Scott Bideau
Enterprise GTM & Strategic Partnerships Swiss Army Knife
Enterprise sales and strategic partnerships executive with 20+ years of experience building record-breaking go-to-market strategies for AI, CRM, knowledge management (KM), and digital customer experience platforms.
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I specialize in helping high-growth technology companies accelerate revenue through creative and high-impact alliances combined with inventive account leadership strategies across the full lifecycle, from marketing and pre-sales through to implementation, customer success, and account • Led multiple, record-setting enterprise SaaS deals ranging from $500k - 8M ACV, consistently exceeding quota and earning a strong reputation as a top-performing strategic revenue leader. • Significantly contributed to scaling Coveo through 5X revenue growth, $250M+ in private funding, and a successful IPO at a $1B • Meaningfully contributed to successful acquisitions of eVergance by KANA Software then Verint ($514M) and Zoomin by Salesforce • Repeatedly built and scaled strategic partnerships with technology vendors like Acquia, Salesforce, and ServiceNow alongside Global System Integrators (GSI) like Accenture, Capgemini, and Perficient, driving joint revenue growth and market "Scott is a human Swiss-army knife: he has so broad a skill set, he can always find a way to deliver." - Scott Davis, CEO at Lyzasoft"Scott is a strategic thinker and brilliant tactician all rolled into one." - Tracy Chandler, Director of NA Sales at Aptean“Scott has a rare talent for both solving complex problems and clearly articulating ‘how it’s done.'” - Daniel Hong, VP & Research Director at ForresterI'm also a mountain biker and volunteer youth cycling coach, an avocational action sports photographer whose images have been used by companies like Patagonia & Fox Sports, a skier and snowboarder, a fly fisherman, an Eagle Scout who still loves to camp, a proud father, and a passionate humanitarian who believes that "it is in giving that we receive.”
GTM Index
- SEARCHSTAXJOB
- Strategic Alliances Execut…1Y 9M
Strategic Alliances Executive
SearchStax
Recruited by the CEO to launch and scale the company’s largest partnership: an OEM AI solution with Acquia. • Architected a global channel go-to-market (GTM) strategy for joint marketing and co-selling motions. • Created and operationalized new system integrator (GSI) partnerships with top-tier firms like Capgemini. • Promptly generated two-thirds of net-new company revenue within the first six months, 2025 performance: 176% of quota, #1 territory in company. "Scott is a human Swiss-army knife: he has so broad a skill set, he can always find a way to deliver." - Scott Davis, CEO at Lyzasoft
- ZOOMINJOB
- Executive Advisor, GTM (GT…11M
Executive Advisor, Go-To-Market (GTM) and Alliances Strategy
Zoomin
Recruited by the CTO and CEO to help launch a new generative AI product and Salesforce ISV alliance. • Redefined and helped to dramatically expand all joint marketing and co-selling motions with Salesforce, who acquired Zoomin for $450M in September of 2024. • Built partnerships with system integrators (SIs) for increased market reach and deployment scale. “Scott exemplifies the qualities of an exceptional service and support industry analyst, combining passion with a rare talent for clearly articulating ‘how it’s done,’ building and managing programs, and solving complex problems.” - Daniel Hong, VP & Research Director at Forrester
- COVEOJOB
- Strategic Enterprise Accou…5Y 11M
Strategic Enterprise Account Executive
Coveo
Asked by CRO to lead strategic account growth for internationalization, verticalization, and IPO readiness. • Drove complex, multi-stakeholder deals with clients like Adobe, Microsoft, and SAP for record-setting SaaS AI contracts of $500k - $3.7M ACV, producing consistent quota overachievement of 101% - 176%, 3X company growth, and $250M in private funding followed by an IPO at a $1B valuation. • Built new strategic partnerships with global system integrators (GSI) like Accenture and Perficient, solicited new, profitable platform partners like ServiceNow, and enhanced Salesforce partnership to top 5 ISV status. "Scott's super-power is that he listens well, has the customer's best interest…
- Regional Sales Dir, Wester…3Y 9M
Regional Sales Director, Western United States
Coveo
Recruited by CMO and CEO to lead a go-to-market (GTM) transformation from on-premise, perpetual licensing to an enterprise SaaS and cloud-first strategy alongside a new customer support product launch for Salesforce. • Directed an 8-person group with consistent territory overachievement of 126% - 291%, doubled ARR in the first year, top 25% Salesforce ISV achievement in two years, and $150M of private company funding. • Redesigned the go-to-market (GTM) strategy for SaaS, cloud services, and the customer support vertical, including marketing, business development, alliance partners, sales, solution consulting, customer success and business value, competitive intel, and customer advocacy. "…
- APTEANJOB
- Enterprise Account Executive2Y
Enterprise Account Executive
Aptean
Asked by the VP of Worldwide Sales to transform all GTM strategies for the customer support business line. • Re-architected all marketing and selling motions to a "Challenger Sale" based approach. • Closed more net-new logo sales in my first 6 months than the entire company had accomplished in 6 years. “Scott is the consummate Challenger Sales Exec: a strategic thinker and brilliant tactician rolled into one.” - Tracy Chandler, Director of North America Sales at Aptean
- Solutions Eng1Y
Solutions Engineer
Aptean
Recruited by new sales leadership to create new technical sales motions for all AI and KM solutions. • Partnered with sales, marketing, and product leadership to translate complex technical capabilities into more scalable and easily described enterprise value propositions for executive-level engagement. "Scott is an out-of-the-box thinker who helps customers zero in on their exact pain points and the solutions needed to resolve them." - Dave Morfas, Director of Marketing at Aptean
- KANA SOFTWAREJOB
- Solutions Eng1Y
Solutions Engineer
KANA Software
Asked by the CTO to be a strategic advisor to enterprise stakeholders for a brand new, purpose-built platform. • Led high-complexity discovery sessions, technical workshops, architecture presentations, demonstrations, and product deployments for enterprise customers like Avaya, Capital Group, and DST Systems. • Heavily influenced the product roadmap by communicating market insights and customer feedback directly to the CTO and product management team. "Scott has a unique ability to communicate complex technical issues to business stakeholders with limited technical capabilities combined with a 'can-do' attitude and capacity that delivers success regardless of how challenging the situation…
- Engagement and Customer Su…1Y 11M
Engagement and Customer Success Manager, Strategic Accounts
KANA Software
Owned implementation services delivery, account growth, and customer success for named, strategic clients. • Led teams of 12 - 20 consultants responsible for enterprise implementations of AI, Chat, CRM, Enterprise Search, and Knowledge Management platforms at clients like AT&T, Bank of America, and IBM. • Consistently exceeded margin, renewal, and account expansion objectives by 110% - 250%. "Scott is a gifted individual with the great ability to absorb new information quickly, analyze it in detail, and then provide uniquely result-oriented recommendations." - John Hsuan, Senior Director of Global Consulting at Verint
- EVERGANCEJOB
- Dir of Strategic Aliances1Y 11M
Director of Strategic Aliances
eVergance
Asked by CMO to run alliances development and joint go-to-market strategy for a portfolio of key partners. • Designed and operationalized partner co-selling motions and delivery processes for AI, Collaboration, CRM, and Knowledge Management (KM) vendors like Kana, Knova, Jiva, and Endeca. • Consistently exceeded revenue growth goals by 150% - 200% with each platform partner. (eVergance was acquired by KANA Software in May-2008) "Scott was instrumental in developing key partnerships with companies like KANA, Salesforce, and Jiva. He always went to extremes to ensure that the 'right' thing was done for both the partner and customer." - John Miller, Sr Director of Technology, eVergance
- Principal Business Analyst1Y 3M
Principal Business Analyst
eVergance
Recruited by CEO to create a new strategic advisory practice for enterprise digital transformation programs. • Designed business process optimization, technical architecture, and implementation strategies for emerging AI, CRM, and Knowledge Management platforms for clients like Avaya, Blackberry, and Qwest. • Owned account growth, including creating the largest three accounts in company history. "Where others stay within their expertise silos, Scott is the thread that brings each piece together, providing candid and prescriptive advice on every front, including roadmap refinement, optimization, integration, and organizational change management." - Jeff Harling, Program Manager at Avaya (on…
- J.P. MORGANJOB
- Project Mgr1Y 11M
Project Manager
J.P. Morgan
PMP-certified project manager on the CTO leadership team for business-critical programs with combined budgets of $4M and 25,000 resource hours, utilizing waterfall, agile, and hybrid methodologies. “Scott always remains focused on the end-user experience in order to offer truly innovative ideas.” - David Simmons, Vice President at J.P. Morgan
- Developer and Technical Ar…1Y 11M
Developer and Technical Architect
J.P. Morgan
Business unit technical lead on high-complexity programs, including CRM rollout, customer support call center transformation, web CMS, data center migration, enterprise data warehouse, and customer self-service portal. • Youngest person to ever receive the CTO’s “Innovation and Leadership Award.” “Scott is very good at seeing the bigger picture. He always looks for and understands the business impact of every decision with a commitment to success. His quality of work is, without question, exceptional.” - Jerry Orris, VP of Application Development at J.P. Morgan
- CEPHAS INNOVATIONJOB
- Founder7Y 11M
Founder
Cephas Innovation
I started this web design and application development company at the young age of 15, the same year that the first graphical web browser (Mosaic) was released in the earliest days of the dot-com boom, from a rural town in Kansas. The business grew to include nationwide clients like LabOne and the US Golf Association, which paid for my college and provided an invaluable education supplement.
- Job: SearchStax — Strategic Alliances Executive · 2025-01 – present · 1y 7mo — Recruited by the CEO to launch and scale the company’s largest partnership: an OEM AI solution with Acquia. • Architected a global channel go-to-market (GTM) strategy for joint marketing and co-selling motions. • Created and operationalized new system integrator (GSI) partnerships with top-tier firms like Capgemini. • Promptly generated two-thirds of net-new company revenue within the first six months, 2025 performance: 176% of quota, #1 territory in company. "Scott is a human Swiss-army knife: he has so broad a skill set, he can always find a way to deliver." - Scott Davis, CEO at Lyzasoft
- Job: Zoomin — Executive Advisor, Go-To-Market (GTM) and Alliances Strategy · 2024-01 – 2024-12 · 11 mo — Recruited by the CTO and CEO to help launch a new generative AI product and Salesforce ISV alliance. • Redefined and helped to dramatically expand all joint marketing and co-selling motions with Salesforce, who acquired Zoomin for $450M in September of 2024. • Built partnerships with system integrators (SIs) for increased market reach and deployment scale. “Scott exemplifies the qualities of an exceptional service and support industry analyst, combining passion with a rare talent for clearly articulating ‘how it’s done,’ building and managing programs, and solving complex problems.” - Daniel Hong, VP & Research Director at Forrester
- Job: Coveo — Strategic Enterprise Account Executive · 2018-01 – 2023-12 · 5y 11mo — Asked by CRO to lead strategic account growth for internationalization, verticalization, and IPO readiness. • Drove complex, multi-stakeholder deals with clients like Adobe, Microsoft, and SAP for record-setting SaaS AI contracts of $500k - $3.7M ACV, producing consistent quota overachievement of 101% - 176%, 3X company growth, and $250M in private funding followed by an IPO at a $1B valuation. • Built new strategic partnerships with global system integrators (GSI) like Accenture and Perficient, solicited new, profitable platform partners like ServiceNow, and enhanced Salesforce partnership to top 5 ISV status. "Scott's super-power is that he listens well, has the customer's best interest…
- Job: Coveo — Regional Sales Director, Western United States · 2014-04 – 2018-01 · 3y 9mo — Recruited by CMO and CEO to lead a go-to-market (GTM) transformation from on-premise, perpetual licensing to an enterprise SaaS and cloud-first strategy alongside a new customer support product launch for Salesforce. • Directed an 8-person group with consistent territory overachievement of 126% - 291%, doubled ARR in the first year, top 25% Salesforce ISV achievement in two years, and $150M of private company funding. • Redesigned the go-to-market (GTM) strategy for SaaS, cloud services, and the customer support vertical, including marketing, business development, alliance partners, sales, solution consulting, customer success and business value, competitive intel, and customer advocacy. "…
- Job: Aptean — Enterprise Account Executive · 2012-04 – 2014-04 · 2y — Asked by the VP of Worldwide Sales to transform all GTM strategies for the customer support business line. • Re-architected all marketing and selling motions to a "Challenger Sale" based approach. • Closed more net-new logo sales in my first 6 months than the entire company had accomplished in 6 years. “Scott is the consummate Challenger Sales Exec: a strategic thinker and brilliant tactician rolled into one.” - Tracy Chandler, Director of North America Sales at Aptean
- Job: Aptean — Solutions Engineer · 2011-04 – 2012-04 · 1y — Recruited by new sales leadership to create new technical sales motions for all AI and KM solutions. • Partnered with sales, marketing, and product leadership to translate complex technical capabilities into more scalable and easily described enterprise value propositions for executive-level engagement. "Scott is an out-of-the-box thinker who helps customers zero in on their exact pain points and the solutions needed to resolve them." - Dave Morfas, Director of Marketing at Aptean
- Job: KANA Software — Solutions Engineer · 2010-04 – 2011-04 · 1y — Asked by the CTO to be a strategic advisor to enterprise stakeholders for a brand new, purpose-built platform. • Led high-complexity discovery sessions, technical workshops, architecture presentations, demonstrations, and product deployments for enterprise customers like Avaya, Capital Group, and DST Systems. • Heavily influenced the product roadmap by communicating market insights and customer feedback directly to the CTO and product management team. "Scott has a unique ability to communicate complex technical issues to business stakeholders with limited technical capabilities combined with a 'can-do' attitude and capacity that delivers success regardless of how challenging the situation…
- Job: KANA Software — Engagement and Customer Success Manager, Strategic Accounts · 2008-05 – 2010-04 · 1y 11mo — Owned implementation services delivery, account growth, and customer success for named, strategic clients. • Led teams of 12 - 20 consultants responsible for enterprise implementations of AI, Chat, CRM, Enterprise Search, and Knowledge Management platforms at clients like AT&T, Bank of America, and IBM. • Consistently exceeded margin, renewal, and account expansion objectives by 110% - 250%. "Scott is a gifted individual with the great ability to absorb new information quickly, analyze it in detail, and then provide uniquely result-oriented recommendations." - John Hsuan, Senior Director of Global Consulting at Verint
- Job: eVergance — Director of Strategic Aliances · 2006-06 – 2008-05 · 1y 11mo — Asked by CMO to run alliances development and joint go-to-market strategy for a portfolio of key partners. • Designed and operationalized partner co-selling motions and delivery processes for AI, Collaboration, CRM, and Knowledge Management (KM) vendors like Kana, Knova, Jiva, and Endeca. • Consistently exceeded revenue growth goals by 150% - 200% with each platform partner. (eVergance was acquired by KANA Software in May-2008) "Scott was instrumental in developing key partnerships with companies like KANA, Salesforce, and Jiva. He always went to extremes to ensure that the 'right' thing was done for both the partner and customer." - John Miller, Sr Director of Technology, eVergance
- Job: eVergance — Principal Business Analyst · 2005-03 – 2006-06 · 1y 3mo — Recruited by CEO to create a new strategic advisory practice for enterprise digital transformation programs. • Designed business process optimization, technical architecture, and implementation strategies for emerging AI, CRM, and Knowledge Management platforms for clients like Avaya, Blackberry, and Qwest. • Owned account growth, including creating the largest three accounts in company history. "Where others stay within their expertise silos, Scott is the thread that brings each piece together, providing candid and prescriptive advice on every front, including roadmap refinement, optimization, integration, and organizational change management." - Jeff Harling, Program Manager at Avaya (on…
- Job: J.P. Morgan — Project Manager · 2003-04 – 2005-03 · 1y 11mo — PMP-certified project manager on the CTO leadership team for business-critical programs with combined budgets of $4M and 25,000 resource hours, utilizing waterfall, agile, and hybrid methodologies. “Scott always remains focused on the end-user experience in order to offer truly innovative ideas.” - David Simmons, Vice President at J.P. Morgan
- Job: J.P. Morgan — Developer and Technical Architect · 2001-05 – 2003-04 · 1y 11mo — Business unit technical lead on high-complexity programs, including CRM rollout, customer support call center transformation, web CMS, data center migration, enterprise data warehouse, and customer self-service portal. • Youngest person to ever receive the CTO’s “Innovation and Leadership Award.” “Scott is very good at seeing the bigger picture. He always looks for and understands the business impact of every decision with a commitment to success. His quality of work is, without question, exceptional.” - Jerry Orris, VP of Application Development at J.P. Morgan
- Job: Cephas Innovation — Founder · 1993-06 – 2001-05 · 7y 11mo — I started this web design and application development company at the young age of 15, the same year that the first graphical web browser (Mosaic) was released in the earliest days of the dot-com boom, from a rural town in Kansas. The business grew to include nationwide clients like LabOne and the US Golf Association, which paid for my college and provided an invaluable education supplement.
- School: The University of Kansas — Master of Business Administration (M.B.A.), International Business
- School: The University of Kansas — Bachelor's Degree, Electrical Engineering and Computer Science (EECS)
- School: Ecole supérieure de Commerce de Clermont-Ferrand — International business study abroad program
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