Kevin Reilly
Product & GTM Strategy | AI-Obsessed | Ex-Meta
I am a product and go-to-market leader built for the AI My edge is range.
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I can shape the strategy, tell the story, prototype with AI, speak engineering, and help teams move from idea to minimum lovable product to market I have spent my career building around emerging technology, from launching AR/VR/AI products with Facebook Reality Labs to leading large cross-functional teams across product, marketing, and Today, I help businesses transform with AI, brand, and sharper GTM strategy. I work hands-on across the modern AI stack, including agents, MCPs, coding tools, creative workflows, and Currently looking to work with awesome people building ambitious things. There has never been a better time to build.
GTM Index
- ALTIRJOB
- Product & GTM Lead, AI4Y 4M
Product & GTM Lead, AI
Altir
Partnering with Altir to lead product and GTM strategy for their AI-focused innovation studio. I support a diverse portfolio of B2B and B2C clients in building new products and modernizing digital experiences.
- SIDEJOB
- VP of Product Strategy7M
Vice President of Product Strategy
Side
Led product strategy across a 30+ person team spanning marketing, product, and engineering. Repositioned offerings based on market research to capture opportunities in the gaming industry.
- Dir of PMM9M
Director of Product Marketing
Side
Directed product marketing for key gaming industry launches, ensuring successful positioning and adoption.
- METAJOB
- PMM, AR/VR3Y 4M
Product Marketing Manager, AR/VR
Meta
Led GTM for the Creator Ecosystem within Horizon Worlds, guiding the platform from closed beta to open beta through iterative testing with target audiences. Designed and launched the first Creator Accelerator Program to elevate content quality and drive adoption in support of Horizon’s growth goals.
- Product Analyst, Ads & Bus…1Y 7M
Product Analyst, Ads & Business Platform
Meta
Built an NLP-powered clustering tool and dashboard to transform raw advertiser feedback into actionable insights. Partnered with product leaders to prioritize fixes that removed revenue-blocking friction and improved advertiser trust.
- QUOTIENT TECHNOLOGYJOB
- Business Analytics2Y
Business Analytics / Strategy & Insights Manager
Quotient Technology Inc.
Delivered insights for P&G and other leading CPG and retail clients, demonstrating how digital promotions and Retailer iQ media drove ROI and incremental sales. Designed A/B testing frameworks to measure lift and optimize investment. Partnered with sales to translate insights into shopper marketing strategies that shaped major media decisions.
- NIELSENJOB
- Associate Client Mgr, P&G…1Y 6M
Associate Client Manager, P&G Healthcare
Nielsen
Supported P&G brands including Vicks, Metamucil, and Pepto-Bismol with continuous insights on shopper behavior and market performance. Synthesized POS and panel data into strategic recommendations for brand teams. Trained P&G’s analytics org on regression modeling and predictive techniques to improve forecasting and decision-making.
- HORANJOB
- Financial Analyst2Y 4M
Financial Analyst
HORAN
Analyzed healthcare claims and benefit design to provide insights that helped clients manage risk, budget effectively, and implement long-term cost strategies.
- Job: Altir — Product & GTM Lead, AI · 2022-06 – present · 4y 2mo — Partnering with Altir to lead product and GTM strategy for their AI-focused innovation studio. I support a diverse portfolio of B2B and B2C clients in building new products and modernizing digital experiences.
- Job: Side — Director of Product Marketing · 2023-04 – 2024-01 · 9 mo — Directed product marketing for key gaming industry launches, ensuring successful positioning and adoption.
- Job: Nielsen — Associate Client Manager, P&G Healthcare · 2014-01 – 2015-07 · 1y 6mo — Supported P&G brands including Vicks, Metamucil, and Pepto-Bismol with continuous insights on shopper behavior and market performance. Synthesized POS and panel data into strategic recommendations for brand teams. Trained P&G’s analytics org on regression modeling and predictive techniques to improve forecasting and decision-making.
- Job: Meta — Product Marketing Manager, AR/VR · 2019-02 – 2022-06 · 3y 4mo — Led GTM for the Creator Ecosystem within Horizon Worlds, guiding the platform from closed beta to open beta through iterative testing with target audiences. Designed and launched the first Creator Accelerator Program to elevate content quality and drive adoption in support of Horizon’s growth goals.
- Job: HORAN — Financial Analyst · 2011-08 – 2013-12 · 2y 4mo — Analyzed healthcare claims and benefit design to provide insights that helped clients manage risk, budget effectively, and implement long-term cost strategies.
- Job: Side — Vice President of Product Strategy · 2024-01 – 2024-08 · 7 mo — Led product strategy across a 30+ person team spanning marketing, product, and engineering. Repositioned offerings based on market research to capture opportunities in the gaming industry.
- Job: Quotient Technology Inc. — Business Analytics / Strategy & Insights Manager · 2015-07 – 2017-07 · 2y — Delivered insights for P&G and other leading CPG and retail clients, demonstrating how digital promotions and Retailer iQ media drove ROI and incremental sales. Designed A/B testing frameworks to measure lift and optimize investment. Partnered with sales to translate insights into shopper marketing strategies that shaped major media decisions.
- Job: Meta — Product Analyst, Ads & Business Platform · 2017-07 – 2019-02 · 1y 7mo — Built an NLP-powered clustering tool and dashboard to transform raw advertiser feedback into actionable insights. Partnered with product leaders to prioritize fixes that removed revenue-blocking friction and improved advertiser trust.
- School: Xavier University — Bachelor's, Finance
Skills
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