Callum O'Boyle
GTM @ Sugarwork | Tacit Knowledge Capture | Business and AI Transformation | Enabling Next-Gen Business Execution
GTM lead and Account Executive at Sugarwork and Decidr. I advise on business transformation and tacit knowledge capture.
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How a company actually runs is never written down or captured properly. How the work actually gets done, why decisions were made the way they were, the workarounds only a few people remember. Around 80% of it lives in people's heads. So it leaves when they leave, gets lost in a reorg, and every new hire has to learn it from I work with C-suite and operations leaders to capture that knowledge and turn it into something the whole business can use: process maps, RACI frameworks, SOPs, and decision logic that show how the organisation actually Leaders can finally see the bottlenecks, risks, and dependencies that were invisible before. New hires get up to speed in a fraction of the time. Continuity holds through turnover, restructuring, and M&A. And the knowledge that used to walk out the door stays in the Previously a Real Estate Professional with over 10 years of experience in sales, real estate consultancy, leasing, investment markets, valuations, fund and asset management in Australia and the UK. Working with both Private and Public sector clients, I have proven results in providing strategic property advice, real estate capital markets transactions, development advisory and valuations, supported by my skills in real estate financial modelling and analysis for developments and standing investments.
GTM Index
- DECIDRJOB
- GTM Lead1Y 4M
GTM Lead
Decidr
- SUGARWORKJOB
- Account Executive1M
Account Executive
Sugarwork
- WEWORKJOB
- Leasing Dir, Sydney3Y 1M
Leasing Director, Sydney
WeWork
- Sales Mgr, Agency & Partne…7M
Sales Manager, Agency & Partnerships, ANZ
WeWork
- KPMG AUSTRALIAJOB
- Mgr, Real Estate Advisory1Y 11M
Manager, Real Estate Advisory
KPMG Australia
- JONES LANG LASALLEJOB
- Senior Surveyor - Central…1Y 4M
Senior Surveyor - Central London Capital Markets Sales Broker
Jones Lang LaSalle
- Surveyor - UK National Cap…1Y 9M
Surveyor - UK National Capital Markets Sales Broker
Jones Lang LaSalle
- Graduate Surveyor - LaSall…1Y
Graduate Surveyor - LaSalle Investment Management, Fund and Asset Management
Jones Lang LaSalle
- Job: WeWork — Leasing Director, Sydney · 2022-03 – 2025-04
- Job: Decidr — GTM Lead · 2025-04 – present
- Job: KPMG Australia — Manager, Real Estate Advisory · 2019-09 – 2021-08
- Job: Sugarwork — Account Executive · 2026-07 – present
- Job: Jones Lang LaSalle — Surveyor - UK National Capital Markets Sales Broker · 2015-09 – 2017-06
- Job: Jones Lang LaSalle — Senior Surveyor - Central London Capital Markets Sales Broker · 2017-06 – 2018-10
- Job: Jones Lang LaSalle — Graduate Surveyor - LaSalle Investment Management, Fund and Asset Management · 2014-09 – 2015-09
- Job: WeWork — Sales Manager, Agency & Partnerships, ANZ · 2021-08 – 2022-03
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OpenAI
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