Folayinka "Simi" Folarin-Coker
GTM Ops @ Granola.ai
Hey - I'm Fola, an experienced operator and angel with 5+ years working with commercial teams across sales, product and marketing, driving revenue growth.
More
I'm very passionate about B2B SaaS and technical software plays designed to change how we collaborate, communicate and manage back-office operations across everything from legal to sales, CS and finance. Let's connect :)
GTM Index
- GRANOLAJOB
- GTM Operations Lead5M
GTM Operations Lead
Granola
2nd GTM Ops Hire
- Founding Account Executive8M
Founding Account Executive
Granola
3rd Sales Hire
- BLACK TECH SALES NETWORKJOB
- Member5Y 9M
Member
Black Tech Sales Network
- JURO ✨JOB
- Senior Account Executive11M
Senior Account Executive
Juro ✨
Juro’s intelligent contract automation platform empowers legal and business teams to agree and manage contracts end-to-end in one AI-native workspace. Juro powers over 2m contracts for companies in 85+ countries globally, including Trustpilot, Deliveroo, AJ Bell and WeWork. Juro is backed with $38m in funding from the investors and founders behind Twitter, Coinbase, Indeed, Wise and Gumtree.
- ANTLERJOB
- Advisor2M
Advisor
Antler
Advising Europe’s Top Founders from day zero on everything from product development to customer acquisition.
- FORECASTJOB
- Senior Account Dir (Acquir…1Y 11M
Senior Account Director (Acquired by Accelo)
Forecast
Forecast is the only intelligent Professional Services Automation (PSA) platform that automates and improves your organisation's financial and operational performance by using Artificial Intelligence.
- CORDJOB
- Account Executive11M
Account Executive
cord
- MEDALLIAJOB
- Senior Enterprise SDR (Acq…3M
Senior Enterprise SDR (Acquired through Decibel)
Medallia
- CHANNELSCALERJOB
- Sales Development Represen…1Y
Sales Development Representative
Channelscaler
Top 50 SDR’s in UK, generating over £300K in 10 months, during COVID-19 - 128% Target. Report directly into MD on all EMEA inbound and outbound activities and processes, leading the EMEA outbound strategy including, scalable prospecting, personalised emails, market segmentation and cold email copy and sequencing. Led +4 software comparisons to optimise scalable prospecting
- HOMEHEROJOB
- Operations Associate/Proje…9M
Operations Associate/Project Manager
HomeHero
Led new initiatives to develop and improve business systems and processes within the CS and Operations team, addressing issues from customer satisfaction scores, failed payment collections to conducting market research for new business propositions.
- HOMETREEJOB
- Operations Analyst6M
Operations Analyst
Hometree
Report directly to COO, leading on all operational aspects relating to delivering boiler installations, including end to end customer journey, managing relationships with contractors and suppliers, owning various KPIs.
- Job: Antler — Advisor · 2024-09 – 2024-11 · 2 mo — Advising Europe’s Top Founders from day zero on everything from product development to customer acquisition.
- Job: Channelscaler — Sales Development Representative · 2020-04 – 2021-04 · 1y — Top 50 SDR’s in UK, generating over £300K in 10 months, during COVID-19 - 128% Target. Report directly into MD on all EMEA inbound and outbound activities and processes, leading the EMEA outbound strategy including, scalable prospecting, personalised emails, market segmentation and cold email copy and sequencing. Led +4 software comparisons to optimise scalable prospecting
- Job: Juro ✨ — Senior Account Executive · 2024-11 – 2025-10 · 11 mo — Juro’s intelligent contract automation platform empowers legal and business teams to agree and manage contracts end-to-end in one AI-native workspace. Juro powers over 2m contracts for companies in 85+ countries globally, including Trustpilot, Deliveroo, AJ Bell and WeWork. Juro is backed with $38m in funding from the investors and founders behind Twitter, Coinbase, Indeed, Wise and Gumtree.
- Job: Granola — Founding Account Executive · 2025-10 – 2026-06 · 8 mo — 3rd Sales Hire
- Job: Black Tech Sales Network — Member · 2021-01 – present · 5y 7mo
- Job: Hometree — Operations Analyst · 2018-10 – 2019-04 · 6 mo — Report directly to COO, leading on all operational aspects relating to delivering boiler installations, including end to end customer journey, managing relationships with contractors and suppliers, owning various KPIs.
- Job: Forecast — Senior Account Director (Acquired by Accelo) · 2022-07 – 2024-06 · 1y 11mo — Forecast is the only intelligent Professional Services Automation (PSA) platform that automates and improves your organisation's financial and operational performance by using Artificial Intelligence.
- Job: HomeHero — Operations Associate/Project Manager · 2019-05 – 2020-02 · 9 mo — Led new initiatives to develop and improve business systems and processes within the CS and Operations team, addressing issues from customer satisfaction scores, failed payment collections to conducting market research for new business propositions.
- Job: Medallia — Senior Enterprise SDR (Acquired through Decibel) · 2021-04 – 2021-07 · 3 mo
- Job: Granola — GTM Operations Lead · 2026-05 – present · 3 mo — 2nd GTM Ops Hire
- Job: cord — Account Executive · 2021-08 – 2022-07 · 11 mo
- School: University of Oxford — Entrepreneurial Finance
- School: University of St Andrews — Master of Arts - MA, Mathematics and Philosophy
Skills
Playbooks
All playbooks →No playbooks indexed for this profile yet.
More GTM Engineers
Browse all →- Hannah AjikawoYour Dream GTM Execution Partner | Founder of Symbiotic-IO - Find A Vetted Fractional Consultant | Proud 🏳️🌈 Mummy | ENTJ
Revenue Funnel
ex-Sistas In Sales
- Johnathan P.Head of Business Development – ANZ at IES | Building Performance Simulation, Digital Twins & Decarbonisation
Prompt Engineering Consulting
ex-DiUS
- Hashim SyedAI GTM Lead, Startups @ Google | TEDx Keynote Speaker | xMeta & xMicrosoft | Entrepreneur | Techstars Mentor | Forbes Council
Googleex-Meta
- Jon MagnusScaled VC-backed SaaS (HowNow) as the 1st global hire to Series A | Revenue, GTM strategy & execution | Also building UK’s first intelligent padel club chain. | Mum still says I’m the best salesperson.
HowNow
ex-Antler
