Heather Bell, MBA

GTM Enablement & Strategy Leader | AI Adoption · Revenue Productivity · Onboarding · Sales Performance

Spreedlyex-Dock 365 Inc.ex-FIS

“

I’m a Revenue Enablement Leader who builds onboarding, readiness, and productivity programs that help revenue teams perform faster and more effectively.

More

Throughout my career, I’ve focused on creating scalable enablement programs that improve seller performance, accelerate ramp time, and drive measurable business outcomes. Most recently, I built and scaled the enablement function at Spreedly, helping reduce time-to-first-deal by 48% and shorten the sales cycle by 26%. My experience spans onboarding, coaching, sales methodology adoption, content development, and cross-functional enablement strategy across Sales, Account Management, Marketing, Partnerships, and revenue leadership teams. I’ve led initiatives ranging from MEDDPICC implementation and readiness assessments to large-scale process and technology rollouts that improved execution across global revenue organizations. More recently, I’ve been focused on applying AI within GTM Enablement workflows, building early systems and approaches that improve seller preparation, competitive insights, and day-to-day productivity in more scalable and practical ways. What I enjoy most is building programs that help people succeed—whether that’s designing onboarding experiences, creating learning paths, coaching sellers, or partnering with leaders to improve team performance. I’m passionate about making enablement measurable, scalable, and directly connected to business results.