Abhinav Tyagi

Helping growth-stage Startups & ISVs with GTM support and cloud infra cost reduction.

OracleTex-The Risen Phoenix Pvt. Ltdex-NIIT Technologies Limited

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In my current role, I am leading Oracle's efforts to support growth-stage Startups & ISVs in JAPAC, with revenue growth and reduction in the cloud infra Previously, I have been involved with:1.

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GTM support for ISV partners (Webinars, Blogs, Podcasts, PR, Social, Content, Customer References)2. Planning, execution and program management for all ISV marketing activities and engagements, such as ISV Cloud Days, Customer Advocacy Workshops, CXO Round Tables, Cloud Briefings3. Sponsoring ISV GTM activities either through internal funds (MDF) or through strategic partners (Intel, AMD, NVIDIA, VMWare)4. Reviving Oracle's startup program under new brand name: Oracle for Scaleups (scope of work: approvals, collateral development, microsite development, program design-onboarding process, qualifiers and startup journey, building VC network, Startup reach out)5. Internal communications (newsletters, team portal, team collaboration)Have developed APEX applications to support BD and ISV GTM activities::(1) DISCO for discovery & qualification of accounts by Sales, BD and BDCs)(2) Market Connect platform for Oracle Apps and Cloud Sales reps to collaborate with ISV Reps for Joint GTM opportunitiesPast experience:• Planned, designed and executed Enablement programs for Field sales and BDCs• Planned, designed and executed Sales Programs for Oracle SaaS products for JAPAC• Implemented innovative demand generation and sales tactics for increasing Oracle SaaS market share• Planned, designed and executed internal newsletters relating to CX SaaS trends, markets, competitive positioningOverall, an experienced professional with 16+ years experience spanning:• Strategic sales support, enablement and demand generation• Sales Programs management• Value engineering for IT products & services (TCO, ROI analysis)• Market & competitive intelligence (primary & secondary research)• Industry and company research & insights• Analysis of business model, strategy, competitive positioning, industry value chain, market size, trends and challenges• Financial & operational benchmarking of industries, companies, products, services• Pre-Sales (RFP, RFI)• Business analysis support for senior management• Project management• Team management