Carolina Cassinotti

Executive Partner, IBM Consulting | GTM APU | AI, Operations & Growth | Former CDO Telefónica Hispam | WCD Member

IBMex-Telefónica

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Builder of Large-Scale TransformationsFor more than 25 years, I have led large-scale digital transformation, customer experience and AI-driven operations across Latin America, helping organizations redesign processes, channels and operating structures to create sustainable…

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competitive advantages.My experience combines both client-side executive leadership and consulting transformation. Before joining IBM Consulting as Partner for Intelligent Operations in Argentina, Paraguay and Uruguay, I served as Chief Digital Officer for Telefónica Hispam, leading digital transformation initiatives across 8 countries. During that time, I helped scale digital channels, AI-powered customer operations and efficiency models that transformed both customer experience and business performance.Today, I am particularly passionate about helping enterprises move into true enterprise reinvention — where AI becomes part of the company’s core operating system, reshaping decision-making, operations, customer relationships and organizational structures.I strongly believe the companies that will lead the next decade are not necessarily the ones adopting more technology, but the ones willing to redesign themselves faster:- rethinking processes instead of automating inefficiencies,- building open and resilient architectures instead of creating future lock-ins,- and developing leadership cultures capable of evolving continuously in times of exponential change.Throughout my career, I have been driven by one core idea: meaningful transformation starts when leaders reconnect business performance with purpose, long-term vision and human impact.I am especially interested in collaborating with organizations and leaders who believe the future will be built through reinvention, cooperation and courageous leadership