Elif Ece Altınok

About

Digital transformation and AI-focused GTM Engineer, helping organizations to turn cloud, AI, and SaaS investments into visible, durable business outcomes. I design and execute data-driven go-to-market strategies that accelerate AI adoption, reshape workflows, and drive long-term growth, customer success, and engagement. At a leading Microsoft partner, PEAKUP, I lead marketing for business solutions across AI & agentic platforms, business applications, data & business intelligence, cloud & security. Acting as a digital transformation product analyst with strong analytical and solution know-how, I sit at the intersection of product, sales, and customer needs shaping solution design, product and solution positioning, packaging, storytelling, and adoption & change management program design. My work spans end-to-end GTM architecture, integrated marketing programs, flagship events, and thought leadership, all tightly aligned with the Microsoft ecosystem and strategic partners. I build scalable, repeatable engines, across campaigns, content, and enablement that but sustain AI-led transformation, strengthen customer success, and grow measurable value over time. As a CIM Associate and analytics-driven strategist, I use insight, experimentation, and automation to constantly refine positioning, sharpen narratives, and improve adoption, making sure every initiative ties back to impact on revenue, efficiency, and experience. Passionate about B2B technology and innovation, I bring a structured yet entrepreneurial mindset to every transformation journey I lead or support.

Company history

1. 
   ITU Industrial Engineering Society Optimum MagazineActive Member / Writer2021-10 – 2022-07 · 9 mo
2. 
   Agilis Technology SolutionsMarketing Engineer2024-07 – 2025-02 · 7 mo
3. 
   İTÜ IEEE Student BranchVice Chairman of Computer Society at IEEE ITU Student Branch2022-06 – 2023-06 · 1y
4. 
   CIM | The Chartered Institute of MarketingAssociate - CIM2025-07 – present · 1y 1mo
5. 
   MiuulData Analyst Bootcamp Participant2024-01 – 2024-07 · 6 mo
6. 
   Agilis Technology SolutionsMarketing Specialist2022-07 – 2024-07 · 2y
7. 
   Young Executive AcademyGraduate2021-11 – 2022-06 · 7 mo
8. 
   ITU Industrial Engineering Society Optimum MagazinePublic Relations Coordinator2022-06 – 2022-10 · 4 mo
9. 
   MiuulData Scientist Bootcamp Participant2023-09 – 2023-12 · 3 mo
10. 
    Upper SocialTalent Manager2022-11 – 2023-09 · 10 mo
11. 
    Upper SocialProduct Manager2023-09 – 2025-01 · 1y 4mo
12. 
    İTÜ IEEE Student BranchIEEE ITU Computer Society Etkinlik Ekibi Asistanı2021-10 – 2022-06 · 8 mo
13. 
    Yetkin GençlerGraduate2022-01 – 2022-06 · 5 mo
14. 
    PEAKUPGTM Engineer2025-02 – present · 1y 6mo

Skills

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