Heidi R.

Product & Solution GTM Leader | Cybersecurity, SaaS, AI, Cloud & Enterprise Tech | Positioning, Launches, Demand Gen, Enablement & Growt

Blue Grid Groupex-Alcatelex-Concentrix

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I’m a product marketing leader who loves taking complex technology and turning it into clear, useful stories that help buyers understand why it My background spans cybersecurity, B2B SaaS, telecom, energy and utilities, customer experience, cloud, and enterprise software.

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I’ve led GTM strategy, positioning, messaging, launches, demand generation, sales enablement, partner marketing, and thought leadership for companies including Optiv, Concentrix, Atos, NETSCOUT, and What I do best is connect the dots between product, sales, customers, and the market. I like getting close to the buyer, understanding the problem, and building the messaging, content, campaigns, and enablement that help teams move with more clarity and A few highlights from my work:- Built and led product marketing and industry marketing teams across cybersecurity, SaaS, CX, telecom, and enterprise services- Generated $128M in marketing-influenced pipeline through targeted campaigns and industry programs- Developed GTM frameworks for cybersecurity services and partner solutions including Palo Alto Networks, CrowdStrike, Okta, and CyberArk- Launched joint cloud, SaaS, and managed services programs with partners including Google, Microsoft, AWS, SAP, Intel, and ServiceNow- Created sales enablement, launch content, messaging frameworks, customer stories, webinars, analyst-facing narratives, and campaign assets that helped teams explain technical solutions in a more human wayI’m especially interested in roles where I can help build, sharpen, or scale product marketing, particularly in AI, SaaS, cloud, cybersecurity, or enterprise tech companies with powerful products that need a clearer story – one that connects technical capability to business outcomes - so the market understands why now, why this, and why it Outside of work, I’m a proud mum, reader, yoga teacher, and lifelong learner. I’m happiest when I’m learning something new, moving my body, spending time with my family, or having the kind of conversation that makes you see something differently. That curiosity and care show up in how I work, too.