Chloe W.

About

I build the operating layer between market signals and revenue action.My work sits at the intersection of GTM systems design and hands-on implementation: signal architecture, enrichment workflows, AI-assisted qualification, CRM/sequencer orchestration, suppression logic, and outbound measurement.I’ve worked across enterprise B2B GTM systems, B2B SaaS RevOps, and now GTM engineering. That background shapes how I build: I focus less on tool automation in isolation, and more on the translation layer most teams skip. Define the buying signal. Validate the data source. Qualify the account. Preserve state in CRM. Route approved records into outbound systems. Measure what happened by signal source, segment, and workflow stage.At Vertex Rev, I build signal-driven GTM systems for B2B clients across public-data sourcing, Clay and Python pipelines, GPT-4o and Claude-based qualification workflows, HubSpot and Smartlead orchestration, webhook writeback, and campaign measurement.Recent work includes refinance signal sourcing from SBA loan data, EHS/ESG enforcement-trigger prospecting from EPA records, CRE timing-signal outbound, AI-native broker qualification, M&A target prioritization, and a code-first GTM orchestration system connecting sourcing, scoring, approval, suppression, HubSpot, Smartlead, webhook writeback, and measurement.Core stack: Clay, HubSpot, Smartlead, Instantly, n8n, Python, FastAPI, SQLite, REST APIs, webhooks, GPT-4o, Claude API, OpenRouter, Salesforce, Eloqua, ConvertLab, Tableau.Seeking: GTM Engineer · AI GTM Engineer · GTM Automation · RevOps Architect | Remote

Company history

1. 
   Surf OfficeGTM Engineer2026-07 – present · 1 mo
2. 
   ZF GroupMarketing Communications, APAC2016-09 – 2019-03 · 2y 6mo
3. 
   Vertex RevGTM Engineer & Revenue OperationsRevOps2023-12 – present · 2y 8mo
4. 
   KEF | Kent Engineering & FoundryCRM & Digital Marketing Manager2024-04 – 2024-10 · 6 mo
5. 
   Manycore TechDemand Generation & Marketing Operations Manager2021-03 – 2023-07 · 2y 4mo
6. 
   MerkleEnterprise GTM & Marketing Operations Consultant2019-04 – 2020-10 · 1y 6mo
7. 
   CarrierMarketing Analyst, New Brand Launch (GTM)2012-07 – 2016-08 · 4y 1mo

Skills

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