Joe Wilde

Senior GTM Engineer @ StackOptimise | Helping B2B teams scale revenue by using AI-powered tools to find message-market fit.

Barcelonauniverse-v1 · gtme
StackOptimise ⚙️ex-Frizbitex-Nike

About

The way I see it, being a proficient GTM Engineer requires a blend of 2 skillsets; technical and sales.For me, the technical side comes from achieving a masters in big data and analytics and working as a data analyst at Nike on the official online stores of football clubs such as PSG, Chelsea and Liverpool.Meanwhile, the sales side of things comes from my 18 months experience as an SDR, where I drove more pipeline than anyone else in the company, resulting in ARR growth of 50%.Now I use this blended skillset as a Senior GTM Engineer at StackOptimise, where I help B2B companies achieve message market fit and the quickest road to ROI via cold email.

Company history

  1. FrizbitGo-To-Market Engineer2024-06 – 2025-10 · 1y 4mo
  2. NikeE-commerce Trading Analyst2020-09 – 2021-09 · 1y
  3. ColdIQGo-To-Market Engineer2025-10 – 2026-05 · 7 mo
  4. FrizbitSales Development Representative2023-09 – 2024-06 · 9 mo
  5. StackOptimise ⚙️Senior Go-To-Market Engineer2026-05 – present · 3 mo

Skills

automationData ScrapingCopywritingLead GenerationGTMGo-to-Market StrategyAI Sales

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