Caspar van de Walle

About

🚀 𝐀𝐛𝐨𝐮𝐭 Looking back on my career, I’ve always been driven by curiosity, to learn fast, explore new markets, and find creative ways to connect technology, people, and growth. People describe me as curious, hands-on, and strategically minded, someone who bridges commercial thinking with innovation. Over the past years, I’ve worked across sales, marketing, and enablement, from helping companies scale their recruitment and sales at YoungCapital, to supporting InterSystems as a GTM consultant, where I used AI-driven workflows to open new markets, build outreach strategies, and position executives as thought leaders. I’ve also had the privilege to work with the Ragon Institute (MGH, MIT & Harvard), helping raise awareness and funding for groundbreaking HIV research in South Africa. My focus today is on Go-To-Market Engineering, using AI, content, and human strategy to help organizations grow smarter and faster. Whether it’s creating GTM frameworks, training sales teams in hybrid selling, or managing global campaigns, I thrive in environments where marketing and sales come together. 𝐇𝐨𝐰 𝐈 𝐂𝐚𝐧 𝐇𝐞𝐥𝐩 💡 𝗚𝗧𝗠 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 & 𝗘𝗻𝗮𝗯𝗹𝗲𝗺𝗲𝗻𝘁 – From market research to outreach workflows, I design GTM programs that help teams connect with the right prospects using data, AI, and storytelling. 🎯 𝗦𝗮𝗹𝗲𝘀 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴 & 𝗛𝘆𝗯𝗿𝗶𝗱 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 – I train global sales teams on social selling, LinkedIn Sales Navigator, and modern outreach — transforming how they connect and build trust. 📈 𝗧𝗵𝗼𝘂𝗴𝗵𝘁 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 & 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 – Building the personal brands of executives to open new markets, create awareness, and generate real pipeline. 🌍 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗳𝗼𝗿 𝗜𝗺𝗽𝗮𝗰𝘁 – Creating campaigns that don’t just convert, but connect, from healthcare innovation to social initiatives like the FRESH program in South Africa. 📬 𝐋𝐞𝐭’𝐬 𝐜𝐨𝐧𝐧𝐞𝐜𝐭. Whether you’re scaling a go-to-market function, looking to bridge sales and marketing, or exploring how AI can make your growth strategy more human, I’d love to exchange ideas. ✉ casparvdwalle@gmail.com ☎ +31 (0)6 24 13 55 72

Company history

1. 
   UniCasConsultant2022-04 – present · 4y 4mo
2. 
   Ragon Institute of Mass General Brigham, MIT, and HarvardConsultant (external)2023-05 – 2024-09 · 1y 4mo
3. 
   Total Sports AsiaSales Marketing Executive2015-06 – 2015-12 · 6 mo
4. 
   InterSystemsConsultant (external)2022-05 – 2026-03 · 3y 10mo
5. 
   TAMBuildersCo-Founder & Business Development2026-01 – present · 7 mo
6. 
   RoomPriceGenieGTM AI Engineer2026-08 – present · 0 mo
7. 
   YoungCapitalAccount Manager & Senior Recruiter2018-10 – 2022-02 · 3y 4mo

Skills

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