Betsy Thomas

Senior IT Manager | CRM | Salesforce | GTM | Lead to Quote | CPQ | Process and Sales Tools Automation | Customer Support

LiveRampex-Accentureex-HP

“

Dynamic IT leader with over 14 years experience, I specialize in aligning technology with business strategy to drive innovation and efficiency.

More

I excel in leading cross-functional initiatives, optimizing Salesforce environments, and implementing go-to-market strategies that enhance revenue and market •Certified Salesforce Sales Cloud Consultant. •Certified Salesforce Sharing and Visibility Architect. •Certified Salesforce Platform App Builder•Certified Salesforce Administrator🔹 Highlights:Cross-Functional Leadership: Led workshops across Sales, Marketing, and Renewals to streamline operations and improve Salesforce Optimization: Defined and executed roadmaps for WWFO processes, enhancing sales workflows and operational efficiency. Improved system performance across platforms like Salesforce, Clari Outreach etcGo-To-Market Strategy: Drove revenue growth through co-selling strategies with AWS and Azure, leveraging Salesforce Agile Management: Translated business requirements into actionable development cycles, prioritizing backlogs for effective project Team Management: Managed multiple team of Developers and BSAs. Successfully transitioned support operations offshore to enhance incident Vendor Management: Selected strategic tools and vendors to optimize performance and cost-effectiveness.