1y 11mo
9. 
   AmplitudeSenior software engineer manager2025-03 – 2026-03 · 1y
10. 
    AppleSoftware Engineer2019-07 – 2021-03 · 1y 8mo
11. 
    MJAA Mentorship ProgramVolunteer2024-04 – 2025-07 · 1y 3mo
12. 
    Amazon.comSoftware Engineer2016-07 – 2018-06 · 1y 11mo
13. 
    Amazon.comSoftware Engineer II2018-06 – 2019-07 · 1y 1mo

Skills

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