Ankit Rao
GTM Strategy & Project / Program Management Leader - SMB Ads Monetization | Author | MBA | Ex- Lazada, Google, Amazon | PMP
Leading the charge at Grab, as Regional Manager in Project / Program Management and Go-To-Market (GTM) strategy focuses on expanding self-serve platforms across Southeast Asia.
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The team's collaborative efforts have been instrumental in achieving a substantial 68% year-over-year revenue increase. With PMP certification and expertise in business AI applications, we've effectively navigated product launches and market At the helm of high-impact initiatives, our team has fostered relationships that bridge product and business teams, ensuring seamless coordination for successful rollouts. My experience in various companies, underlines a track record of driving operational efficiencies and market penetration, reinforcing their position as a key player in the advertising industry.
GTM Index
- GRABJOB
- Regional GTM Strategy & Pr…2Y 11M
Regional GTM Strategy & Program Management Leader - SMB Ads Self-Serve Monetization
Grab
- Regional Program Mgr Lead…2Y
Regional Program Manager Lead - GrabAds (Part of Chief of Staff team)
Grab
- OVERTHINKING IS MY BEST FRIENDJOB
- Author1Y 1M
Author
Overthinking Is My Best Friend
- LAZADAJOB
- Regional Senior Mgr - Adve…7M
Regional Senior Manager - Advertising Strategic Projects & GTM
Lazada
- Regional Senior Mgr - Adve…1Y 1M
Regional Senior Manager - Advertising Operations & GTM Strategy
Lazada
- GOOGLEJOB
- Program Mgr- Advertising S…8M
Program Manager- Advertising Strategy and GTM (TVC)
Google
- Account Mgr (TVC)1Y 4M
Account Manager (TVC)
Google
- AMAZONJOB
- Program Mgr - Amazon Ads11M
Program Manager - Amazon Ads
Amazon
- ESPNJOB
- Assistant Mgr Digital Ad O…1Y 11M
Assistant Manager Digital Ad Operations
ESPN
- PERSISTENT SYSTEMSJOB
- Software Eng2Y 2M
Software Engineer
Persistent Systems
- Job: Grab — Regional GTM Strategy & Program Management Leader - SMB Ads Self-Serve Monetization · 2023-09 – present
- Job: Grab — Regional Program Manager Lead - GrabAds (Part of Chief of Staff team) · 2021-09 – 2023-09
- Job: Persistent Systems — Software Engineer · 2012-11 – 2015-01
- Job: Lazada — Regional Senior Manager - Advertising Operations & GTM Strategy · 2020-01 – 2021-02
- Job: Google — Program Manager- Advertising Strategy and GTM (TVC) · 2019-05 – 2020-01
- Job: Lazada — Regional Senior Manager - Advertising Strategic Projects & GTM · 2021-02 – 2021-09
- Job: ESPN — Assistant Manager Digital Ad Operations · 2016-06 – 2018-05
- Job: Overthinking Is My Best Friend — Author · 2025-07 – present
- Job: Google — Account Manager (TVC) · 2015-01 – 2016-05
- Job: Amazon — Program Manager - Amazon Ads · 2018-06 – 2019-05
Skills
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ex-Amazon Web Services (AWS)