Arian J Evans
25 years launching Cybersecurity innovations zero-one, and scaling 8-figure revenue w/data-driven impact.
AmazonKex-KarmicCybersecurity pioneer. Serial creation of net-new security market categories, and launching associated startups, products, and foundational technology solutions.
GTM Index
- AMAZONJOB
- Sr Mgr/Principle PMT - Ama…7Y 4M
Sr Manager/Principle PMT - Amazon Worldwide Trust
Amazon
Amazon Worldwide Trust, Account Integrity Team – Sr Manager/Principle PMT (2021-present) • Launched worldwide risk signal sharing framework (RSS) enabling internal 1st party teams (Amazon Stores, AWS, Ring, Blink) to intake and share risk signals with any 3rd party like Google and Microsoft improving AI risk detection by projected 3-8% ATO, and 18% BAA (bad actor created and controlled accounts). • Launched non-interdicting Enterprise-AI ATO (account take-over) risk detection using complex risk and authenticity signals, enabling exceeding 2021/22 VP-level ATO reduction goals by 11%, and in parallel to reducing both repeat-ATO, and resulting unnecessary legitimate customer friction by greate…
- DISRUPTOPSJOB
- Advisory Board: GTM & Prod…8Y
Advisory Board: GTM & Product Strategy Advisor at DisruptOps
DisruptOps
Advise GTM strategy for marketing, PR (public relations), AR (analyst relations), and persona-driven PRDs.
- FLYING CLOUD TECHNOLOGIESJOB
- Advisory Board: GTM & Prod…8Y 5M
Advisory Board: GTM & Product Strategy Advisor
Flying Cloud Technologies
Create and advise GTM strategy for marketing, PR (public relations), AR (analyst relations), and initial Gartner reviews. Guide product roadmap to focus on deployment costs & TTV (time to value) for seed investors and create persona-driven PRDs.
- METAJOB
- Meta Integrity Team, Sr Pr…8M
Meta Integrity Team, Sr Product Manager & Integrity Product Lead
Meta
- KARMICJOB
- Senior VP of GTM (GTM), Pr…1Y 3M
Senior Vice President of GTM (Go to Market), Product, and Engineering
Karmic
Karmic Labs (mobile payments UX, SDK and back-end processor), SVP GTM, Product, & Eng (2017-2018/acquired): • Launched Lowes’ Preload Payment platform v1.1 through v2.0 generating projected $2.3 million first-year revenue. Reduced payment fraud from $1.1m annually (500% of revenue) to near-zero using customer AI/ML marketing-funnel and product analytics to detect and stop ATO threats and bad actor accounts.
- WHITEHAT SECURITYJOB
- VP of Product & Operations…7Y 9M
Vice President of Product & Operations (GTM/Strategy, R&D Eng, Customer Success, Sales Eng)
WhiteHat Security
WhiteHat Security, Vice President of Product (GTM, Strategy, Roadmap, R&D Engineering) and Operations (Customer Success, Sales Eng, Pro Services, Employee Training) - (2006-2014/acquired) •Scaled WhiteHat Security sales execution by 39900%: from < 100 customer licenses, > 40,000 licenses becoming the industry DAST (dynamic application security testing) standard across marque brands like Facebook, Twitter, and the majority of Fortune 500 banks and financial services (Discover, JPMC, GMAC). •Tripled WHS product portfolio and drove revenue from $400k to > $40m annually, by lauching new DAST and SAST products, increasing existing customer upsales by > 389%, with industry-leading < 6% customer c…
- FISHNET SECURITYJOB
- Global Program Mgr & Pract…3Y 10M
Global Program Manager & Practice Lead
FishNet Security
•Bootstrapped five new divisions at FishNet (Optiv) generating tens of millions in services revenue, and downstream product upsales. Net-new services created included DFIR (digital forensics and incident response), penetration testing, application security testing, data security auditing (database/ACLs), and PCI Compliance. •Launched a customer SaaS/web portal for managing services and findings which generated $2.5m/annual new revenue while reducing overall FishNet customer churn by 15% by increasing customer monthly stickiness.
- US CENTRALJOB
- CISO (from Principal Secur…3Y 11M
CISO (from Principal Security Engineer)
US Central
MemberStreet/US Central (2000-2002): Principal Security Engineer, promoted to CISO •Created several of the first web-apps to move real money via the Internet. Online banking. Bill Payment, & ACH Clearing House. Gross revenue was in the billions. •Worked with the FBI, FinCEN, & Secret Service, to identify and stop the first real banking-hacking events that stole Federal and US Citizen money (Russia & Ukraine) using SQL injection against Microsoft technologies.
- COMPUTER SOURCE,JOB
- Senior Software Security E…2Y 11M
Senior Software Security Engineer (Thin Client development/Citrix/Proxies/everything Internet)
Computer Source, Inc.
Built one of the first true Layer 7 web application firewalls (WAFs) on top of Squid. Deployed large ISPs to defect and defend HTTP attacks worldwide. Also specialized in making complex non-Internet software work across the internet, including enabling businesses to launch all types of Citrix insanity. Problem solving for complex network and protocol (DNS, app-layer) issues with protocol-aware routers, switches, and firewalls. Memorized RFCs and matrix'd via hex dumps. I know TCP/IP, HTTP, SSL/TLS, DNS, and other core Internet and web protocols deeply.
- Job: Amazon — Sr Manager/Principle PMT - Amazon Worldwide Trust · 2019-06 – present · 7y 2mo — Amazon Worldwide Trust, Account Integrity Team – Sr Manager/Principle PMT (2021-present) • Launched worldwide risk signal sharing framework (RSS) enabling internal 1st party teams (Amazon Stores, AWS, Ring, Blink) to intake and share risk signals with any 3rd party like Google and Microsoft improving AI risk detection by projected 3-8% ATO, and 18% BAA (bad actor created and controlled accounts). • Launched non-interdicting Enterprise-AI ATO (account take-over) risk detection using complex risk and authenticity signals, enabling exceeding 2021/22 VP-level ATO reduction goals by 11%, and in parallel to reducing both repeat-ATO, and resulting unnecessary legitimate customer friction by greate…
- Job: DisruptOps — Advisory Board: GTM & Product Strategy Advisor at DisruptOps · 2018-10 – present · 7y 10mo — Advise GTM strategy for marketing, PR (public relations), AR (analyst relations), and persona-driven PRDs.
- Job: Flying Cloud Technologies — Advisory Board: GTM & Product Strategy Advisor · 2018-05 – present · 8y 3mo — Create and advise GTM strategy for marketing, PR (public relations), AR (analyst relations), and initial Gartner reviews. Guide product roadmap to focus on deployment costs & TTV (time to value) for seed investors and create persona-driven PRDs.
- Job: Karmic — Senior Vice President of GTM (Go to Market), Product, and Engineering · 2017-04 – 2018-07 · 1y 3mo — Karmic Labs (mobile payments UX, SDK and back-end processor), SVP GTM, Product, & Eng (2017-2018/acquired): • Launched Lowes’ Preload Payment platform v1.1 through v2.0 generating projected $2.3 million first-year revenue. Reduced payment fraud from $1.1m annually (500% of revenue) to near-zero using customer AI/ML marketing-funnel and product analytics to detect and stop ATO threats and bad actor accounts.
- Job: WhiteHat Security — Vice President of Product & Operations (GTM/Strategy, R&D Eng, Customer Success, Sales Eng) · 2006-11 – 2014-08 · 7y 9mo — WhiteHat Security, Vice President of Product (GTM, Strategy, Roadmap, R&D Engineering) and Operations (Customer Success, Sales Eng, Pro Services, Employee Training) - (2006-2014/acquired) •Scaled WhiteHat Security sales execution by 39900%: from < 100 customer licenses, > 40,000 licenses becoming the industry DAST (dynamic application security testing) standard across marque brands like Facebook, Twitter, and the majority of Fortune 500 banks and financial services (Discover, JPMC, GMAC). •Tripled WHS product portfolio and drove revenue from $400k to > $40m annually, by lauching new DAST and SAST products, increasing existing customer upsales by > 389%, with industry-leading < 6% customer c…
- Job: FishNet Security — Global Program Manager & Practice Lead · 2003 – 2006-11 · 3y 10mo — •Bootstrapped five new divisions at FishNet (Optiv) generating tens of millions in services revenue, and downstream product upsales. Net-new services created included DFIR (digital forensics and incident response), penetration testing, application security testing, data security auditing (database/ACLs), and PCI Compliance. •Launched a customer SaaS/web portal for managing services and findings which generated $2.5m/annual new revenue while reducing overall FishNet customer churn by 15% by increasing customer monthly stickiness.
- Job: US Central — CISO (from Principal Security Engineer) · 2000 – 2003 · 3y — MemberStreet/US Central (2000-2002): Principal Security Engineer, promoted to CISO •Created several of the first web-apps to move real money via the Internet. Online banking. Bill Payment, & ACH Clearing House. Gross revenue was in the billions. •Worked with the FBI, FinCEN, & Secret Service, to identify and stop the first real banking-hacking events that stole Federal and US Citizen money (Russia & Ukraine) using SQL injection against Microsoft technologies.
- Job: Computer Source, Inc. — Senior Software Security Engineer (Thin Client development/Citrix/Proxies/everything Internet) · 1997 – 1999 · 2y — Built one of the first true Layer 7 web application firewalls (WAFs) on top of Squid. Deployed large ISPs to defect and defend HTTP attacks worldwide. Also specialized in making complex non-Internet software work across the internet, including enabling businesses to launch all types of Citrix insanity. Problem solving for complex network and protocol (DNS, app-layer) issues with protocol-aware routers, switches, and firewalls. Memorized RFCs and matrix'd via hex dumps. I know TCP/IP, HTTP, SSL/TLS, DNS, and other core Internet and web protocols deeply.
- Job: Meta — Meta Integrity Team, Sr Product Manager & Integrity Product Lead · 2018-11 – 2019-07 · 8 mo
- School: Eureka Public Library — Post-graduate work counting things., Level 42: Statistics, Level 80: Internet Expert.
Skills
Playbooks
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