Florian Langer

GTM Architect @ DECAID · Funnel, Attribution, DWH, Automation · Growth is not a coincidence.

Berlin3.1k followers
DECAIDex-XLETIX GmbHex-foodora

I build GTM infrastructure. Not campaigns, but the systems behind

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At DECAID, I built the entire revenue architecture from scratch. Funnel, attribution, CRM, automation. Everything that makes growth measurable and repeatable instead of running on gut Some results: · Strongest quarterly close in company history (Q1 2026) · Leading Langdock partner in DACH · End-to-end ownership from demand gen to revenue operationsMy stack: HubSpot, n8n, Python, Claude Code, Google Ads, LinkedIn Ads, My principle: If you can't measure it, you can't scale it.

Career Timeline

JobSchool

GTM Index

  1. DECAIDJOB
    1. Head of Growth / GTM
      2Y 5M
  2. LE WAGONJOB
    1. Teacher | Teaching Assistant
      5Y 1M
  3. GETSURANCEJOB
    1. Head of Growth
      1Y 5M
  4. CARLJOB
    1. Senior Growth Mktg Mgr
      10M
  5. AGICAP DEUTSCHLANDJOB
    1. Growth Mktg Mgr Germany
      7M
  6. VANTIKJOB
    1. Growth Lead
      1Y 5M
  7. TONSSERJOB
    1. Growth Mktg
      1Y 4M
  8. XLETIXJOB
    1. Performance Mktg
      1Y 1M
  9. FOODORAJOB
    1. Customer Happiness
      9M
  10. MATCHPOINT TENNIS AKADEMIEJOB
    1. Sales and Mktg
      1Y 2M

Time in market 12Y 7MOpen 6Closed 8Stints 14

gtmindex.io/p/florian-langer

  1. Job: DECAID — Head of Growth / GTM · 2024-05 – present · 2y 3mo — Generative AI x Go-To-Market Helping small and medium-sized businesses stay ahead with generative AI, focused on practical solutions that deliver real results. Key responsibilities: - Leading revenue-critical operations across multiple ventures - Building and optimizing marketing infrastructure and CRM systems from scratch - Managing growth initiatives while ensuring operational stability - Developing and implementing cross-venture automation and processes Results: - Helped businesses boost productivity by 40% by integrating AI into their workflows. - Trained over 10,000 professionals to use AI in ways that improve their daily work. - Made AI a part of everyday business, helping compan…
  2. Job: XLETIX GmbH — Performance Marketing · 2016-07 – 2017-08 · 1y 1mo — Xletix is a boutique sports event management agency that was recently acquired by Infront (with a focus on the German, French, and Spanish markets). At Xletix, we believed in one team one goal - and lived out this messaging by hosting different sports events like Xletix Challenge, and the Muddy Angel Run. I was in charge of the marketing budget, and focused on areas including: - All paid channels (Facebook, email marketing, Google ads) - Social media strategy and content creation (Instagram, Facebook, Mailchimp, Wordpress) - Community management
  3. Job: foodora — Customer Happiness · 2015-06 – 2016-03 · 9 mo — Foodora is a food delivery app available in 9 countries around the world. I joined as part of the Customer Success team, and focused on the following: - Servicing customers in the DACH region through Zendesk - Monthly reporting
  4. Job: Carl — Senior Growth Marketing Manager · 2021-11 – 2022-09 · 10 mo — Carl is an M&A platform for SMEs, connecting owners, advisors and acquirers around opportunities from €1mn to €100mn in transaction value. Carl’s private deal network, a dedicated SaaS solution that guides the process and partnerships with numerous associations, banks and more than 160 M&A advisors, connects more than 1,300 accredited buyers to more than 120 opportunities. Carl has had more than €800mn in transaction listings. Our goal is to offer the “Mittelstand” the same access to professional and efficient M&A services that large cooperations have had access to since long ago. Responsibilities include: - Setting up tracking and analytics to ensure efficient budget spend and ensuring t…
  5. Job: Matchpoint Tennis Akademie — Sales and Marketing · 2014-03 – 2015-05 · 1y 2mo — Matchpoint is a tennis academy that aims to cooperate with sports clubs to assist in the respective tennis departments. - Set up and run all marketing activities for Matchpoint
  6. Job: Le Wagon — Teacher | Teaching Assistant · 2021-09 – present · 4y 11mo — Le Wagon has more than 2000 reviews with an average grade of 4.98/5 which makes it the most acclaimed coding bootcamp worldwide on Switchup according to student reviews! Behind these reviews are hundreds of people around the world who have had a life-changing experience joining the program, that has opened new doors for them. Responsibilities include: - Guide students on their daily data challenges, covering python, SQL, data visualisation, decision making, statistics, machine learning, deep learning, and ML engineering. - Enabling students to become autonomous in coding - Focussing on the following modules [Data Engineering | Code as a Product | Fundamentals of Machine Learning]
  7. Job: Getsurance — Head of Growth · 2022-10 – 2024-03 · 1y 5mo — Getsurance is a young InsurTech company founded in Berlin. Our mission is to insure as many people as possible against biometric risks. We have developed Germany's first fully digital occupational disability insurance. Getsurance Job can also insure people with pre-existing conditions or physically demanding occupations that are often rejected by insurers. Thanks to our automated underwriting, you can apply for our insurance online within a few minutes - without paperwork.
  8. Job: Vantik — Growth Lead · 2019-05 – 2020-10 · 1y 5mo — Vantik is Europe’s first mobile retirement savings account. It is 100% flexible and can be set up and managed completely on a smartphone. We re-invent private pension plans to make them attractive and suitable for today's generation. Responsibilities include: -Ownership of tracking, monitoring, communicating & achieving key marketing metrics such as: qualified lead generation, pipeline opportunity from existing accounts, CPL, CAC, retention and attribution. -Ownership of the entire customer cycle which involved creating and streamlining personas, generating leads, creative outreach, having customer development talks, mapping out the customer journey. While maintaining a strong focus on cu…
  9. Job: Agicap Deutschland — Growth Marketing Manager Germany · 2020-11 – 2021-06 · 7 mo — Agicap is a fintech that enables SMBs to manage their cash flow. As the company's growth manager for Germany, I was a trusted partner to the sales leadership team and helped our customer-facing sales team sell more effectively and efficiently. I played part in raising a 100M $ Series B. Responsibilities include: - Design, develop, implement and maintain business solutions and recommendations to improve performance and ultimately impact MRR growth. - Streamlining and optimising sales processes, systems and tooling to reduce friction in daily sales activities. - Partner with marketing and other cross-functional teams on initiatives including (but not limited to) lead management, pipeline rev…
  10. Job: Tonsser — Growth Marketing · 2018-01 – 2019-05 · 1y 4mo — Tonsser is the leading app for youth football players in Europe. It aims to detect youth talent through data for clubs and scouts all over Europe (with focus on France, Germany, Scandinavia, and Switzerland). With this goal in mind, my mission is to bring thousands of high potential footballers to use Tonsser - and see it's core value to help them to get discovered. Responsibilities include : - Setting cross-channel digital marketing strategy - Identify new channels and ways to drive growth - Delivering specific campaigns to succeed at growing the user base: be it through acquisition, activation, or retention.
  11. School: Le Wagon — Data Science Bootcamp, Computer Science
  12. School: Escuela Universitaria Real Madrid Universidad Europea — Master of Business Administration (M.B.A.), Sportmanagment
  13. School: University of Applied Sciences Europe — Master of Arts (M.A.), International Sport and Event Management
  14. School: Saxion Hogescholen — Bachelor of Business Administration (B.B.A.), Tourism and Travel Services Management

Skills

HubSpotn8nDigitales MarketingEventmanagementOnline-MarketingFacebook-MarketingMarketingstrategieStrategische PlanungSportmanagementDigitale MedienMarketingmanagementLanguagesE-Mail-MarketingAutomatisierungRegressionstestsSportmarketingMarkenentwicklungSoziale MedienCustomer InsightSportAnalyzing and Solving ProblemsPython (Programming Language)

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