Elsa Ernst
GTM Engineer at La Growth Machine | AI + data into repeatable pipeline | Building an open-source GTM System
About
I sit where go-to-market meets engineering: designing outbound programs, running CRO experiments & building the systems that make pipeline repeatable instead of dependent on any one person.Before GTM I spent years as a data scientist and AI engineering consultant, building ML models and matching algorithms. I point that same systems thinking at revenue now.Right now I'm building the GTM System ➡️ an open-source library of Claude skills + an MCP that let GTM teams run their go-to-market straight from Claude (sourcing, campaigns, reply handling...).The same toolkit we use internally at La Growth Machine, free and open source.What that looks like in practice:- AI-augmented outbound that cuts execution overhead- CRO and conversion experiments- data, enrichment and attribution modeling- multichannel campaigns that run on their ownIf you're scaling a GTM motion or building a revenue stack, I'm always up for a conversation.Let's talk ☕
Company history
- LeadersBridgePartner2026-03 – present · 5 mo
- Karriererakete GmbHSenior AI Engineering Consultant2021-01 – 2026-03 · 5y 2mo
- La Growth MachineGTM Engineer2026-05 – present · 3 mo
- JS Deutschland GmbHData Scientist2016-09 – 2021-01 · 4y 4mo
- No-company. (Self-employed.)GTM Engineerunknown – present
- Mike OllefsGTM Engineerunknown – present
- Go To Market EngineeringGTM Engineerunknown – present
Skills
Playbooks
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