Nayara Luchetti

Go-To-Market Engineer | Revenue Systems, RevOps & AI Automation

Maringá, Paraná, Brazil
Tonic.aiex-Céumktmodaex-Scalon

5M pipeline built from zero. 144K+ contacts enriched by AI.

More

70% MQL growth. 93M revenue tracked. I’m a Head of Growth with 15 years of building revenue-connected systems for B2B SaaS — at the intersection of GTM, RevOps, and HubSpot + At PRAY, I built the B2B growth engine from scratch: full HubSpot architecture across 5 products, Clay-powered AI enrichment, lead scoring, lifecycle stages, and 14 executive dashboards. I also built a mobile lead-capture tool using Claude Code, replacing a manual 5-minute process with a 20-second automated flow directly into At Twygo, I migrated 75K+ records from 15 legacy systems into HubSpot Enterprise with zero data loss, built 21+ lifecycle playbooks, and drove 50% revenue growth through demand I’m comfortable owning the full arc — from pipeline strategy through CRM build, attribution modeling, and performance Tools: HubSpot Enterprise · Clay · Amplitude · Power BI · Make · SalesforceBased in Brazil — available across US timezones. 📩 com

Career TimelineNOW → PAST

GTM Index

  1. TONIC.AIJOB
    1. GTM Eng
      3M
  2. PRAY.COMJOB
    1. Mktg & Growth Operations M…
      1Y 7M
  3. TWYGOJOB
    1. Growth Mgr & Product Strat…
      1Y 4M
    2. Mktg Mgr, Growth & PMM (B2…
      1Y 6M
  4. SCALONJOB
    1. Mktg Mgr (GTM & Product La…
      6M
    2. Mktg Analyst (CRM & Revenu…
      1Y 2M
  5. ONDA DURAJOB
    1. Growth & Mktg Mgr (Digital…
      1Y 11M
  6. GRUPO EUAXJOB
    1. Mktg Coordinator (B2B SaaS…
      2Y 2M
  7. AGÊNCIA DOORSJOB
    1. Mktg Supervisor (Mktg Oper…
      1Y 5M
  8. CÉUMKTMODAJOB
    1. Mktg Analyst (Brand & Grow…
      1Y 1M
  9. WDNAJOB
    1. Mktg Analyst
      10M

Time in market 13Y 10MOpen 1Closed 10Stints 11

gtmindex.io/p/nayara-luchetti-b3011860

  1. Job: Céumktmoda — Marketing Analyst (Brand & Growth Marketing) · 2013-08 – 2014-09 · 1y 1mo
  2. Job: Scalon — Marketing Manager (GTM & Product Launches) · 2021-06 – 2021-12 · 6 mo
  3. Job: Agência Doors — Marketing Supervisor (Marketing Operations & GTM) · 2015-11 – 2017-04 · 1y 5mo
  4. Job: Pray.com — Marketing & Growth Operations Manager (B2B SaaS) · 2024-10 – 2026-05 · 1y 7mo
  5. Job: WDNA — Marketing Analyst · 2012-10 – 2013-08 · 10 mo
  6. Job: Grupo Euax — Marketing Coordinator (B2B SaaS & Product Marketing) · 2017-04 – 2019-06 · 2y 2mo
  7. Job: Twygo — Growth Manager & Product Strategy (B2B SaaS) · 2023-06 – 2024-10 · 1y 4mo
  8. Job: Twygo — Marketing Manager, Growth & Product Marketing (B2B SaaS) · 2021-12 – 2023-06 · 1y 6mo
  9. Job: Onda Dura — Growth & Marketing Manager (Digital Products) · 2019-07 – 2021-06 · 1y 11mo
  10. Job: Scalon — Marketing Analyst (CRM & Revenue Enablement) · 2014-09 – 2015-11 · 1y 2mo
  11. Job: Tonic.ai — Go-To-Market Engineer | Revenue Systems, RevOps & AI Automation (RevOps) · 2026-05 – present · 3 mo

Skills

ClayHubSpotMakeautomationProduct MarketingHubSpot EnterpriseDemand GenerationGrowth MarketingPipeline GenerationLifecycle MarketingSales EnablementMarketing OperationsHubSpot Marketing HubHubSpot Sales HubHubSpot Service HubCRM StrategyCRM ArchitectureMarketing AutomationLead ScoringRevenue Operations (RevOps)Go-To-Market (GTM) StrategyB2B SaaS

No playbooks indexed for this profile yet.