Micaela Andrea Di Julio

Head of Content & Marketing | Areté Founder | Startup Mentor & LinkedIn Workshop Host | Journalist

Argentina3.2k followers

Cromodata

ex-One Park Financial

ex-Applus+ Laboratories

🌍 Communities evolve when there's genuine commitment to continuity. My journey as a three-time immigrant to the
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, Spain, and back to Argentina shaped my conviction that communication is a tool for connection and resilience. That belief has been the thread running through every role I've held, every team I've led, and every story I've With 14 years spanning journalism, media analysis, content generation, and growth marketing, I now focus on helping disruptive B2B and B2G SaaS founders at pre-seed and seed stage communicate what they do and why it matters, because marketing has never been more about reaching the right people, in the right way. I began my career as a journalist for The Miami Herald, amplifying the voices of Latin American immigrants who helped shape the city. That journalistic instinct, finding the real story beneath the surface, became the foundation of everything I build today. In Argentina, I led a communications and PR team advising brands like Pepsi, Nike, and Newsan on reputation management and crisis response. In Spain, I shifted into content marketing and strategic communications, supporting SaaS founders, fintech entrepreneurs, and multinational teams across China, Germany, and Spain, primarily in M&A and B2B environments. I thrive on fertile ground: working alongside busy founders who need to set the groundwork before they can scale. That's why every initiative I've launched is built on SOPs aligned to business goals, cross-functional team alignment, and clear execution frameworks. Mentoring startup founders is what I enjoy most, because we all need to navigate uncertainty together, within a community that holds us accountable. I've led pre-seed and seed-stage teams where founder alignment is as critical as the product itself, facilitated workshops for governmental entities, C-level executives, and organizational leaders, and have built supportive B2B communities from the ground up with measurable, sustainable growth. I remain driven by the resilience of regional and Latin American immigrant founders and opening the way to combat the trouble of talent loss, capital flight, and underinvestment with rich storytelling and the backup of our community. Behind every founder, there's a mission, and I'm committed to structuring it in a way that's built to last and paced for growth. Because no matter if we come or go, we need to support one another. ✨ Together, we can thrive in an interconnected world where borders no longer define our opportunities.

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GTM Index

ARETÉ COLLECTIVE CIRCLEJOB
1. Fundador
  1Y 7M
MICAELA DJAJOB
1. Community Building & Organ…
  4Y 2M
FOUNDER INSTITUTEJOB
1. Mentor
  10M
2. Program Mgr
  7M
CROMODATAJOB
1. Head of Mktg
  3M
VORTERIX.COMJOB
1. Journalist
  10M
DFXJOB
1. Internal Mktg and Partners…
  6M
REPLACEITJOB
1. Consultor de comunicaciones
  9M
APPLUS+ LABORATORIESJOB
1. Content Management Special…
  1Y 5M
WALLBOX CHARGERSJOB
1. Especialista en contenido…
  2M
ONE PARK FINANCIALJOB
1. Content Mgr
  2Y 8M

Job: Areté Collective Circle — Fundador · 2025-01 – present — I am the founder of Areté and lead the community’s operations, designing strategic spaces for connection and learning for women entrepreneurs aligned with SDG values. We work hand-in-hand locally and think globally. Our focus is empowering initiatives through financial, creative, and digital marketing, as well as developing learning experiences such as workshops, panels, and conversations with experts. If this message resonates with you, we invite you to follow our LinkedIn page to form part of what we are building. Very soon, we will be announcing new gatherings, conversations, and experiences for our community. 🌀
Job: One Park Financial — Content Manager · 2020-01 – 2022-09 — Leadership communications: content development for Forbes Young Entrepreneurship Council, corporate scripts for the leadership team, and internal communications to employees, customers and suppliers. Employee retention and recruitment content: creation of audiovisual content, press releases, internal communications, and social media copy to boost employee retention and recruitment. Employee events, community engagement, and company award essays. (Best Places to Work, Florida’s Best and Brightest, Stevie Best Business Awards). Customer review management: Customer review management on TrustPilot and ReviewInc (EN/SP). Salesforce and CRM support. Social Media Management and Copy: LinkedIn,…
Job: Applus+ Laboratories — Content Management Specialist · 2022-10 – 2024-03 — Change Management & Content Strategy – Developed and implemented the integration of 20 newly acquired testing and certification laboratories and their services into the Applus+ Laboratories site, increasing web traffic and brand visibility. Stakeholder Management – Ensured organizational change was aligned with stakeholder objectives through cross-team collaboration with lab managers, directors, and executive leadership. Social Media Strategy – Built the framework and roadmap to plan, execute, and consolidate global LinkedIn and WeChat content for B2B industries. Grew Applus+ LinkedIn following by 10,000+ in one year. Executive & Leadership Communications – Drafted messaging to inform em…
Job: Micaela DJA — Community Building & Organic Growth | LinkedIn Workshop Host & GTM Mentor · 2022-06 – present — Annual Community-Marketing Strategy, Alignment & Execution: I work with C-level executives and leaders to align and execute annual strategy with business goals, organic marketing initiatives, and events rooted in their community values. 1:1 & Group LinkedIn Mentoring: I enhance LinkedIn profiles and build authentic personal brands for professionals, early-stage founders, and seasoned leaders. I integrate AI tools, design digital routines, and create strategic positioning that attracts the right opportunities and maximizes professional impact. Workshop & Event Host: I facilitate leadership sessions for C-suites, media figures, and organizational leaders through public-private sector initia…
Job: Wallbox Chargers — Especialista en contenido de marketing · 2022-08 – 2022-10 — Case studies, LinkedIn campaigns, landing pages, and social media copy.
Job: ReplaceIT — Consultor de comunicaciones · 2024-05 – 2025-02 — At Replace IT (VFG Group), I led communications for a boutique AI startup. Clients: Allianz (a global insurance company), Swiss Medical (Argentina's leading health insurer), and Errepar ( CMS public policies platform). Areas of expertise: LinkedIn Content Generation and Internal Communications
Job: Founder Institute — Program Manager · 2025-08 – 2026-03 — • Manage end-to-end program operations for core program incubator cohorts, including timeline planning, milestone tracking, and compliance with global program standards with mentors, director, founders, sponsors, partners, and FI headquarters. • Successfully launched the first-ever FI Caribbean chapter connecting Caribbean founders with Silicon Valley's global network of mentors, investors, and ecosystem partners across 100+ countries. • Coordinate logistics across multiple concurrent events (workshops, seminars, graduation), ensuring seamless execution, pre- and post-event follow-up.
Job: Cromodata — Head of Marketing · 2026-05 – present
Job: Founder Institute — Mentor · 2025-10 – present — Founder Institute is the world's largest network of startup incubators, accelerators, and investors. Our mission is to activate and empower communities of entrepreneurs to build ventures with a positive economic and societal impact. Learn how to become a Local Leader of a Founder Institute startup accelerator in your city and apply here: https://fi.co/lead-a-chapter
Job: Vorterix.com — Journalist · 2025-10 – present — Radio Encendida, Vorterix, My mission is to bridge Mar del Plata with the world, amplifying stories that inspire, spark solutions, and provide real technical tools for professionals, entrepreneurs, and creatives.
Job: DFX — Internal Marketing and Partnerships Manager · 2025-03 – 2025-09
School: Universidad de Belgrano — Licentiate degree, Journalism
School: VC Lab — Venture Institute Cohort 6, Venture Capital
School: Founder Institute — Accelator Lab Cohort 13
School: University of Cambridge — University of Cambridge Advanced International Certificate of Education (AICE) Diploma, Cambridge AICE Diploma programme

Skills

Contenidos digitalesGestión de proyectosTransformación digitalRadioOperations ManagementCMO managementEvent CoordinationVenture CapitalEarly-Stage StartupsStrategic CommunicationsSocial Media CommunicationsDigital ChannelsPresentationsConcept GenerationCommunication TrainingBriefsLiderazgo de cambios positivosStrategic Marketing ManagementInternal and External CommunicationsSocial Media Content Creation

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Micaela Andrea Di Julio

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