Barak Nissim
AI GTM & Business Lead @ AWS Israel
Amazon Web Services (AWS)My career spans roles in cloud computing, virtualization technology, and AI development, with a true passion to bridge business needs and technical capabilities.
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By fostering partnerships, influencing product roadmaps, and guiding multi-stakeholder sales cycles, I remain committed to empowering organizations with impactful AI-driven solutions. I am passionate about enabling innovation and delivering value through cutting-edge technology.
GTM Index
- AMAZON WEB SERVICES (AWS)JOB
- Sr. Sales and GTM Speciali…1Y
Sr. Sales and GTM Specialist, AI Services
Amazon Web Services (AWS)
Driving AI/ML and GenAI adoption in Israel — bridging business goals with AWS's most transformative technologies. Own end-to-end sales cycle for AI/ML and GenAI services across Public Sector, DNB, and Enterprise segments, consistently exceeding quota and goal. Serve as trusted advisor to C-level executives (CIO, CTO, CDO, CAIO) and technical decision makers, mapping business challenges to AI-powered solutions. Close complex, multi-stakeholder deals with six- and seven-figure ARR. Partner cross-functionally with Solution Architects, Data Scientists, and Account Teams to accelerate pipeline and drive revenue growth. Influence AWS product roadmap through customer insights and field feedback.…
- Sr. Sales and GTM Speciali…2Y 11M
Sr. Sales and GTM Specialist, AWS Compute & AI Workloads
Amazon Web Services (AWS)
Accelerating AWS Compute adoption and market leadership in Israel through strategic GTM execution Owned and executed the Go-To-Market strategy for AWS Compute across Israel, driving triple-digit adoption growth and sustained revenue expansion. Managed full sales cycle for complex, multi-stakeholder opportunities — from pipeline generation through deal closure — consistently exceeding quota targets. Partnered cross-functionally with Solution Architects, Partners, and Marketing to accelerate pipeline and shorten sales cycles. Built strategic technology and business partnerships that expanded market share and drove indirect revenue. Influenced global product roadmaps — including AI infrastruc…
- IONIRJOB
- VP, Product & Solutions1Y 11M
VP, Product & Solutions
Ionir
Building a Kubernetes-native data platform — from vision to market. Owned product strategy and roadmap for a Kubernetes-native data platform, translating customer needs and market trends into a differentiated product direction. Drove 0-to-1 and growth-stage product decisions, defining positioning, pricing, and go-to-market strategy. Created product-centric content — whitepapers, demos, use-cases — that armed sales teams and drove competitive displacements. Built and led strategic partnerships and alliances, executing joint value propositions that expanded market reach. Managed the global SE/SA team, guiding complex technical opportunities from evaluation through closure. Evangelized the pl…
- VMWAREJOB
- Solutions Eng Group Lead1Y 11M
Solutions Engineering Group Lead
VMware Inc.
Led and grew the specialist community — driving performance through collaboration and technical leadership. Enhanced and scaled the specialist community, fostering open collaboration and team spirit across the group. Actively challenged and developed team members, focusing on goal achievement and sustained performance improvement. Influenced management programs and initiatives to accelerate regional results. Served as the go-to focal point for resolving complex technical issues, removing barriers and unblocking deal closure for the broader team.
- EMEA Practice, Lead Soluti…2Y 11M
EMEA Practice, Lead Solutions Engineer
VMware Inc.
Primary EMEA Specialist for Digital Workspace — bridging field insight with product direction. Engaged technology decision makers across Enterprise accounts, building relationships and evangelizing VMware solutions while feeding customer and partner insights back to R&D. Developed custom solutions that differentiated VMware's software and services against competitors. Led pre-sales efforts end-to-end: architecture design discussions, competitive displacements, PoCs, RFP/RFI responses, demos, and workshops. Grew the SE community through subject-area training and virtual teams across the region. Presented VMware's technical and business value proposition at industry events.
- Regional Specialist, Senio…3Y 11M
Regional Specialist, Senior Sales Engineer
VMware Inc.
Trusted technical advisor across enterprise, government, and SMB — turning complex needs into VMware solutions. Proactively drove new opportunities and lead generation while building deep, consultative relationships with CIOs, CTOs, Solution Architects, and IT leadership. Led full-cycle pre-sales: technical presentations, architecture design, competitive displacements, PoCs, RFP/RFI responses, demos, and workshops. Developed deep domain expertise in Business Mobility and evangelized VMware's value proposition across cross-industry accounts. Trained and enabled partners on VMware's solution portfolio.
- GLASSHOUSE TECHNOLOGIESJOB
- Dir, Virtualization Services1Y 11M
Director, Virtualization Services
GlassHouse Technologies
Led presales and consulting — from research to revenue, people to partnerships. Drove presales engagements through presentations, business use cases, and value propositions. Conceived and conducted research that led to new service offerings and approaches. Built and maintained vendor and channel relationships to generate pipeline. Hired, onboarded, mentored, and developed consultants on the team.
- Principal Consultant and P…3Y 11M
Principal Consultant and Practice Leader, Virtualization Solutions & Services
GlassHouse Technologies
Founded and led the virtualization practice — owning the full customer journey from presales to delivery. Consulted on and planned complex infrastructure projects: consolidations, migrations, DR, and assessments. Brought deep, hands-on expertise across virtualization, SBC, storage & backup, networking, and broader IT infrastructure.
- UNIT 8200 - ISRAELI INTELLIGENCE CORPSJOB
- System Architect4Y
System Architect
Unit 8200 - Israeli Intelligence Corps
Hands-on IT infrastructure — deep expertise across operating systems, storage, and networking.
- Job: Amazon Web Services (AWS) — Sr. Sales and GTM Specialist, AI Services · 2025-10 – present · 10 mo — Driving AI/ML and GenAI adoption in Israel — bridging business goals with AWS's most transformative technologies. Own end-to-end sales cycle for AI/ML and GenAI services across Public Sector, DNB, and Enterprise segments, consistently exceeding quota and goal. Serve as trusted advisor to C-level executives (CIO, CTO, CDO, CAIO) and technical decision makers, mapping business challenges to AI-powered solutions. Close complex, multi-stakeholder deals with six- and seven-figure ARR. Partner cross-functionally with Solution Architects, Data Scientists, and Account Teams to accelerate pipeline and drive revenue growth. Influence AWS product roadmap through customer insights and field feedback.…
- Job: Amazon Web Services (AWS) — Sr. Sales and GTM Specialist, AWS Compute & AI Workloads · 2022-12 – 2025-11 · 2y 11mo — Accelerating AWS Compute adoption and market leadership in Israel through strategic GTM execution Owned and executed the Go-To-Market strategy for AWS Compute across Israel, driving triple-digit adoption growth and sustained revenue expansion. Managed full sales cycle for complex, multi-stakeholder opportunities — from pipeline generation through deal closure — consistently exceeding quota targets. Partnered cross-functionally with Solution Architects, Partners, and Marketing to accelerate pipeline and shorten sales cycles. Built strategic technology and business partnerships that expanded market share and drove indirect revenue. Influenced global product roadmaps — including AI infrastruc…
- Job: Ionir — VP, Product & Solutions · 2021-01 – 2022-12 · 1y 11mo — Building a Kubernetes-native data platform — from vision to market. Owned product strategy and roadmap for a Kubernetes-native data platform, translating customer needs and market trends into a differentiated product direction. Drove 0-to-1 and growth-stage product decisions, defining positioning, pricing, and go-to-market strategy. Created product-centric content — whitepapers, demos, use-cases — that armed sales teams and drove competitive displacements. Built and led strategic partnerships and alliances, executing joint value propositions that expanded market reach. Managed the global SE/SA team, guiding complex technical opportunities from evaluation through closure. Evangelized the pl…
- Job: VMware Inc. — Solutions Engineering Group Lead · 2019-01 – 2020-12 · 1y 11mo — Led and grew the specialist community — driving performance through collaboration and technical leadership. Enhanced and scaled the specialist community, fostering open collaboration and team spirit across the group. Actively challenged and developed team members, focusing on goal achievement and sustained performance improvement. Influenced management programs and initiatives to accelerate regional results. Served as the go-to focal point for resolving complex technical issues, removing barriers and unblocking deal closure for the broader team.
- Job: VMware Inc. — EMEA Practice, Lead Solutions Engineer · 2016-01 – 2018-12 · 2y 11mo — Primary EMEA Specialist for Digital Workspace — bridging field insight with product direction. Engaged technology decision makers across Enterprise accounts, building relationships and evangelizing VMware solutions while feeding customer and partner insights back to R&D. Developed custom solutions that differentiated VMware's software and services against competitors. Led pre-sales efforts end-to-end: architecture design discussions, competitive displacements, PoCs, RFP/RFI responses, demos, and workshops. Grew the SE community through subject-area training and virtual teams across the region. Presented VMware's technical and business value proposition at industry events.
- Job: VMware Inc. — Regional Specialist, Senior Sales Engineer · 2012-01 – 2015-12 · 3y 11mo — Trusted technical advisor across enterprise, government, and SMB — turning complex needs into VMware solutions. Proactively drove new opportunities and lead generation while building deep, consultative relationships with CIOs, CTOs, Solution Architects, and IT leadership. Led full-cycle pre-sales: technical presentations, architecture design, competitive displacements, PoCs, RFP/RFI responses, demos, and workshops. Developed deep domain expertise in Business Mobility and evangelized VMware's value proposition across cross-industry accounts. Trained and enabled partners on VMware's solution portfolio.
- Job: GlassHouse Technologies — Director, Virtualization Services · 2010-02 – 2012-01 · 1y 11mo — Led presales and consulting — from research to revenue, people to partnerships. Drove presales engagements through presentations, business use cases, and value propositions. Conceived and conducted research that led to new service offerings and approaches. Built and maintained vendor and channel relationships to generate pipeline. Hired, onboarded, mentored, and developed consultants on the team.
- Job: GlassHouse Technologies — Principal Consultant and Practice Leader, Virtualization Solutions & Services · 2008-02 – 2012-01 · 3y 11mo — Founded and led the virtualization practice — owning the full customer journey from presales to delivery. Consulted on and planned complex infrastructure projects: consolidations, migrations, DR, and assessments. Brought deep, hands-on expertise across virtualization, SBC, storage & backup, networking, and broader IT infrastructure.
- Job: Unit 8200 - Israeli Intelligence Corps — System Architect · 2004-01 – 2008-01 · 4y — Hands-on IT infrastructure — deep expertise across operating systems, storage, and networking.
- School: Bar-Ilan University — Master of Arts (M.A.), Law and Legal Studies
- School: The College of Management Academic Studies — Bachelor of Arts (B.A.), Business Management,
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